The Direct Index
Report · Belfast · scanned 2026-11-14

Murphy Browns

murphy-browns.co.uk is hard for agents to use.

Listed by OpenStreetMap · Overture Maps.

BookOrderMenuCallWebsite

Ways to reach Murphy Browns directly, with no marketplace in between. Checked 2026-11-14. On the business's own site. Report a mistake

Cavehill Road 186 BT15 5EX Belfast · (028) 9039 1309

Nearby, also direct

Places near Murphy Browns that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

Some AI assistants are turned away by Murphy Browns's website. It can read what Murphy Browns offers. It finds a way to book or order directly on the site.

48.2%

31.3 of 65 points available

2/5

agent-readiness level, Bot-Aware

5

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Named by assistants

Named by ChatGPT for "Dinner with two kids tonight, somewhere relaxed. Book a table for four" in Belfast, November 2026

Each assistant was asked the way people ask, with web search on, for up to three places in Belfast and a link to each one's own site. This business was named in one answer, by 1 of the 2 assistants asked.

QuestionNamed byAsked
Dinner with two kids tonight, somewhere relaxed. Book a table for four.ChatGPT with a link to this site2026-11-14

Every place named in Belfast, question by question.

Show it

The badge shows how many of the assistants asked named this business, and the month. It updates after every round.

Named by 1 of 2 assistants, Direct Index

<a href="https://directindex.org/r/murphy-browns.co.uk"><img src="https://directindex.org/badge/named/murphy-browns.co.uk.svg" alt="Named by 1 of 2 assistants, Direct Index" width="300" height="40"></a>
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask:
“Dinner with two kids tonight, somewhere relaxed. Book a table for four.” (ChatGPT, with a link to this site)

Where it stands

How Murphy Browns compares

Where it stands

309 of 429 in Belfast

Top 72% of the sites scanned in this index. Just above: Turkish Kebab & Pizza House Woodvale D, Yangtze D. Just below: Fireaway Antrim Road D, Lee Garden Restaurant D.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%yes
Publish the menu or price list as HTML86%yes
Let AI crawlers in (no block at the server or in robots.txt)98%no
Structured data with address, phone and hours45%no
Have an llms.txt16%no

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Four Star Pizza North Belfast pizza125 mByes
Pizza Max North Belfast pizza130 mFno
Morning Star Chinese204 mCyes
Love Pizza pizza209 mByes
Ownies Bar And Bistro431 mByes
Ben Madigan's Bar and Kitchen726 mByes
Pizza Palace belfast pizza1.1 kmCyes
Choys Asian Cuisine Kitchen chinese1.3 kmDno
Golden Sand chinese1.4 kmByes
Hudson's Pizza & Deli1.4 kmCyes
Businesses like yours

Businesses like Murphy Browns in Belfast

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Belfast42958%32%48.2%

After the top fixes

With the three fixes above (No structured data for the business; The server turns AI crawlers away at the door; robots.txt blocks GPTBot, ClaudeBot, Google-Extended), the score would be about 90.8%. That would be 20th of 429 in Belfast, up from 309th.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. The server turns AI crawlers away at the door +10 points

    Requests as GPTBot (http_403), ClaudeBot (http_403), PerplexityBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. How to fix it

  3. robots.txt blocks GPTBot, ClaudeBot, Google-Extended +3.7 points

    These are the crawlers behind ChatGPT, Claude, Perplexity and Google's AI features. Remove the Disallow lines for them, or add explicit Allow rules. How to fix it

  4. No working HTTPS +3 points

    The page is only served over plain http. Browsers and agents rank it lower or refuse it.

  5. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Belfast. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • Menu or price list is an HTML page Agents can read the items and prices.
  • Booking on your own site Agents can book without going through a marketplace.
  • Ordering on your own site Agents can order without going through a marketplace.

Builder: unknown · contact page /about: nothing new; menu page /menu: nothing new; booking page /book-a-table: nothing new · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details