The Direct Index
Report · Sydney tours, attractions and museums · scanned 2026-10-18

Vivid Sydney Cruises

vividsydneycruises.com.au is hard for agents to use.

Listed by Overture Maps.

CallWebsite

Ways to reach Vivid Sydney Cruises directly, with no marketplace in between. Checked 2026-10-18. Report a mistake

32 The Promenade, King Street Wharf 5, 2000, Sydney · 0272522751

Prices: 12 prices on the site, the middle one A$208

Owners

The website's grade

An AI assistant can open Vivid Sydney Cruises's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through australiancruisegroup.com.au.

49.2%

32 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

12 prices on the landing page, the middle one A$208.

In Sydney, the middle price of comparable sites that show prices is A$47.50.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Where it stands

How Vivid Sydney Cruises compares

Where it stands

494 of 998 in Sydney tours, attractions and museums

Top 49% of the sites scanned in this index. Just above: Viking Cruises D, Viva Travel Action D. Just below: Ben Buckler Point North Bondi D, 5 Star Cruises D.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%no
Publish the menu or price list as HTML9%no
Let AI crawlers in (no block at the server or in robots.txt)97%yes
Structured data with address, phone and hours24%no
Have an llms.txt36%yes

The top 10% are the 103 highest-scoring reachable sites in the index at the last update.

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Go Whale Watching21 mByes
Sydney Harbour Lunch Cruise34 mCno
Sydney Harbour Charter Cruises36 mDno
Australian Cruise Group39 mDno
Clearview Sydney Harbour Cruises43 mByes
Sydney Harbour Dinner Cruises45 mDno
Champagne Harbour Cruises75 mByes
Fusion Cruises87 mDyes
Journey Beyond Cruise Sydney102 mByes
Sydney Speed Boat Adventures105 mByes
Businesses like yours

Businesses like Vivid Sydney Cruises in Sydney tours, attractions and museums

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Sydney tours, attractions and museums99847%15%49.2%

The best of the businesses of the same kind in Sydney tours, attractions and museums

JTB Australia A 95.4% · Academy Travel A 93.8% · Spirit Safaris A 90.8% · Turnbulls Hire Minibus 4wd Rental Sydney Airport A 90.8% · iFLYflat - The Points Whisperer A 90.8%

After the top fixes

With the three fixes above (No structured data for the business; Tickets through an unrecognised third party; No tickets and prices found), the score would be about 95.4%, which would be first of 998 in Sydney tours, attractions and museums.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (TouristAttraction, Museum, TravelAgency or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. Tickets through an unrecognised third party +9 points

    Check that the provider keeps your business as the seller of record. How to fix it

  3. No tickets and prices found +7 points

    Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Sydney tours, attractions and museums. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

Builder: unknown · Front: cloudflare · contact page /about-the-festival.php: nothing new

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on your builder.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Vivid Sydney Cruises",
  "url": "https://www.vividsydneycruises.com.au/",
  "telephone": "0272522751",
  "address": "32 The Promenade, King Street Wharf 5, 2000, Sydney",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -33.86788803,
    "longitude": 151.20144053
  }
}
</script>
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

Rescan now · Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score D

<a href="https://directindex.org/r/vividsydneycruises.com.au"><img src="https://directindex.org/badge/vividsydneycruises.com.au.svg" alt="Agent-Direct Score D" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Vivid Sydney Cruises

No direct path on record: the scan of 2026-10-18 found no booking or ordering link on vividsydneycruises.com.au or on a vendor's site. The same record is served as JSON at /api/direct/vividsydneycruises.com.au, through the MCP tool direct_record and in the city feed /city/sydney-tours/direct.json.

PathLinkStatus
Booknone on record
Ordernone on record
Menunone on record
Hoursnone on record
Phone0272522751

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
no
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no
Agent readiness

Level 1 of 5, Basic Web Presence

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtyes
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessno