The Direct Index
Report · New York hairdressers and beauty salons · scanned 2026-10-23

Simply Therapeutic

stmassages.com is ready for agents.

Listed by Overture Maps.

BookMenuCallWebsite

Ways to reach Simply Therapeutic directly, with no marketplace in between. Checked 2026-10-23. On the business's own site. Report a mistake

49-04 43rd Ave, 11377, Woodside · 3476690158

Nearby, also direct

Places near Simply Therapeutic that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Simply Therapeutic's website. It can read what Simply Therapeutic offers. It finds a way to book or order directly on the site.

90.8%

59 of 65 points available

1/5

agent-readiness level, Basic Web Presence

2

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

The footer says © 2023.

Visitors and assistants may read that year as the last time anyone looked after the site.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Where it stands

How Simply Therapeutic compares

Where it stands

24 of 4,986 in New York hairdressers and beauty salons

Top 1% of the sites scanned in this index. Just above: LaVeli Salon A, Massage Therapy by Eddie A. Just below: Smooth Endings Ltd. A, Soul Beauty Lounge A.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain95%yes
Publish the menu or price list as HTML20%yes
Let AI crawlers in (no block at the server or in robots.txt)98%yes
Structured data with address, phone and hours18%no
Have an llms.txt48%yes

The top 10% are the 505 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites built with Wix 24,646 sites53%30%90.8%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Arirang Hair Touch198 mBno
Skillman Barber Shop203 mCyes
Madame jolie salon205 mCno
Diamond Lash & Threading208 mDno
MZ Pretty Nails and Spa208 mByes
Kiddy Kutz211 mCno
Dermamiracle Aesthetics Center257 mFyes
Lucky Hair Salon277 mDno
Melo Yelo Hairdressing309 mByes
Think Nails Too313 mFno
Businesses like yours

Businesses like Simply Therapeutic in New York hairdressers and beauty salons

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in New York hairdressers and beauty salons4,98648%19%90.8%
Sites built with Wix in New York hairdressers and beauty salons16460%35%90.8%

The best of the sites built with Wix in New York hairdressers and beauty salons

LaVeli Salon A 90.8% · Élan Hair & Nails A 90.8% · George James A 87.7% · Beyond Barbers B 84.6% · DMT B 84.6%

After the top fixes

With the fix above (Structured data is incomplete), the score would be about 95.4%, which would be first of 4,986 in New York hairdressers and beauty salons.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. Structured data is incomplete +3 points

    Missing: opening hours. How to fix it

  2. The phone number on the site doesn't match the open map data

    The site shows 9177336189, but OpenStreetMap or Overture Maps lists 3476690158. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in New York hairdressers and beauty salons. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Structured data found (LocalBusiness) address, phone
  • Price list of services is an HTML page Agents can read the items and prices.
  • Appointments on your own site Agents can book an appointment without going through a marketplace.

Builder: wix · contact page /contact: nothing new; menu page /service-menu: nothing new; booking page /book-online: nothing new

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on wix.

Where to paste it on Wix: Settings, then Custom Code under Development & integrations, then Add Custom Code; choose All pages and Head. The site must be published with a connected domain. the official help page.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Simply Therapeutic",
  "url": "http://www.stmassages.com/",
  "telephone": "3476690158",
  "address": "49-04 43rd Ave, 11377, Woodside",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.74434,
    "longitude": -73.91536
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.stmassages.com/book-online",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score A

<a href="https://directindex.org/r/stmassages.com"><img src="https://directindex.org/badge/stmassages.com.svg" alt="Agent-Direct Score A" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Simply Therapeutic

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/stmassages.com, through the MCP tool direct_record and in the city feed /city/new-york-salons/direct.json.

PathLinkStatus
Bookwww.stmassages.com/book-online own sitefound by the scan of 2026-10-23, not yet tested
Ordernone on record
Menuwww.stmassages.com/service-menu html_pagefrom the scan
Hoursnone on record
Phone3476690158

Stable links that count: /go/stmassages.com/book, /go/stmassages.com/menu answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
yes
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no
Agent readiness

Level 1 of 5, Basic Web Presence

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtyes
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessyes