The Direct Index
Report · Charlotte dentists, clinics and vets · scanned 2026-10-23

Skin Pharm

skinpharm.com is ready for agents.

Listed by Overture Maps.

BookMenuCallWebsite

Ways to reach Skin Pharm directly, with no marketplace in between. Checked 2026-10-23. On the business's own site. Report a mistake

4600 Park Rd Ste 450, 28209, Charlotte · +19808803899

Prices: 7 prices on the site, the middle one $50.00

Nearby, also direct

Places near Skin Pharm that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Skin Pharm's website. It can read what Skin Pharm offers. It finds a way to book or order directly on the site.

89.2%

58 of 65 points available

1/5

agent-readiness level, Basic Web Presence

1

thing to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

7 prices on the landing page, the middle one $50.00.

In Charlotte, the middle price of comparable sites that show prices is $88.25.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Charlotte dentists, clinics and vets and named 54 places. Skin Pharm wasn't one of them. See who was named →

Where it stands

How Skin Pharm compares

Where it stands

4 of 867 in Charlotte dentists, clinics and vets

Top 1% of the sites scanned in this index. Just above: She Thrives Physical Therapy and Wellness A, Charlotte Skin and Laser A. Just below: Capizzi Cosmetic Surgery & Med Spa A, Connolly Orthodontics A.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain99%yes
Publish the menu or price list as HTML11%yes
Let AI crawlers in (no block at the server or in robots.txt)90%yes
Structured data with address, phone and hours46%no
Have an llms.txt44%yes

The top 10% are the 91 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites built with Shopify 7,656 sites48%26%89.2%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Charlotte Health Center814 mFno
Tryon Medical Parters - South Park2.4 kmCyes
Guidelight Health SouthPark2.4 kmByes
Archdale Animal Hospital2.9 kmDno
Haydn G. Jones II, DDS3.4 kmCyes
Businesses like yours

Businesses like Skin Pharm in Charlotte dentists, clinics and vets

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Charlotte dentists, clinics and vets86750%22%89.2%
Sites built with Shopify in Charlotte dentists, clinics and vets478%100%89.2%

The best of the sites built with Shopify in Charlotte dentists, clinics and vets

Arcus Medical B 75.4% · Skin By Blair B 73.8% · Smile Direct Club B 73.8%

After the top fixes

With the fix above (Structured data is incomplete), the score would be about 95.4%, which would be first of 867 in Charlotte dentists, clinics and vets.

This site appears in 2 cities (2 places on skinpharm.com). All the cities it's in →

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. Structured data is incomplete +4 points

    Missing: telephone, opening hours. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Charlotte dentists, clinics and vets. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Structured data found (Organization) address
  • List of services and prices is an HTML page Agents can read the items and prices.
  • Appointments on your own site Agents can book an appointment without going through a marketplace.

Builder: shopify · contact page /: address; menu page /collections/treatments: nothing new; booking page /: nothing new

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on shopify.

Where to paste it on Shopify: Online Store, then the three-dot menu on the theme, then Edit code; paste it in the theme's layout file, inside the head. the official help page.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Skin Pharm",
  "url": "https://skinpharm.com/charlotte",
  "telephone": "+19808803899",
  "address": "4600 Park Rd Ste 450, 28209, Charlotte",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 35.16833405,
    "longitude": -80.85147762
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://book.skinpharm.com/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score A

<a href="https://directindex.org/r/skinpharm.com"><img src="https://directindex.org/badge/skinpharm.com.svg" alt="Agent-Direct Score A" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Skin Pharm

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/skinpharm.com, through the MCP tool direct_record and in the city feed /city/charlotte-clinics/direct.json.

PathLinkStatus
Bookbook.skinpharm.com/ own sitefound by the scan of 2026-10-23, not yet tested
Ordernone on record
Menuskinpharm.com/collections/treatments html_pagefrom the scan
Hoursnone on record
Phone+19808803899

Stable links that count: /go/skinpharm.com/book, /go/skinpharm.com/menu answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
yes
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no

Found one hop past the home page: contact page /: address.

Agent readiness

Level 1 of 5, Basic Web Presence

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownyes
llms.txtyes
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryyes
OAuth protected resource metadatayes
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageyes
JSON-LD for the businessyes