Friction

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

What to fix first

1. Booking only through opentable +12 points

   Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. How to fix it About this vendor

2. Structured data is incomplete +6 points

   Missing: address, telephone, opening hours. How to fix it

3. Menu or price list is a PDF +3 points

   Most agents skip PDFs or read them badly. Publish it as an HTML page and keep the PDF as a download. How to fix it

4. No llms.txt no points, but worth doing

   Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

No one is listed yet to fix this in Melbourne cafes and bars. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

• robots.txt lets AI crawlers in No rule blocks the main AI user agents.
• AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
• Structured data found (LocalBusiness) no address, phone or hours in it
• OpenTable works with agents through its partners OpenTable's terms page could not be fetched on 2026-10-15; OpenTable names over 200 authorized partners, Google, Meta and OpenAI among them, as the channels through which agents book. Terms read on 2026-10-15: https://mynews13.com/fl/orlando/business/2026/07/14/opentable-new-terms. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

Builder: squarespace · Front: cloudflare · contact page /about: nothing new

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on squarespace.

Where to paste it on Squarespace: the Code Injection panel, in the Header field, which applies to every page. It needs the Core plan or above. the official help page.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Friction",
  "url": "https://www.frictionessendon.com.au/",
  "telephone": "+61390269299",
  "address": "30 English St, 3041, Melbourne",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -37.72688079,
    "longitude": 144.89506911
  }
}
</script>

# Friction

> local business in 30 English St, 3041, Melbourne, Melbourne cafes and bars. Phone +61390269299.

## Book or order directly

- Menu: https://www.frictionessendon.com.au/s/FRICTION-MENU-2026_V3.pdf

## About

- Website: https://www.frictionessendon.com.au/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.