# Simply Therapeutic: Agent-Direct Score A (90.8%)

Site: http://www.stmassages.com/
Report: https://directindex.org/r/stmassages.com
Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Simply Therapeutic is ready for agents.
An AI assistant can open Simply Therapeutic's website. It can read what Simply Therapeutic offers. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://www.stmassages.com/book-online (on the business's own site)
- Menu: https://www.stmassages.com/service-menu
- Phone: 3476690158
- Address: 49-04 43rd Ave, 11377, Woodside

## Nearby, also direct
Places near Simply Therapeutic that take a booking or an order on their own website, with no marketplace in between.
- Skillman Barber Shop (200 m): https://directindex.org/r/skillmanbarbershop.com
- MZ Pretty Nails and Spa (210 m): https://directindex.org/r/nana-nails.com
- Dermamiracle Aesthetics Center (260 m): https://directindex.org/r/dermamiracle.net
- Melo Yelo Hairdressing (310 m): https://directindex.org/r/meloyelonyc.com

## What to fix first
- **Structured data is incomplete.** (+3 points) Missing: opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **The phone number on the site doesn't match the open map data.** The site shows 9177336189, but OpenStreetMap or Overture Maps lists 3476690158. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

## What the site tells visitors (Measured, not scored)
- **The footer says © 2023.** Visitors and assistants may read that year as the last time anyone looked after the site. In New York, 69% of comparable sites that show a year say 2025 or later.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Simply Therapeutic",
  "url": "http://www.stmassages.com/",
  "telephone": "3476690158",
  "address": "49-04 43rd Ave, 11377, Woodside",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.74434,
    "longitude": -73.91536
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.stmassages.com/book-online",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (LocalBusiness).** address, phone
- **Price list of services is an HTML page.** Agents can read the items and prices.
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.

## Where it stands
25 of 5003 in New York hairdressers and beauty salons. Top 1% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 95% | yes |
| Publish the menu or price list as HTML | 20% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes |
| Structured data with address, phone and hours | 18% | no |
| Have an llms.txt | 48% | yes |

Nearest places in the index: Arirang Hair Touch (B, 198 m, https://directindex.org/r/foundever.com); Skillman Barber Shop (C, 203 m, https://directindex.org/r/skillmanbarbershop.com); Madame jolie salon (C, 205 m, https://directindex.org/r/madamejoliedominicanhair.com); Diamond Lash & Threading (D, 208 m, https://directindex.org/r/eyebrowthreadingwoodside.com); MZ Pretty Nails and Spa (B, 208 m, https://directindex.org/r/nana-nails.com); Kiddy Kutz (C, 211 m, https://directindex.org/r/kiddykutz.com); Dermamiracle Aesthetics Center (F, 257 m, https://directindex.org/r/dermamiracle.net); Lucky Hair Salon (D, 277 m, https://directindex.org/r/luckyhairsalonmi.com); Melo Yelo Hairdressing (B, 309 m, https://directindex.org/r/meloyelonyc.com); Think Nails Too (F, 313 m, https://directindex.org/r/md-health.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Wix 53% (30% A or B, 24646 sites); This site 90.8%.

See what an AI agent reads on this site: https://directindex.org/r/stmassages.com/agent-view

## Businesses like Simply Therapeutic in New York hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in New York hairdressers and beauty salons | 5003 | 48% | 19% | 90.8% |
| Sites built with Wix in New York hairdressers and beauty salons | 164 | 60% | 35% | 90.8% |

The best of the sites built with Wix in New York hairdressers and beauty salons: LaVeli Salon (A 90.8%, https://directindex.org/r/lavelisalon.com); Élan Hair & Nails (A 90.8%, https://directindex.org/r/elanhairandnailssi.com); George James (A 87.7%, https://directindex.org/r/georgejamesspa.com); Beyond Barbers (B 84.6%, https://directindex.org/r/beyondbarbersnyc.com); DMT (B 84.6%, https://directindex.org/r/dmtbarber.com).

With the fix above (Structured data is incomplete), the score would be about 95.4%, which would be first of 5,003 in New York hairdressers and beauty salons.

## The direct record
What agents get for Simply Therapeutic, as JSON: https://directindex.org/api/direct/stmassages.com
- Book: https://www.stmassages.com/book-online (own site; found by the scan of 2026-10-23, not yet tested)
- Order: none on record
- Menu: https://www.stmassages.com/service-menu (html_page; from the scan)
- Hours: none on record
- Phone: 3476690158
- Stable links that count: https://directindex.org/go/stmassages.com/book, https://directindex.org/go/stmassages.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): yes
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 19 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/stmassages.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/stmassages.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/stmassages.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=stmassages.com&force=1