The Direct Index
Report · Calgary · scanned 2026-10-16

Pho HouZ

phohouz.com is partly visible to agents.

Listed by OpenStreetMap · Overture Maps.

OrderCallWebsite

Ways to reach Pho HouZ directly, with no marketplace in between. Checked 2026-10-16. Through doordash_storefront acting for the business. Report a mistake

Hours, from OpenStreetMap · Overture Maps: Mo-Su 11:00-22:00

10 Street NW 411 T2N 1W1 · +1 403-229-0215

Prices: 3 prices on the site, the middle one CA$250

Owners

The website's grade

An AI assistant can open Pho HouZ's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through DoorDash Storefront.

55.4%

36 of 65 points available

0/5

agent-readiness level, Not Ready

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

3 prices on the landing page, the middle one CA$250.

In Calgary, the middle price of comparable sites that show prices is CA$15.00.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Calgary and named 56 places. Pho HouZ wasn't one of them. See who was named →

Where it stands

How Pho HouZ compares

Where it stands

762 of 1,362 in Calgary

Top 56% of the sites scanned in this index. Just above: Ocean Food Sales C, Omotayo's C. Just below: Rouge C, Sardar ji Tiffin & Sweets C.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain99%yes
Publish the menu or price list as HTML98%no
Let AI crawlers in (no block at the server or in robots.txt)93%yes
Structured data with address, phone and hours63%no
Have an llms.txt39%no

The top 10% are the 144 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites using DoorDash Storefront 955 sites69%53%55.4%

Nearest places with a similar menu

PlaceDistanceGradeDirect booking or ordering
Pho Huydat vietnamese1.4 kmFyes
NAM Vietnamese Kitchen vietnamese1.4 kmCyes
Ha Long Bay vietnamese1.6 kmCyes
Che Bong Dessert & Snack vietnamese1.7 kmCno
Chez Nguyen vietnamese1.9 kmByes
Pho Hoai Vietnamese Noodle House vietnamese1.9 kmByes
Pho City vietnamese1.9 kmByes
Pho Kim vietnamese1.9 kmFno
Golden Bell vietnamese2.0 kmFno
Pho Daddy vietnamese2.0 kmByes
Businesses like yours

Businesses like Pho HouZ in Calgary

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Calgary1,36257%39%55.4%
Sites using DoorDash Storefront in Calgary5767%44%55.4%

The best of the sites using DoorDash Storefront in Calgary

The Tommyfield Gastro Pub A 95.4% · Banh Mi Boy A 87.7% · La Viena Italian Restaurant A 86.3% · Merchants A 86.3% · Calgary Deep Deep Deep Dish Pizza A 86.2%

After the top fixes

With the two fixes above (No structured data for the business; No menu or price list found), the score would be about 87.7%. That would be 116th of 1,362 in Calgary, up from 762nd.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. No menu or price list found +7 points

    Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. How to fix it

  3. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Calgary. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

Builder: unknown · Front: cloudflare

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on your builder.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Pho HouZ",
  "url": "https://phohouz.com/",
  "telephone": "+1 403-229-0215",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "10 Street NW 411",
    "postalCode": "T2N 1W1"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.0557566,
    "longitude": -114.0861746
  },
  "openingHours": "Mo-Su 11:00-22:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [],
      "opens": "11:00",
      "closes": "22:00"
    }
  ],
  "servesCuisine": [
    "vietnamese"
  ],
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://order.online/business/pho-houz-vietnamese-kitchen-213114",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# Pho HouZ

> restaurant (vietnamese) in 10 Street NW 411 T2N 1W1, Calgary. Phone +1 403-229-0215.

## Book or order directly

- Order: https://order.online/business/pho-houz-vietnamese-kitchen-213114 (through doordash_storefront acting for the business)

## Opening hours

Mo-Su 11:00-22:00

## About

- Website: https://phohouz.com/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

Rescan now · Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score C

<a href="https://directindex.org/r/phohouz.com"><img src="https://directindex.org/badge/phohouz.com.svg" alt="Agent-Direct Score C" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Pho HouZ

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/phohouz.com, through the MCP tool direct_record and in the city feed /city/calgary/direct.json.

PathLinkStatus
Booknone on record
Orderorder.online/business/pho-houz-vietnamese-kitchen-213114 vendor on own site: DoorDash Storefrontfound by the scan of 2026-10-16, not yet tested
Menunone on record
HoursMo-Su 11:00-22:00 (closed now)from OpenStreetMap
Phone+1 403-229-0215

Stable links that count: /go/phohouz.com/order answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
no
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no
Vendor terms for agents
DoorDash Storefront, read
Not stated

The terms do not address an agent acting for a person (several bar scraping or data extraction only), could not be read on the date given, or the vendor has not been researched yet. About DoorDash Storefront · all vendors.

Agent readiness

Level 0 of 5, Not Ready

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlno how
AI bot rules in robots.txtno how
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessno