The Direct Index
Report · Amsterdam hairdressers and beauty salons · scanned 2026-10-22

Beauty Culture by Thaty

beautyculture.nl is largely invisible to agents.

Listed by Overture Maps.

CallWebsite

Ways to reach Beauty Culture by Thaty directly, with no marketplace in between. Checked 2026-10-22. Report a mistake

Valeriusstraat 35h, 1071 MC, Amsterdam · +31203629931

Deze pagina in het Nederlands

Nearby, also direct

Places near Beauty Culture by Thaty that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

Some AI assistants are turned away by Beauty Culture by Thaty's website. It can't find a menu or price list, so it answers from other sites. To book or order, it is sent to Treatwell, a marketplace.

39.5%

25.7 of 65 points available

0/5

agent-readiness level, Not Ready

5

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

The footer says © 2023.

Visitors and assistants may read that year as the last time anyone looked after the site. In Amsterdam, 70% of comparable sites that show a year say 2025 or later.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Amsterdam hairdressers and beauty salons and named 60 places. Beauty Culture by Thaty wasn't one of them. See who was named →

Where it stands

How Beauty Culture by Thaty compares

Where it stands

706 of 976 in Amsterdam hairdressers and beauty salons

Top 72% of the sites scanned in this index. Just above: Simoon D, Tokai! spiritual life & care D. Just below: HED2 Head Enlight District Barber & Store F, KappersTime Amsterdam F.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain92%no
Publish the menu or price list as HTML34%no
Let AI crawlers in (no block at the server or in robots.txt)91%no
Structured data with address, phone and hours23%no
Have an llms.txt43%no

Compared with its peers

Average scoreA or BThis site
Sites built with WordPress 236,087 sites55%25%39.5%
Sites using Treatwell 1,916 sites49%4%39.5%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
The Dollhouse Beauty Salon5 mCyes
JECT Clinics26 mCyes
DA Drogisterij Boogaard Cornelis Schuytstraat Amsterdam49 mDno
Babassu52 mBno
ClausHoltz aesthetics133 mByes
One seven zero162 mFno
Carlsson Culture172 mCno
Face & Body Boutique228 mCyes
Corpus Rub Massage studio243 mCyes
Salon Heleen Hulsmann267 mDyes
Businesses like yours

Businesses like Beauty Culture by Thaty in Amsterdam hairdressers and beauty salons

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Amsterdam hairdressers and beauty salons97652%23%39.5%
Sites built with WordPress in Amsterdam hairdressers and beauty salons46159%27%39.5%
Sites using Treatwell in Amsterdam hairdressers and beauty salons5553%13%39.5%
Sites built with WordPress and using Treatwell in Amsterdam hairdressers and beauty salons3656%14%39.5%

After the top fixes

With the three fixes above (No structured data for the business; Appointments only through treatwell; No price list of services found), the score would be about 90.3%. That would be 5th of 976 in Amsterdam hairdressers and beauty salons, up from 706th.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. Appointments only through treatwell +12 points

    Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. How to fix it About this vendor

  3. No price list of services found +7 points

    Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. How to fix it

  4. The server turns AI crawlers away at the door +3.3 points

    Requests as GPTBot (http_429) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. How to fix it

  5. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Amsterdam hairdressers and beauty salons. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in There's no robots.txt, which means everything is allowed.

Builder: wordpress · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details