The Direct Index
Report · Melbourne hairdressers and beauty salons · scanned 2026-10-17

Aroma Thai Massage & Skin Care

aromathai.com.au is largely invisible to agents.

Listed by OpenStreetMap · Overture Maps.

MenuCallWebsite

Ways to reach Aroma Thai Massage & Skin Care directly, with no marketplace in between. Checked 2026-10-17. Report a mistake

Hours, from OpenStreetMap · Overture Maps: Mo-Su 10:00-21:00

Queen Street 373 3000 · +61 3 9044 7940

Prices: 3 prices on the site, the middle one A$269

Owners

The website's grade

AI assistants can't open Aroma Thai Massage & Skin Care's website, so they go by what other sites say about it.

29.2%

19 of 65 points available

–

agent-readiness level

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

3 prices on the landing page, the middle one A$269.

In Melbourne, the middle price of comparable sites that show prices is A$78.47.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Where it stands

How Aroma Thai Massage & Skin Care compares

Where it stands

3,263 of 3,634 in Melbourne hairdressers and beauty salons

Top 90% of the sites scanned in this index. Just above: Zuri Beauty F, Tremayne Salon F. Just below: Bernie Belle F, Diamond Looks Hair and Beauty Salon F.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%no
Publish the menu or price list as HTML22%yes
Let AI crawlers in (no block at the server or in robots.txt)99%no
Structured data with address, phone and hours23%no
Have an llms.txt45%no

The top 10% are the 369 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites built with Wix 10,627 sites49%24%29.2%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
AREA Studio124 mCyes
Who Salon388 mFno
Another Man Barber & Shop Queen Victoria Market409 mByes
Sens Chinese Massage450 mFno
Orchid Day Spa484 mByes
HealMe520 mFno
Dévoué Hair520 mCyes
Vantage Barbers556 mFno
Sensu Spa620 mFno
Hawaii Massage670 mDno
Businesses like yours

Businesses like Aroma Thai Massage & Skin Care in Melbourne hairdressers and beauty salons

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Melbourne hairdressers and beauty salons3,63454%27%29.2%
Sites built with Wix in Melbourne hairdressers and beauty salons3225%0%29.2%

The best of the sites built with Wix in Melbourne hairdressers and beauty salons

Mayhem Barbers C 61.5% · Evonny Hair C 60% · Ruan Thai Massage D 53.8% · H.M. Allure D 46.2% · Earth to Betty D 41.5%

After the top fixes

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; No online booking link on the website; Structured data is incomplete), the score would be about 95.4%, which would be first of 3,634 in Melbourne hairdressers and beauty salons.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. The site turns away every visitor that isn't a browser, AI agents included +25 points

    A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. How to fix it

  2. No online booking link on the website +15 points

    There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add an online appointment page on your own domain. How to fix it

  3. Structured data is incomplete +3 points

    Missing: opening hours. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Melbourne hairdressers and beauty salons. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

Builder: wix · Front: cloudflare · A plain fetch got cloudflare_challenge; a real browser got the page, so the scan continues on the rendered page.

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on wix.

Where to paste it on Wix: Settings, then Custom Code under Development & integrations, then Add Custom Code; choose All pages and Head. The site must be published with a connected domain. the official help page.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HealthAndBeautyBusiness",
  "name": "Aroma Thai Massage & Skin Care",
  "url": "https://www.aromathai.com.au",
  "telephone": "+61 3 9044 7940",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Queen Street 373",
    "postalCode": "3000"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -37.8097071,
    "longitude": 144.958062
  },
  "openingHours": "Mo-Su 10:00-21:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [],
      "opens": "10:00",
      "closes": "21:00"
    }
  ]
}
</script>
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

Rescan now · Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score F

<a href="https://directindex.org/r/aromathai.com.au"><img src="https://directindex.org/badge/aromathai.com.au.svg" alt="Agent-Direct Score F" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Aroma Thai Massage & Skin Care

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/aromathai.com.au, through the MCP tool direct_record and in the city feed /city/melbourne-salons/direct.json.

PathLinkStatus
Booknone on record
Ordernone on record
Menuwww.aromathai.com.au/menu html_pagefrom the scan
HoursMo-Su 10:00-21:00 (closed now)from OpenStreetMap
Phone+61 3 9044 7940

Stable links that count: /go/aromathai.com.au/menu answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
no
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

Agent readiness

Not measured

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

JSON-LD for the businessyes