The Direct Index
Report · Bologna tours, attractions and museums · scanned 2026-10-21

My Bologna

mybologna.com is hard for agents to use.

Listed by Overture Maps.

BookCallWebsite

Ways to reach My Bologna directly, with no marketplace in between. Checked 2026-10-21. Through fareharbor acting for the business. Report a mistake

VIA RIALTO 6-6, 40124, BOLOGNA · +393478655954

WhatsApp: a link on the site

Questa pagina in italiano

Nearby, also direct

Places near My Bologna that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open My Bologna's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through FareHarbor.

53.8%

35 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

The footer says © 2023.

Visitors and assistants may read that year as the last time anyone looked after the site.

Every city compared →
No English version declared.

Visitors from abroad, and assistants answering in English, read the page as it is.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Where it stands

How My Bologna compares

Where it stands

45 of 150 in Bologna tours, attractions and museums

Top 30% of the sites scanned in this index. Just above: ITALY DMC - ITALIAN LUXURY TRAVEL ADVISOR - ITALY LUXURY TRAVEL CONCIERGE D, Museo Geologico "Sandra Forni" D. Just below: Avis D, Museo Ebraico di Bologna D.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain93%yes
Publish the menu or price list as HTML33%no
Let AI crawlers in (no block at the server or in robots.txt)100%yes
Structured data with address, phone and hours13%no
Have an llms.txt20%no

The top 10% are the 15 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites built with WordPress 145,483 sites57%28%53.8%
Sites using FareHarbor 235 sites60%23%53.8%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
International Study Vacation64 mDno
Archemilia Day Tours249 mFno
Travel Out278 mFno
Insolita Itinera281 mByes
Colony Private Travel by Futuradria282 mDno
Agriturismo La Fenice310 mFno
Bigtours Travel Service335 mFno
Big Tours338 mFno
Museo Tolomeo342 mFno
Via Emilia Chef-enogastronomia Food Tours & Pasta Making Classes In Bologna, Modena & Parma407 mCno
Businesses like yours

Businesses like My Bologna in Bologna tours, attractions and museums

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Bologna tours, attractions and museums15044%9%53.8%
Sites built with WordPress in Bologna tours, attractions and museums7348%8%53.8%
Sites using FareHarbor in Bologna tours, attractions and museums154%0%53.8%
Sites built with WordPress and using FareHarbor in Bologna tours, attractions and museums154%0%53.8%

The best of the sites built with WordPress in Bologna tours, attractions and museums

Bologna Food Fun Tour B 84.6% · Slow Emotion B 84.6% · Palazzo Pallavicini B 80% · Nearby Italy - Tour Operator B 78.5% · Bologna Tours B 75.4%

After the top fixes

With the two fixes above (No structured data for the business; No tickets and prices found), the score would be about 87.7%, which would be first of 150 in Bologna tours, attractions and museums.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. No structured data for the business +15 points

    Add schema.org JSON-LD for the business (TouristAttraction, Museum, TravelAgency or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. No tickets and prices found +7 points

    Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. How to fix it

  3. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Bologna tours, attractions and museums. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Tickets through fareharbor on your own domain There's no marketplace commission, and the customer stays yours.

Builder: wordpress · contact page /about/: nothing new

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on wordpress.

Where to paste it on WordPress: a plugin that adds code to every page's header, such as WPCode (Insert Headers and Footers), in its Header box. the official help page.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "My Bologna",
  "url": "http://www.mybologna.com/",
  "telephone": "+393478655954",
  "address": "VIA RIALTO 6-6, 40124, BOLOGNA",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 44.4892078,
    "longitude": 11.3497332
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://fareharbor.com/embeds/book/mybologna/items/478324/?full-items=yes&#038;flow=1000710",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# My Bologna

> local business in VIA RIALTO 6-6, 40124, BOLOGNA, Bologna tours, attractions and museums. Phone +393478655954.

## Book or order directly

- Book: https://fareharbor.com/embeds/book/mybologna/items/478324/?full-items=yes&#038;flow=1000710 (through fareharbor acting for the business)

## About

- Website: http://www.mybologna.com/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score D

<a href="https://directindex.org/r/mybologna.com"><img src="https://directindex.org/badge/mybologna.com.svg" alt="Agent-Direct Score D" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for My Bologna

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/mybologna.com, through the MCP tool direct_record and in the city feed /city/bologna-tours/direct.json.

PathLinkStatus
Bookfareharbor.com/embeds/book/mybologna/items/478324/?full-item vendor on own site: FareHarborfound by the scan of 2026-10-21, not yet tested
Ordernone on record
Menunone on record
Hoursnone on record
Phone+393478655954

Stable links that count: /go/mybologna.com/book answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
no
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no
Vendor terms for agents
FareHarbor, read 2026-10-15
Not stated

FareHarbor's customer terms (1 September 2025), section 5.1, bar any robot, spider, scraper or other automated means to access the service for a commercial purpose without written permission; whether an assistant booking for a traveller counts as commercial is not stated; the external API is for affiliates and software partners. Source. About FareHarbor · all vendors.

Agent readiness

Level 1 of 5, Basic Web Presence

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessno