The Direct Index
Report · Boston hairdressers and beauty salons · scanned 2026-10-23

Skinkind Facial Retreat

skinkind.com is partly visible to agents.

Listed by Overture Maps.

BookCallWebsite

Ways to reach Skinkind Facial Retreat directly, with no marketplace in between. Checked 2026-10-23. Through zenoti acting for the business. Report a mistake

274 Newbury St Fl 1, 02116, Boston · +18573318400

Prices: 24 prices on the site, the middle one $225

Nearby, also direct

Places near Skinkind Facial Retreat that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Skinkind Facial Retreat's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Zenoti.

55.4%

36 of 65 points available

1/5

agent-readiness level, Basic Web Presence

2

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

24 prices on the landing page, the middle one $225.

In Boston, the middle price of comparable sites that show prices is $90.00.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Boston hairdressers and beauty salons and named 30 places. Skinkind Facial Retreat wasn't one of them. See who was named →

Where it stands

How Skinkind Facial Retreat compares

Where it stands

302 of 665 in Boston hairdressers and beauty salons

Top 45% of the sites scanned in this index. Just above: Sasa Adventures Beauty & Spa C, Shape Nail Lab C. Just below: Solar Lashes & Nails Spa C, Spoke & Weal C.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain94%yes
Publish the menu or price list as HTML15%no
Let AI crawlers in (no block at the server or in robots.txt)97%yes
Structured data with address, phone and hours18%no
Have an llms.txt46%yes

The top 10% are the 68 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites built with Wix 24,646 sites53%30%55.4%
Sites using Zenoti 92 sites58%21%55.4%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Hair by Darren Le13 mCyes
Pathos Salon Boston19 mCno
Achelous Salon and Apothecary21 mDno
Four Seasons Laser Center23 mCno
Rachel's Make-Up and Brow Studio35 mDno
The Loft Salon & Day Spa47 mCyes
The Threading Place57 mCyes
Anfa Barbershop58 mByes
Skin Spa New York58 mByes
Glam63 mDno
Businesses like yours

Businesses like Skinkind Facial Retreat in Boston hairdressers and beauty salons

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Boston hairdressers and beauty salons66549%20%55.4%
Sites built with Wix in Boston hairdressers and beauty salons7161%37%55.4%
Sites using Zenoti in Boston hairdressers and beauty salons665%17%55.4%
Sites built with Wix and using Zenoti in Boston hairdressers and beauty salons155%0%55.4%

The best of the sites using Zenoti in Boston hairdressers and beauty salons

Laser MD MedSpa B 70% · Neem Medical Spa - Boston C 67.7% · Vega Vitality MedSpa and Wellness C 66.2% · Ag Bella Beauty Salon C 65.1% · Icon MD Medical Spa + Laser Center Boston C 63.1%

After the top fixes

With the two fixes above (No structured data for the business; No price list of services found), the score would be about 87.7%. That would be 3rd of 665 in Boston hairdressers and beauty salons, up from 302nd.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. No price list of services found +7 points

    Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Boston hairdressers and beauty salons. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Appointments through zenoti on your own domain There's no marketplace commission, and the customer stays yours.

Builder: wix · contact page /about: nothing new

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on wix.

Where to paste it on Wix: Settings, then Custom Code under Development & integrations, then Add Custom Code; choose All pages and Head. The site must be published with a connected domain. the official help page.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Skinkind Facial Retreat",
  "url": "https://www.skinkind.com/",
  "telephone": "+18573318400",
  "address": "274 Newbury St Fl 1, 02116, Boston",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 42.3491101,
    "longitude": -71.083503
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://skinkind.zenoti.com/webstoreNew/services",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score C

<a href="https://directindex.org/r/skinkind.com"><img src="https://directindex.org/badge/skinkind.com.svg" alt="Agent-Direct Score C" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Skinkind Facial Retreat

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/skinkind.com, through the MCP tool direct_record and in the city feed /city/boston-salons/direct.json.

PathLinkStatus
Bookskinkind.zenoti.com/webstoreNew/services vendor on own site: Zenotifound by the scan of 2026-10-23, not yet tested
Ordernone on record
Menunone on record
Hoursnone on record
Phone+18573318400

Stable links that count: /go/skinkind.com/book answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
yes
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no
Vendor terms for agents
Zenoti, read 2026-10-15
Not stated

Zenoti's terms (17 April 2026) bind the businesses that use it, not the people who book: section 4.1(j) bars robots, bots, spiders and scrapers from monitoring or copying the services and section 5.6 allows API integrations only under a written agreement; each business sets its own consumer terms, so an agent booking for a client is not addressed here. Source. About Zenoti · all vendors.

Agent readiness

Level 1 of 5, Basic Web Presence

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtyes
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessno