The Sampler
thesampler.co.uk is largely invisible to agents.
Listed by Overture Maps.
Ways to reach The Sampler directly, with no marketplace in between. Checked 2026-10-21. On the business's own site. Report a mistake
266 Upper St, N1 2UQ, London · +442072266555
Prices: 41 prices on the site, the middle one £2,023
Places near The Sampler that take a booking or an order on their own website, with no marketplace in between.
- Hidden Gem10 m
- Little Bat60 m
- The Compton Arms120 m
- Morr250 m
- Hoxley & Porter270 m
The website's grade
AI assistants can't open The Sampler's website, so they go by what other sites say about it.
15 of 65 points available
agent-readiness level
things to fix
Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.
What the site tells visitors Measured, not scored
These don't change the grade.
Visitors and assistants may read that year as the last time anyone looked after the site. In London, 78% of comparable sites that show a year say 2025 or later.
Every city compared →In London, the middle price of comparable sites that show prices is £14.99.
Every city compared →What assistants answer
Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.
How The Sampler compares
4,856 of 5,907 in London cafes and bars
Top 82% of the sites scanned in this index. Just above: The Miller F, The Post Bar F. Just below: The Sympathetic Ear F, The Windsor Castle F.
| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 94% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 93% | no |
| Structured data with address, phone and hours | 50% | no |
| Have an llms.txt | 22% | no |
The top 10% are the 608 highest-scoring reachable sites in the index at the last update.
Compared with its peers
| Average score | A or B | This site | |
|---|---|---|---|
| Sites built with Shopify 7,656 sites | 48% | 26% | 23.1% |
Nearest places in the index
| Place | Distance | Grade | Direct booking or ordering |
|---|---|---|---|
| Hidden Gem | 9 m | B | yes |
| Little Bat | 59 m | B | yes |
| The Dolls House | 82 m | F | no |
| The Compton Arms | 116 m | B | yes |
| Comedor Grill & Bar | 136 m | F | no |
| Urban Social Coffee cafe | 219 m | D | no |
| Morr | 253 m | A | yes |
| Hoxley & Porter | 274 m | C | yes |
| Cafe Vertige | 352 m | D | no |
| Yield N1 | 376 m | D | no |
Businesses like The Sampler in London cafes and bars
| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in London cafes and bars | 5,907 | 50% | 30% | 23.1% |
| Sites built with Shopify in London cafes and bars | 306 | 49% | 29% | 23.1% |
The best of the sites built with Shopify in London cafes and bars
Kipferl Cafe & Kitchen A 96.3% · Peggy Porschen Belgravia A 90.8% · Kybelle A 90% · The Permit Room A 90% · Soho Grind A 87.7%
After the top fixes
With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; No structured data for the business; No menu or price list found), the score would be about 95.4%. That would be 51st of 5,907 in London cafes and bars, up from 4856th.
Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.
What to fix first
- The site turns away every visitor that isn't a browser, AI agents included +25 points
A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. How to fix it
- No structured data for the business +15 points
Add schema.org JSON-LD for the business (CafeOrCoffeeShop, BarOrPub or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it
- No menu or price list found +7 points
Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. How to fix it
Send the fixes to your web person
No one is listed yet to fix this in London cafes and bars. List your agency or yourself. It's free, and every listing is reviewed by hand.
Already right
- robots.txt lets AI crawlers in No rule blocks the main AI user agents.
- Ordering on your own site Agents can order without going through a marketplace.
Builder: shopify · Front: cloudflare · A plain fetch got cloudflare_challenge; a real browser got the page, so the scan continues on the rendered page.
What to paste
Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on shopify.
Where to paste it on Shopify: Online Store, then the three-dot menu on the theme, then Edit code; paste it in the theme's layout file, inside the head. the official help page.
Show the code to paste
Structured data (JSON-LD)
Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "LocalBusiness",
"name": "The Sampler",
"url": "http://www.thesampler.co.uk",
"telephone": "+442072266555",
"address": "266 Upper St, N1 2UQ, London",
"geo": {
"@type": "GeoCoordinates",
"latitude": 51.54280658,
"longitude": -0.10297533
},
"potentialAction": [
{
"@type": "OrderAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://thesampler.co.uk/pages/delivery",
"actionPlatform": [
"http://schema.org/DesktopWebPlatform",
"http://schema.org/MobileWebPlatform"
]
}
}
]
}
</script>
Own this business?
If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.
Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
What agents get, and what the site publishes
The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.
Show the details
What agents get for The Sampler
The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/thesampler.co.uk, through the MCP tool direct_record and in the city feed /city/london-cafes-bars/direct.json.
| Path | Link | Status |
|---|---|---|
| Book | none on record | |
| Order | thesampler.co.uk/pages/delivery own site | found by the scan of 2026-10-21, not yet tested |
| Menu | none on record | |
| Hours | none on record | |
| Phone | +442072266555 |
Stable links that count: /go/thesampler.co.uk/order answer 302 to the links above; the count is the line "followed N direct links" on this page.
Owners: claim the business below to correct this record; the claim email carries the link.
Can an agent transact?
Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.
| UCP profile /.well-known/ucp, Google and Shopify's Universal Commerce Protocol | no |
| ACP discovery document /.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol | no |
| MCP server card /.well-known/mcp/server-card.json | no |
| Ordering vendor that takes agent orders Square, Toast, or a vendor whose terms allow agents | no |
Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.
Not measured
These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.
| JSON-LD for the business | no |