The numbers / Visitor facts · live, 2026-10-17

4.1% of business websites link to WhatsApp, in the 674 indexes read so far

148,139 business websites read in 674 indexes, as of 17 October 2026. 122 of 675 indexes have enough pages read to be compared so far.

Main points

That is 4.1% of 148,139 business websites read.
By kind of business: highest among hairdressers and beauty salons (8.0%), lowest among cafes and bars (2.6%).
Among 18 clinic indexes, Lisbon is highest at 23%; the median is 2.8%.

Figure 1

By kind of business

Kind	Share	Of
restaurants	3.1%	67,051
cafes and bars	2.6%	26,931
hairdressers and beauty salons	8.0%	16,738
dentists, clinics and vets	4.9%	28,152
tours, attractions and museums	5.7%	9,267

Figure 2

Dentists, clinics and vets, city by city

another clinic indexmedian, 2.8%

0%13%25%

18 clinic indexes. The median is 2.8%; the highest is Lisbon at 23%.

#	Index	Share	Of
1	Lisbon PT	23%	436
2	London GB	13%	891
3	Miami US	5.0%	2,532
4	Frankfurt DE	4.3%	348
5	Leipzig DE	4.0%	302
6	Dortmund DE	3.8%	316
7	Cologne DE	3.3%	454
8	Berlin DE	2.9%	7,045
8	Munich DE	2.9%	904
10	Dresden DE	2.6%	350

All 18 clinic indexes

#	Index	Share	Of
1	Lisbon PT	23%	436
2	London GB	13%	891
3	Miami US	5.0%	2,532
4	Frankfurt DE	4.3%	348
5	Leipzig DE	4.0%	302
6	Dortmund DE	3.8%	316
7	Cologne DE	3.3%	454
8	Berlin DE	2.9%	7,045
8	Munich DE	2.9%	904
10	Dresden DE	2.6%	350
11	Warsaw PL	2.4%	418
12	Vienna AT	2.2%	830
13	Stuttgart DE	2.0%	358
14	Hamburg DE	1.8%	1,021
15	Hanover DE	1.7%	363
16	Melbourne AU	1.1%	446
17	Toronto CA	0.9%	453
18	New York US	0.7%	555

Indexes are compared once 300 pages, and half of the scanned sites, have been read. The "Of" column is the base each figure rests on.

Data, CSV JSON Method Link to this figure

About these numbers
Counted when the landing page links to wa.me or api.whatsapp.com. Whether the business answers there isn't measured.

Cite this

4.1% of business websites link to WhatsApp, in the 674 indexes read so far (The Direct Index, 17 October 2026, directindex.org/stats/whatsapp).

CSV JSON Markdown Method Every number

Data: ODbL. Business data from OpenStreetMap contributors and Overture Maps; website facts from the Direct Index scanner, which reads each site's public pages.