The index in numbers

What 170,576 business websites and 2,686,640 map listings in 40 countries say, measured the same way in every city.

Main points

51% of the 2,686,640 businesses listed have no web address in the open map data.
50,511 exist online only as a social profile; 67% of those are an Instagram page.
31% of 156,163 reachable business websites turn at least one AI crawler away.
Assistants named 6,789 places in 98 cities; the same indexes hold 651,992 businesses.
19% of sites outside English-speaking countries declare an English version, in the 484 indexes read so far.

Presenceall 675 indexes · 2,686,640 listings

51%list no web address at all→1.9%exist only as a social profile→46%have their own website→

Agentsall 675 indexes · 170,576 sites

31%turn an AI crawler away→36%publish a menu or price list an agent can read→46%take a booking or an order themselves→25%score A or B, ready for agents→ 6,789places assistants name, of 651,992 that exist→

Visitor facts121 of 675 indexes compared so far

19%declare an English version, outside English-speaking countries→13%show three or more prices on the landing page→by citymiddle visible price, in each city's own currency→4.0%link to WhatsApp→

Site care121 of 675 indexes compared so far

30%show a copyright year two or more years old→15%load a consent manager→by citypage weight of the landing page→

Not yetheld until the data is real

CollectingBooking vendors gained and lost. Counted only between two scans read by the same detector, starting with the next rescans; shown after two months and 30 switches.

DroppedDeclared price brackets (€ to €€€€). About 6% of sites declare one; the prices sites show cover more.

Cite this page

The Direct Index, "The index in numbers", 17 October 2026, directindex.org/stats

JSON Method Where assistants send people The quarterly editions

Every figure comes from scanning business websites and asking the assistants, the same way for every city; each one links to its own page with the base, the comparison by city, the caveat and the data. Data: ODbL, business data from OpenStreetMap contributors and Overture Maps. For a quote or an interview: hello@directindex.org.