The Direct Index
Report · New York · scanned 2026-10-23

Bar 30 by House Beautiful

housebeautiful.com is hard for agents to use.

Listed by Overture Maps.

CallWebsite

Ways to reach Bar 30 by House Beautiful directly, with no marketplace in between. Checked 2026-10-23. Report a mistake

30 Rockefeller Plz, 10112, New York · (212) 262-6200

Nearby, also direct

Places near Bar 30 by House Beautiful that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

Some AI assistants are turned away by Bar 30 by House Beautiful's website. It can't find a menu or price list, so it answers from other sites. It can't find a link to book or order online.

48.8%

31.7 of 65 points available

1/5

agent-readiness level, Basic Web Presence

5

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 13 everyday questions about New York and named 69 places. Bar 30 by House Beautiful wasn't one of them. See who was named →

Where it stands

How Bar 30 by House Beautiful compares

Where it stands

6,501 of 10,998 in New York

Top 59% of the sites scanned in this index. Just above: Altamarea Group D, Applebee's D. Just below: Bian Dang D, Cafe Luluc D.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%no
Publish the menu or price list as HTML95%no
Let AI crawlers in (no block at the server or in robots.txt)96%no
Structured data with address, phone and hours59%no
Have an llms.txt25%no

The top 10% are the 1114 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites built with Webflow 6,169 sites57%23%48.8%

Nearest places with a similar menu

PlaceDistanceGradeDirect booking or ordering
Dining Club american97 mDyes
Ted's Montana Grill american284 mByes
Palace Gate american296 mFno
Tenpenny american353 mFno
Vitae american361 mDno
Valerie american362 mAyes
The Reading Room american373 mAyes
Butter Midtown american401 mDno
Blake & Todd american421 mAyes
Round Table Room at Algonquin Hotel american444 mDno
Businesses like yours

Businesses like Bar 30 by House Beautiful in New York

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in New York10,99852%34%48.8%
Sites built with Webflow in New York13664%32%48.8%

The best of the sites built with Webflow in New York

Adrianna's Pizzeria A 100% · Ben & Jack's Steakhouse A 100% · Joseph's Ristorante A 100% · Tavern 29 A 100% · Cambridge Catering A 95.4%

After the top fixes

With the three fixes above (No booking or ordering link on the website; No menu or price list found; Structured data is incomplete), the score would be about 90.3%. That would be 1002nd of 10,998 in New York, up from 6501st.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. No booking or ordering link on the website +15 points

    There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a booking or ordering page on your own domain. How to fix it

  2. No menu or price list found +7 points

    Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. How to fix it

  3. Structured data is incomplete +5 points

    Missing: telephone, opening hours. How to fix it

  4. The server turns AI crawlers away at the door +3.3 points

    Requests as ClaudeBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. How to fix it

  5. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in New York. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • Structured data found (Organization) address

Builder: webflow · contact page /about/a27508968/house-beautiful-masthead/: nothing new

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on webflow.

Where to paste it on Webflow: the site's custom code settings, in the head code field. the official help page.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Bar 30 by House Beautiful",
  "url": "http://www.housebeautiful.com/koty",
  "telephone": "(212) 262-6200",
  "address": "30 Rockefeller Plz, 10112, New York",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.75883693494301,
    "longitude": -73.97862104659893
  }
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# Bar 30 by House Beautiful

> organization (american) in 30 Rockefeller Plz, 10112, New York, New York. Phone (212) 262-6200.

## About

- Website: http://www.housebeautiful.com/koty
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score D

<a href="https://directindex.org/r/housebeautiful.com"><img src="https://directindex.org/badge/housebeautiful.com.svg" alt="Agent-Direct Score D" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Bar 30 by House Beautiful

No direct path on record: the scan of 2026-10-23 found no booking or ordering link on housebeautiful.com or on a vendor's site. The same record is served as JSON at /api/direct/housebeautiful.com, through the MCP tool direct_record and in the city feed /city/new-york/direct.json.

PathLinkStatus
Booknone on record
Ordernone on record
Menunone on record
Hoursnone on record
Phone(212) 262-6200

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
no
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no
Agent readiness

Level 1 of 5, Basic Web Presence

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessyes