The Direct Index
Report · Salzburg · scanned 2026-10-16

MM Pizza

mmpizza.at is partly visible to agents.

Listed by OpenStreetMap · Overture Maps.

CallWebsite

Ways to reach MM Pizza directly, with no marketplace in between. Checked 2026-10-16. Report a mistake

Hours, from OpenStreetMap · Overture Maps: Mo-Su 10:00-22:00

Bessarabierstraße 68 5020 Salzburg · +43 662 42 05 36

Languages: English, Indonesian

Diese Seite auf Deutsch

Owners

The website's grade

An AI assistant can open MM Pizza's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through shop.samsung.com.

60%

39 of 65 points available

0/5

agent-readiness level, Not Ready

4

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Named by assistants

Named by Claude for "Best pizza delivered to where I'm staying, right now" in Salzburg, October 2026

Each assistant was asked the way people ask, with web search on, for up to three places in Salzburg and a link to each one's own site. This business was named in one answer, by 1 of the 3 assistants asked.

QuestionNamed byAsked
Best pizza delivered to where I'm staying, right now.Claude with a link to this site2026-10-18

Every place named in Salzburg, question by question.

Show it

The badge shows how many of the assistants asked named this business, and the month. It updates after every round.

Named by 1 of 3 assistants, Direct Index

<a href="https://directindex.org/r/mmpizza.at"><img src="https://directindex.org/badge/named/mmpizza.at.svg" alt="Named by 1 of 3 assistants, Direct Index" width="300" height="40"></a>
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask:
“Best pizza delivered to where I'm staying, right now.” (Claude, with a link to this site)

Where it stands

How MM Pizza compares

Where it stands

139 of 316 in Salzburg

Top 44% of the sites scanned in this index. Just above: The Sound of Salzburg Dinner Show C, Zum Noisternig C. Just below: Pizzeria Sabroson C, Pommes Boutique C.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%no
Publish the menu or price list as HTML94%no
Let AI crawlers in (no block at the server or in robots.txt)97%yes
Structured data with address, phone and hours58%no
Have an llms.txt21%no

The top 10% are the 33 highest-scoring reachable sites in the index at the last update.

Nearest places with a similar menu

PlaceDistanceGradeDirect booking or ordering
NOI Pizza Palla Romana pizza873 mCno
Yes Sir Pizza pizza1.2 kmDno
Yessir Pizza pizza1.2 kmAyes
Pizza Pronto indian, pizza1.3 kmAyes
Pizza Classic pizza1.3 kmDno
Cosmic Pizza pizza1.6 kmAyes
Zanetti kebab, pizza, cake1.6 kmDno
Stern Pizza pizza2.2 kmDno
Organic Pizza pizza2.5 kmFno
Beccofino italian, pizza2.5 kmByes
Businesses like yours

Businesses like MM Pizza in Salzburg

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Salzburg31657%31%60%

The best of the businesses of the same kind in Salzburg

Andreas Hofer Weinstube A 100% · Kushi-Hachi A 100% · Pizza Joy A 100% · Pizza Pronto A 100% · SHIRO A 100%

After the top fixes

With the three fixes above (Ordering through an unrecognised third party; Structured data is incomplete; No menu or price list found), the score would be about 95.4%. That would be 9th of 316 in Salzburg, up from 139th.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. Ordering through an unrecognised third party +9 points

    Check that the provider keeps your business as the seller of record. How to fix it

  2. Structured data is incomplete +7 points

    Missing: address, telephone, opening hours. How to fix it

  3. No menu or price list found +7 points

    Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. How to fix it

  4. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Salzburg. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

Builder: unknown · Front: cloudflare

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on your builder.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "MM Pizza",
  "url": "https://www.mmpizza.at",
  "telephone": "+43 662 42 05 36",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Bessarabierstraße 68",
    "postalCode": "5020",
    "addressLocality": "Salzburg"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 47.8209698,
    "longitude": 13.0239693
  },
  "openingHours": "Mo-Su 10:00-22:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [],
      "opens": "10:00",
      "closes": "22:00"
    }
  ],
  "servesCuisine": [
    "pizza"
  ]
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# MM Pizza

> restaurant (pizza) in Bessarabierstraße 68 5020 Salzburg, Salzburg. Phone +43 662 42 05 36.

## Opening hours

Mo-Su 10:00-22:00

## About

- Website: https://www.mmpizza.at
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

Rescan now · Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score C

<a href="https://directindex.org/r/mmpizza.at"><img src="https://directindex.org/badge/mmpizza.at.svg" alt="Agent-Direct Score C" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for MM Pizza

No direct path on record: the scan of 2026-10-16 found no booking or ordering link on mmpizza.at or on a vendor's site. The same record is served as JSON at /api/direct/mmpizza.at, through the MCP tool direct_record and in the city feed /city/salzburg/direct.json.

PathLinkStatus
Booknone on record
Ordernone on record
Menunone on record
HoursMo-Su 10:00-22:00 (closed now)from OpenStreetMap
Phone+43 662 42 05 36

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
no
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no
Agent readiness

Level 0 of 5, Not Ready

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtno how
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessyes