The Hoi Polloi
wearethehoipolloi.com is partly visible to agents.
Listed by OpenStreetMap · Overture Maps.
Ways to reach The Hoi Polloi directly, with no marketplace in between. Checked 2026-11-14. Report a mistake
Nun Street 13 NE1 5AG Newcastle upon Tyne
Step-free access (OpenStreetMap)
Prices: 4 prices on the site, the middle one £33.50
Places near The Hoi Polloi that take a booking or an order on their own website, with no marketplace in between.
The website's grade
An AI assistant can open The Hoi Polloi's website. It can't find a menu or price list, so it answers from other sites. To book or order, it is sent to Fresha, a marketplace.
36 of 65 points available
agent-readiness level, Basic Web Presence
things to fix
Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.
What the site tells visitors Measured, not scored
These don't change the grade.
Named by Gemini for "A haircut for my kid on Saturday morning. Can I book online?" in Newcastle upon Tyne hairdressers, beauty salons and massage, November 2026
Each assistant was asked the way people ask, with web search on, for up to three places in Newcastle upon Tyne hairdressers, beauty salons and massage and a link to each one's own site. This business was named in one answer, by 1 of the 2 assistants asked.
| Question | Named by | Asked |
|---|---|---|
| A haircut for my kid on Saturday morning. Can I book online? | Gemini with a link to this site | 2026-11-14 |
Show it
The badge shows how many of the assistants asked named this business, and the month. It updates after every round.
<a href="https://directindex.org/r/wearethehoipolloi.com"><img src="https://directindex.org/badge/named/wearethehoipolloi.com.svg" alt="Named by 1 of 2 assistants, Direct Index" width="300" height="40"></a>
What assistants answer
Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.
Recommended when people ask:
“A haircut for my kid on Saturday morning. Can I book online?” (Gemini, with a link to this site)
How The Hoi Polloi compares
149 of 273 in Newcastle upon Tyne hairdressers, beauty salons and massage
Top 55% of the sites scanned in this index. Just above: Skintag Newcastle C, Skr Beauty C. Just below: U Salon C, Regis Hair and Beauty Salon Fenwick Newcastle C.
| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 97% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 97% | yes |
| Structured data with address, phone and hours | 31% | no |
| Have an llms.txt | 52% | no |
Compared with its peers
| Average score | A or B | This site | |
|---|---|---|---|
| Sites built with Squarespace 39,056 sites | 61% | 42% | 55.4% |
| Sites using Fresha 3,072 sites | 51% | 4% | 55.4% |
Nearest places in the index
| Place | Distance | Grade | Direct booking or ordering |
|---|---|---|---|
| Body and Mind | 32 m | B | yes |
| Skintag Newcastle | 35 m | C | no |
| Lavender Newcastle Chinese Massage Therapy Centre | 46 m | C | yes |
| Advanced Hair Studio | 63 m | C | no |
| King Koby Barbers Newcastle | 73 m | D | no |
| Abs's | 86 m | F | no |
| Sabai Hairdressing | 95 m | B | no |
| Laserways Tattoo Removal | 111 m | B | yes |
| Aesthetic By Nurse Sally | 111 m | C | yes |
| Sally Beauty | 121 m | B | no |
Businesses like The Hoi Polloi in Newcastle upon Tyne hairdressers, beauty salons and massage
| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Newcastle upon Tyne hairdressers, beauty salons and massage | 273 | 54% | 29% | 55.4% |
| Sites built with Squarespace in Newcastle upon Tyne hairdressers, beauty salons and massage | 17 | 59% | 18% | 55.4% |
| Sites using Fresha in Newcastle upon Tyne hairdressers, beauty salons and massage | 13 | 48% | 0% | 55.4% |
| Sites built with Squarespace and using Fresha in Newcastle upon Tyne hairdressers, beauty salons and massage | 3 | 52% | 0% | 55.4% |
After the top fixes
With the three fixes above (Appointments only through fresha; Structured data is incomplete; No price list of services found), the score would be about 95.4%, which would be first of 273 in Newcastle upon Tyne hairdressers, beauty salons and massage.
What to fix first
- Appointments only through fresha +12 points
Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. How to fix it About this vendor
- Structured data is incomplete +7 points
Missing: address, telephone, opening hours. How to fix it
- No price list of services found +7 points
Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. How to fix it
- No llms.txt no points, but worth doing
Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it
Send the fixes to your web person
No one is listed yet to fix this in Newcastle upon Tyne hairdressers, beauty salons and massage. List your agency or yourself. It's free, and every listing is reviewed by hand.
Already right
- robots.txt lets AI crawlers in No rule blocks the main AI user agents.
- AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- Structured data found (LocalBusiness) no address, phone or hours in it
- Fresha works with agents through its partners Fresha's terms of use (August 2026) bar automated programs, bots and scraping; sanctioned assistant integrations exist (ChatGPT and Claude through Fresha's MCP server, Gemini, Alexa), and clients complete the booking on Fresha. Terms read on 2026-10-15: https://terms.fresha.com/terms-use. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.
Builder: squarespace · What to paste
Own this business?
Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.
Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
What agents get, and what the site publishes
The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details