The Direct Index
Report · Belfast · scanned 2026-11-14

The Great Room Restaurant

themerchanthotel.com is mostly ready for agents.

Listed by Overture Maps.

BookCallWebsite

Ways to reach The Great Room Restaurant directly, with no marketplace in between. Checked 2026-11-14. On the business's own site. Report a mistake

16 Skipper St, BT1 2DY, Belfast · +442890234888

Nearby, also direct

Places near The Great Room Restaurant that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open The Great Room Restaurant's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

80%

52 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Named by assistants

Named by ChatGPT for "I want to book a table for two tonight somewhere romantic" in Belfast, November 2026

Each assistant was asked the way people ask, with web search on, for up to three places in Belfast and a link to each one's own site. This business was named in one answer, by 1 of the 2 assistants asked.

QuestionNamed byAsked
I want to book a table for two tonight somewhere romantic.ChatGPT with a link to this site2026-11-14

Every place named in Belfast, question by question.

Show it

The badge shows how many of the assistants asked named this business, and the month. It updates after every round.

Named by 1 of 2 assistants, Direct Index

<a href="https://directindex.org/r/themerchanthotel.com"><img src="https://directindex.org/badge/named/themerchanthotel.com.svg" alt="Named by 1 of 2 assistants, Direct Index" width="300" height="40"></a>
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask:
“I want to book a table for two tonight somewhere romantic.” (ChatGPT, with a link to this site)

Where it stands

How The Great Room Restaurant compares

Where it stands

68 of 429 in Belfast

Top 16% of the sites scanned in this index. Just above: Five Guys B, KFC B. Just below: The Morning Star B, Sakura B.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%yes
Publish the menu or price list as HTML86%no
Let AI crawlers in (no block at the server or in robots.txt)98%yes
Structured data with address, phone and hours45%no
Have an llms.txt16%no

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
2 Taps Wine Bar50 mByes
Six By Nico Belfast european53 mByes
Bunsen burger53 mByes
Pizza Punks pizza66 mByes
The National76 mByes
The Muddlers Club Restaurant77 mByes
Maeme's Belfast102 mByes
Pablos mexican123 mDno
Knead Pizza135 mCno
Ragin' Ramen Belfast japanese137 mAyes
Businesses like yours

Businesses like The Great Room Restaurant in Belfast

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Belfast42958%32%80%

After the top fixes

With the two fixes above (No menu or price list found; Structured data is incomplete), the score would be about 95.4%. That would be 10th of 429 in Belfast, up from 68th.

Findings

What to fix first

  1. No menu or price list found +7 points

    Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. How to fix it

  2. Structured data is incomplete +3 points

    Missing: opening hours. How to fix it

  3. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Belfast. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Structured data found (LocalBusiness) address, phone
  • Booking on your own site Agents can book without going through a marketplace.

Builder: unknown · contact page /about: nothing new; booking page /convert/site/Merchant%20Hotel%20Belfast/en/results.php: phone · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details