The Direct Index
Report · London dentists, clinics and vets · scanned 2026-10-21

Dental Smiles London Kings Cross | The home of kind & gentle dentists

dentalsmileslondon.co.uk is partly visible to agents.

Listed by Overture Maps.

BookCallWebsite

Ways to reach Dental Smiles London Kings Cross | The home of kind & gentle dentists directly, with no marketplace in between. Checked 2026-10-21. On the business's own site. Report a mistake

245 Pentonville Road, Kings Cross, N1 9NG, London · 02039128109

Prices: 24 prices on the site, the middle one £94.00

Nearby, also direct

Places near Dental Smiles London Kings Cross | The home of kind & gentle dentists that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Dental Smiles London Kings Cross | The home of kind & gentle dentists's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

63.1%

41 of 65 points available

1/5

agent-readiness level, Basic Web Presence

4

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

24 prices on the landing page, the middle one £94.00.

In London, the middle price of comparable sites that show prices is £80.00.

Every city compared →
Named by assistants

Named by ChatGPT and Claude for "A teeth cleaning and check-up, I want to book a slot online for next week" and "A consultation for teeth aligners. Where can I book online?" in London dentists, clinics and vets, October 2026

Each assistant was asked the way people ask, with web search on, for up to three places in London dentists, clinics and vets and a link to each one's own site. This business was named in 2 answers, by 2 of the 3 assistants asked.

QuestionNamed byAsked
A teeth cleaning and check-up, I want to book a slot online for next week.Claude with a link to this site2026-10-26
A consultation for teeth aligners. Where can I book online?ChatGPT with a link to this site
Claude with a link to this site
2026-10-26

Every place named in London dentists, clinics and vets, question by question.

Show it

The badge shows how many of the assistants asked named this business, and the month. It updates after every round.

Named by 2 of 3 assistants, Direct Index

<a href="https://directindex.org/r/dentalsmileslondon.co.uk"><img src="https://directindex.org/badge/named/dentalsmileslondon.co.uk.svg" alt="Named by 2 of 3 assistants, Direct Index" width="300" height="40"></a>
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask:
“A consultation for teeth aligners. Where can I book online?” (ChatGPT, Claude, with a link to this site)
“A teeth cleaning and check-up, I want to book a slot online for next week.” (Claude, with a link to this site)

Where it stands

How Dental Smiles London Kings Cross | The home of kind & gentle dentists compares

Where it stands

1,423 of 5,012 in London dentists, clinics and vets

Top 28% of the sites scanned in this index. Just above: Dental Centre 100 C, Dental Rooms Wimbledon C. Just below: Dental clinic in Wimpole Street C, Dentartistry - Implant, Laser & Sedation Dental Clinic C.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain98%yes
Publish the menu or price list as HTML6%no
Let AI crawlers in (no block at the server or in robots.txt)97%yes
Structured data with address, phone and hours30%no
Have an llms.txt42%no

The top 10% are the 506 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites built with Webflow 9,629 sites56%22%63.1%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Institute of Medical Physics40 mByes
Dr Clear Aligners162 mDno
Kings Cross Dental Practice194 mByes
The Doctors Clinic197 mByes
Treatmentway TEETH327 mByes
Centre for Men's Health452 mByes
Medi Turkey London486 mFno
Amwell Veterinary Practice616 mFno
Bloomsbury Surgery655 mCyes
Physiotherapy London Ltd691 mCyes
Businesses like yours

Businesses like Dental Smiles London Kings Cross | The home of kind & gentle dentists in London dentists, clinics and vets

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in London dentists, clinics and vets5,01250%21%63.1%
Sites built with Webflow in London dentists, clinics and vets8960%25%63.1%

The best of the sites built with Webflow in London dentists, clinics and vets

Dr G Staight A 86.2% · Bow Lane Dental Group B 84.6% · Freshdental Clinic and Institute B 84.6% · STD Check London B 84.6% · STD Check London B 84.6%

After the top fixes

With the two fixes above (No structured data for the business; No list of services and prices found), the score would be about 95.4%, which would be first of 5,012 in London dentists, clinics and vets.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (Dentist, MedicalClinic, Physiotherapy or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. No list of services and prices found +7 points

    Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. How to fix it

  3. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

  4. The phone number on the site doesn't match the open map data

    The site shows 02038375878, but OpenStreetMap or Overture Maps lists 02039128109. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in London dentists, clinics and vets. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Appointments on your own site Agents can book an appointment without going through a marketplace.

Builder: webflow · contact page /about-us: nothing new; booking page /book-a-consultation: nothing new

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on webflow.

Where to paste it on Webflow: the site's custom code settings, in the head code field. the official help page.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Dental Smiles London Kings Cross | The home of kind & gentle dentists",
  "url": "https://www.dentalsmileslondon.co.uk/our-practices/kings-cross/",
  "telephone": "02039128109",
  "address": "245 Pentonville Road, Kings Cross, N1 9NG, London",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.5308903,
    "longitude": -0.1186885
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.dentalsmileslondon.co.uk/book-a-consultation",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# Dental Smiles London Kings Cross | The home of kind & gentle dentists

> local business in 245 Pentonville Road, Kings Cross, N1 9NG, London, London dentists, clinics and vets. Phone 02039128109.

## Book or order directly

- Book: https://www.dentalsmileslondon.co.uk/book-a-consultation (on the business's own site)

## About

- Website: https://www.dentalsmileslondon.co.uk/our-practices/kings-cross/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score C

<a href="https://directindex.org/r/dentalsmileslondon.co.uk"><img src="https://directindex.org/badge/dentalsmileslondon.co.uk.svg" alt="Agent-Direct Score C" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Dental Smiles London Kings Cross | The home of kind & gentle dentists

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/dentalsmileslondon.co.uk, through the MCP tool direct_record and in the city feed /city/london-clinics/direct.json.

PathLinkStatus
Bookwww.dentalsmileslondon.co.uk/book-a-consultation own sitefound by the scan of 2026-10-21, not yet tested
Ordernone on record
Menunone on record
Hoursnone on record
Phone02039128109

Stable links that count: /go/dentalsmileslondon.co.uk/book answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
no
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no
Agent readiness

Level 1 of 5, Basic Web Presence

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessno