Pure Skin

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

What to fix first

1. No structured data for the business +15 points

   Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

2. No price list of services found +7 points

   Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. How to fix it

Send the fixes to your web person

No one is listed yet to fix this in Melbourne hairdressers and beauty salons. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

• robots.txt lets AI crawlers in No rule blocks the main AI user agents.
• AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
• Appointments on your own site Agents can book an appointment without going through a marketplace.
• Ordering on your own site Agents can order without going through a marketplace.

Builder: shopify · Front: cloudflare · booking page /pages/book-now: nothing new

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on shopify.

Where to paste it on Shopify: Online Store, then the three-dot menu on the theme, then Edit code; paste it in the theme's layout file, inside the head. the official help page.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Pure Skin",
  "url": "http://www.pureskinonline.com.au/",
  "telephone": "+61397961990",
  "address": "2/10 Adams Ln, 3806, Melbourne",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -38.03169027,
    "longitude": 145.34469278
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://pureskinonline.com.au/pages/book-now",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://pureskinonline.com.au/products/pre-order-new-o-rejuv-gua-sha-home-facial-device",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>