The Direct Index
The numbers / Presence · live, 2026-10-17

46% of listed businesses have their own website

Businesses listed in 675 indexes and 40 countries, from OpenStreetMap and Overture Maps, as of 17 October 2026.

Main points
  • That is 46% of 2,686,640 listed businesses.
  • By kind of business: highest among dentists, clinics and vets (58%), lowest among hairdressers and beauty salons (39%).
  • Among 129 salon indexes, Utrecht is highest at 69%; the median is 45%.
Figure 1

How 2,686,640 listed businesses show up online

46%own website · 1,229,0691.9%only a social profile · 50,51151%no web address · 1,381,4811.0%a marketplace page or another business's site · 25,579
Figure 2

By kind of business

Figure 3

Hairdressers and beauty salons, city by city

another salon indexmedian, 45%
0%38%75%

129 salon indexes. The median is 45%; the highest is Utrecht at 69%.

#IndexShareOf
1Utrecht NL69%674
2Eindhoven NL65%589
3Amsterdam NL64%2,099
4Seattle US64%2,301
5Austin US64%3,304
6Tokyo JP63%23,365
7Vancouver CA63%1,957
8Bergen NO63%596
9Calgary CA63%2,782
10Oslo NO62%1,406
All 129 salon indexes
#IndexShareOf
1Utrecht NL69%674
2Eindhoven NL65%589
3Amsterdam NL64%2,099
4Seattle US64%2,301
5Austin US64%3,304
6Tokyo JP63%23,365
7Vancouver CA63%1,957
8Bergen NO63%596
9Calgary CA63%2,782
10Oslo NO62%1,406
11Zurich CH62%1,819
12Bern CH62%567
12Prague CZ62%3,474
14San Francisco US61%2,524
15Minneapolis US60%970
16Denver US59%2,934
17Basel CH59%570
18San Diego US59%4,350
19Boston US59%1,840
20Atlanta US58%2,655
21Rotterdam NL58%1,412
22Helsinki FI57%2,608
23Washington, DC US57%1,519
24Chicago US56%6,453
25Aarhus DK55%1,156
26Graz AT55%560
27Osaka JP54%8,437
28Las Vegas US54%2,526
29Charlotte US54%3,476
29Dallas US54%4,204
31Los Angeles US53%8,966
31Munich DE53%5,144
31The Hague NL53%1,414
34Phoenix US53%3,998
35Orlando US53%1,459
36Perth AU52%3,303
37Dresden DE52%1,559
38Toronto CA51%6,406
39Copenhagen DK51%3,655
39Sydney AU51%10,936
41Auckland NZ51%2,637
42Houston US51%7,801
43Ottawa CA50%2,281
44London GB50%19,476
45Antwerp BE50%1,051
45Brisbane AU50%6,861
47Edinburgh GB50%1,565
48Melbourne AU49%11,891
49Vienna AT49%3,407
50Philadelphia US49%3,461
51New York US48%19,592
52Stuttgart DE48%2,211
53Nantes FR48%729
54Miami US47%8,518
55San Jose US47%2,892
56Toulouse FR47%987
57Berlin DE46%10,629
57Düsseldorf DE46%2,643
59Leipzig DE46%1,637
60Ghent BE45%724
61Bordeaux FR45%1,607
62Cologne DE45%3,758
62Geneva CH45%1,223
62Hanover DE45%1,814
62Lausanne CH45%587
66Paris FR45%6,492
67Nuremberg DE44%1,969
68Budapest HU43%7,154
68Stockholm SE43%3,119
70Hamburg DE43%6,394
71Montreal CA43%3,623
72Lyon FR43%2,540
73Strasbourg FR43%627
74Dublin IE42%2,978
74Frankfurt DE42%2,779
76Bremen DE41%1,834
77Marseille FR40%1,310
78Lille FR40%572
79Essen DE40%1,880
80Nice FR40%942
81Singapore SG39%5,072
82Dortmund DE39%1,691
83Malmö SE38%950
84Tel Aviv IL38%972
85Manchester GB38%6,863
86Madrid ES36%5,428
87Barcelona ES36%3,737
87Gothenburg SE36%1,503
89Montpellier FR36%728
90Cape Town ZA36%2,775
90Glasgow GB36%2,155
92Cork IE35%601
93Brussels BE35%2,050
94Birmingham GB34%2,751
95Johannesburg ZA32%3,346
96Dubai AE31%4,888
97Valencia ES31%2,013
98Athens GR31%6,778
99Palma ES30%967
100Warsaw PL30%6,515
101Bilbao ES30%767
101Hong Kong CN30%5,108
103Málaga ES29%1,172
104Lisbon PT28%2,378
105Florence IT28%1,460
106Milan IT27%5,927
107Kuala Lumpur MY27%3,196
108Seville ES27%1,157
109Abu Dhabi AE26%1,189
110Venice IT26%765
111Santiago CL24%4,033
112Bologna IT24%1,684
113Porto PT22%1,394
114Rome IT22%10,647
114Turin IT22%3,622
116Braga PT21%734
117Istanbul TR21%9,912
118Bangkok TH21%13,779
119Verona IT20%3,401
120Genoa IT20%1,828
121Doha QA19%810
122Buenos Aires AR19%3,757
123Naples IT17%3,103
124Bogotá CO17%4,049
125São Paulo BR16%26,559
126Mexico City MX16%10,934
127Rio de Janeiro BR16%11,696
128Monterrey MX11%3,171
129Seoul KR4.6%33,806

Indexes under 500 listings are left out. The "Of" column is the base each figure rests on.

About these numbers
A business has its own website when its listing points to a site of its own, or to its chain's site. Marketplace pages and sites that turned out to belong to someone else don't count.
Cite this

46% of listed businesses have their own website (The Direct Index, 17 October 2026, directindex.org/stats/own-website).

Data: ODbL. Business data from OpenStreetMap contributors and Overture Maps; website facts from the Direct Index scanner, which reads each site's public pages.