The Direct Index
Report · Mexico City tours, attractions and museums · scanned 2026-10-22

MSO Travel and Tours

msotravelandtours.mx is hard for agents to use.

Listed by Overture Maps.

CallWebsite

Ways to reach MSO Travel and Tours directly, with no marketplace in between. Checked 2026-10-22. Report a mistake

Av Chapultepec 341, 06600, Cuauhtémoc · +525551227481

Prices: 9 prices on the site, the middle one MX$28.19 · Languages: Spanish, English · WhatsApp: a link on the site

Esta página en español

Nearby, also direct

Places near MSO Travel and Tours that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

Some AI assistants are turned away by MSO Travel and Tours's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through bookingmotor.com.

44.2%

28.7 of 65 points available

1/5

agent-readiness level, Basic Web Presence

5

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

9 prices on the landing page, the middle one MX$28.19.

In Mexico City, the middle price of comparable sites that show prices is MX$20.87.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Mexico City tours, attractions and museums and named 54 places. MSO Travel and Tours wasn't one of them. See who was named →

Where it stands

How MSO Travel and Tours compares

Where it stands

173 of 432 in Mexico City tours, attractions and museums

Top 40% of the sites scanned in this index. Just above: Mercado Cruceros D, Mundo Joven D. Just below: Praan Luxury Adventures D, AB Renta de autos D.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain89%no
Publish the menu or price list as HTML16%no
Let AI crawlers in (no block at the server or in robots.txt)86%no
Structured data with address, phone and hours9%no
Have an llms.txt30%no

The top 10% are the 44 highest-scoring reachable sites in the index at the last update.

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Agencia De Viajes"79 mFno
HIS World138 mDno
FCM Travel Solutions139 mFno
Onfly México | Gestión de Viajes Corporativos139 mByes
Viajes Leyou S.A de C.V141 mCyes
Vagando por México266 mFno
La Casa del Viaje376 mFno
Emira Tours México385 mDno
Viajes a Chiapas Todo Incluido433 mCyes
¿Vas o te Quedas?440 mCno
Businesses like yours

Businesses like MSO Travel and Tours in Mexico City tours, attractions and museums

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Mexico City tours, attractions and museums43243%7%44.2%

The best of the businesses of the same kind in Mexico City tours, attractions and museums

Atayan Viajes A 86.2% · Globos Aerostáticos MX B 84.6% · Dream Destinations México B 81.5% · Museo Nacional de Antropología de México - Private guided tours B 81.5% · Aerodiverti - Teotihuacán B 80%

After the top fixes

With the three fixes above (No structured data for the business; Tickets through an unrecognised third party; No tickets and prices found), the score would be about 90.3%, which would be first of 432 in Mexico City tours, attractions and museums.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (TouristAttraction, Museum, TravelAgency or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. Tickets through an unrecognised third party +9 points

    Check that the provider keeps your business as the seller of record. How to fix it

  3. No tickets and prices found +7 points

    Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. How to fix it

  4. The server turns AI crawlers away at the door +3.3 points

    Requests as ClaudeBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. How to fix it

  5. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Mexico City tours, attractions and museums. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.

Builder: unknown · contact page /es/contactenos: nothing new

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on your builder.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "MSO Travel and Tours",
  "url": "https://www.msotravelandtours.mx/",
  "telephone": "+525551227481",
  "address": "Av Chapultepec 341, 06600, Cuauhtémoc",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 19.42339342,
    "longitude": -99.16517639
  }
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# MSO Travel and Tours

> local business in Av Chapultepec 341, 06600, Cuauhtémoc, Mexico City tours, attractions and museums. Phone +525551227481.

## About

- Website: https://www.msotravelandtours.mx/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score D

<a href="https://directindex.org/r/msotravelandtours.mx"><img src="https://directindex.org/badge/msotravelandtours.mx.svg" alt="Agent-Direct Score D" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for MSO Travel and Tours

No direct path on record: the scan of 2026-10-22 found no booking or ordering link on msotravelandtours.mx or on a vendor's site. The same record is served as JSON at /api/direct/msotravelandtours.mx, through the MCP tool direct_record and in the city feed /city/mexico-city-tours/direct.json.

PathLinkStatus
Booknone on record
Ordernone on record
Menunone on record
Hoursnone on record
Phone+525551227481

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
no
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no
Agent readiness

Level 1 of 5, Basic Web Presence

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessno