Every tour operator, attraction and museum in Milan with its own website, scanned the same way. 113 of 120 scanned so far.
businesses in OpenStreetMap
have their own website on record
of reachable sites turn an AI crawler away at the edge
score A or B so far
A 0 · B 10 · C 35 · D 28 · F 40
Scores are provisional where the action test or the citation check is still to come. Questa pagina in italiano · Methodology · Markdown · JSON.
| none | 86 |
| HTML page | 8 |
| elsewhere | 4 |
| on the page | 4 |
| 2 |
| none | 54 |
| own site | 42 |
| third party | 8 |
| Wordpress | 52 |
| Unknown | 51 |
| Wix | 1 |
| Turn at least one away at the edge | 26 |
| Block one in robots.txt | 2 |
| Turn every visitor without a browser away | 5 |
| Did not answer in time | 4 |
| Unreachable from our scanner | 9 |
| No working site (dead address) | 7 |
Counts are over the 104 reachable sites, latest scan of each. Listings come from OpenStreetMap; businesses without a website of their own are counted but not scanned. 7 more have an address that no longer answers (dead domain, bad certificate or server down); they count next to the businesses without a website and stay out of the ranking.
Each kind of business is its own index, scanned the same way. This page is the tours, attractions and museums index.
| Kind | Businesses | Own site | Sites scanned | Grades |
|---|---|---|---|---|
| restaurants and fast food | 4,106 | 1,320 | 1,132 | A 70 · B 251 · C 259 · D 222 · F 330 |
| cafes and bars | 2,791 | 327 | 279 | A 8 · B 33 · C 76 · D 59 · F 103 |
| tours, attractions and museums this page | 331 | 120 | 113 | A 0 · B 10 · C 35 · D 28 · F 40 |
| hairdressers and beauty salons | 1,390 | 151 | 124 | A 1 · B 13 · C 41 · D 26 · F 43 |
| dentists, clinics and vets | 406 | 119 | 106 | A 2 · B 22 · C 30 · D 17 · F 35 |
A dated page per month, final once the month ends: how many sites turn AI crawlers away, how many take bookings or orders on their own domain, how many score A or B.
| Month | Sites scanned | Turn a crawler away | Direct booking or ordering | A or B |
|---|---|---|---|---|
| October 2026 so far | 120 | 25% | 40% | 10 |
October 2026 so far: 25% of reachable sites turn a crawler away, 40% take a booking or an order on their own domain, 10 score A or B. The chart gains a point each month.
1 of 104 reachable sites expose a rail an agent could transact through: UCP profile 1. Measured, not scored.
A rail is a UCP profile, an ACP discovery document, an MCP server card, or an ordering vendor that takes orders placed by assistants (Square and Toast, and any vendor whose terms allow agents). Counted from the latest scan of each site; older scans were not measured. Methodology · vendor terms for agents.
Own one of these? Open its page to rescan or claim it. 42 places you can book or order from directly →
| # | Business | Score | Menu | Direct channel | AI crawlers |
|---|---|---|---|---|---|
| 1 | Museum Of The Senses museumofsenses.it | B 84.6% | on the page | own site | blocked |
| 2 | Maison du Voyage maisonduvoyage.it | B 77.5% | HTML page | own site | open |
| 3 | Museo Interattivo del Cinema cinetecamilano.it | B 77.5% | on the page | own site | open |
| 4 | Chiesa di Santa Maria del Carmine chiesadelcarmine.net | B 75.4% | none | own site | open |
| 5 | Nessie Viaggi nessieviaggi.com | B 75.4% | on the page | none | open |
| 6 | Grande Museo del Duomo di Milano duomomilano.it | B 73.8% | own site | open | |
| 7 | Museo Mondo Milan acmilan.com | B 73.8% | none | own site | open |
| 8 | Water Tribe watertribe.it | B 73.8% | none | own site | open |
| 9 | Museo Diocesano di Milano chiostrisanteustorgio.it | B 72.3% | HTML page | own site | open |
| 10 | Skyline Travel Milanese skylinetravel.it | B 70% | none | own site | open |
| 11 | Museo della basilica di Sant'Eustorgio museosanteustorgio.it | C 69.2% | none | own site | open |
| 12 | Duomo viaggi e turismo duomoviaggi.it | C 68.8% | none | own site | open |
| 13 | Memoriale della Shoah memorialeshoah.it | C 68.8% | none | own site | open |
| 14 | Step to the Future steptothefuture.it | C 68.8% | HTML page | own site | open |
| 15 | Dialogo nel Buio dialogonelbuio.org | C 67.5% | HTML page | own site | open |
| 16 | Pulsar Viaggi pulsarviaggi.it | C 64.6% | none | none | open |
| 17 | Zani Viaggi zaniviaggi.com | C 64.6% | on the page | none | open |
| 18 | Casanuda casanuda.it | C 63.1% | none | own site | open |
| 19 | Euroeduca Vacanze Studio nsai.eu | C 62.9% | none | own site | blocked |
| 20 | Teatro alla Scala teatroallascala.org | C 62% | HTML page | own site | blocked |
| 21 | Galleria d'Arte Sacra dei Contemporanei villaclerici.it | C 61.5% | none | own site | open |
| 22 | Gallerie d'Italia gallerieditalia.com | C 61.5% | none | own site | open |
| 23 | Leonardo3 Museum - Il Mondo di Leonardo leonardo3.net | C 61.5% | none | own site | open |
| 24 | Mudec mudec.it | C 61.5% | none | own site | open |
| 25 | Museo Teatrale alla Scala museoscala.org | C 61.5% | none | own site | open |
| 26 | Stadio Giuseppe Meazza sansirostadium.com | C 61.5% | none | own site | open |
| 27 | MMX Travel mmxtravel.it | C 60% | none | own site | open |
| 28 | Museo del Cenacolo Vinciano cenacolovinciano.org | C 60% | none | third party | open |
| 29 | Palazzo Citterio - Grande Brera palazzocitterio.org | C 60% | none | third party | open |
| 30 | Pinacoteca di Brera pinacotecabrera.org | C 60% | none | third party | open |
| 31 | Casa Manzoni casadelmanzoni.it | C 58.8% | none | own site | open |
| 32 | Museo Branca museobranca.it | C 58.8% | none | own site | open |
| 33 | Sun Seeker sunseeker.it | C 58.8% | none | own site | open |
| 34 | Civico museo archeologico di Milano museoarcheologicomilano.it | C 58.5% | HTML page | own site | blocked |
| 35 | Museo del viaggio Fabrizio De André blogspot.com | C 56.9% | none | own site | open |
| 36 | Palazzo Reale palazzorealemilano.it | C 56.3% | HTML page | own site | blocked |
| 37 | Studio Museo Vico Magistretti vicomagistretti.it | C 56.3% | none | own site | open |
| 38 | Pirelli HangarBicocca pirellihangarbicocca.org | C 55.9% | none | own site | blocked |
| 39 | Casa Testori casatestori.it | C 55.4% | none | none | open |
| 40 | Cinque giornate 5giornate.it | C 55.4% | none | none | open |
| 41 | Museo della Macchina da Scrivere museodellamacchinadascrivere.org | C 55.4% | none | none | open |
| 42 | My Vintage - Vespe Piaggio my-vintage.it | C 55.4% | none | none | open |
| 43 | Superviaggi superviaggi.com | C 55.4% | none | none | open |
| 44 | Virgola Viaggi virgolaviaggi.it | C 55.4% | none | none | open |
| 45 | Museo Astronomico di Brera inaf.it | C 55% | none | own site | open |
| 46 | Bluvacanze bluvacanze.it | D 53.8% | none | none | open |
| 47 | Casa degli artisti casadegliartisti.org | D 53.8% | none | none | open |
| 48 | Triennale Design Museum triennale.org | D 53.4% | HTML page | third party | blocked |
| 49 | Pinacoteca Ambrosiana ambrosiana.it | D 52.8% | none | own site | blocked |
| 50 | Museo Mangini Bonomi museomanginibonomi.it | D 51.6% | none | own site | blocked |
| 51 | NRG Viaggi nrgviaggi.it | D 51.3% | none | own site | open |
| 52 | Aria di Viaggi atlanteviaggi.com | D 50.8% | none | none | open |
| 53 | Casa-museo Boschi Di Stefano fondazioneboschidistefano.it | D 50.8% | none | none | open |
| 54 | Museo Poldi Pezzoli museopoldipezzoli.it | D 50.8% | none | none | open |
| 55 | Museo della Brigata ebraica brigataebraica.it | D 50.8% | none | none | open |
| 56 | Museo storico dei vigili del fuoco di Milano museovvfmilano.it | D 50% | none | own site | open |
| 57 | Galleria d'Arte Moderna gam-milano.com | D 49.2% | elsewhere | own site | blocked |
| 58 | Il Girasole Viaggi ilgirasoleviaggi.it | D 49.2% | none | third party | open |
| 59 | Museo del Novecento museodelnovecento.org | D 49.2% | elsewhere | own site | blocked |
| 60 | Studio Museo Francesco Messina studiomuseofrancescomessina.it | D 48.8% | elsewhere | own site | blocked |
| 61 | Cubapoint cubapoint.it | D 47.7% | none | third party | open |
| 62 | Museo Bagatti Valsecchi museobagattivalsecchi.org | D 47.7% | none | third party | open |
| 63 | Museo Popoli e Culture museopopolieculture.it | D 47.7% | none | third party | open |
| 64 | Museo Civico di Storia Naturale - Paleolab museodistorianaturalemilano.it | D 46.2% | none | own site | blocked |
| 65 | 3M Travel 3m-travel.it | D 43.1% | none | none | open |
| 66 | Centrale dell'acqua di Milano centraleacquamilano.it | D 43.1% | none | none | blocked |
| 67 | Esquire Viaggi esquireviaggi.it | D 43.1% | none | none | open |
| 68 | I tesori della Ca' Granda policlinico.mi.it | D 43.1% | none | none | open |
| 69 | Rondò Viaggi rondoviaggi.com | D 43.1% | none | none | open |
| 70 | Viaggiatori Del Mondo viaggiatoridelmondo.it | D 43.1% | none | none | open |
| 71 | Fondazione Luigi Rovati fondazioneluigirovati.org | D 42.9% | none | own site | blocked |
| 72 | Museo San fedele sanfedeleartefede.it | D 41.5% | elsewhere | none | open |
| 73 | Villa Necchi Campiglio fondoambiente.it | D 41.5% | none | none | open |
| 74 | Basilica di Sant'Eustorgio santeustorgio.it | F 38.5% | none | none | open |
| 75 | Chiesa di Santa Maria delle Grazie legraziemilano.it | F 38.5% | none | none | open |
| 76 | Dove nel Mondo dovenelmondoviaggi.com | F 38.5% | none | none | open |
| 77 | Flacrys Viaggi flacrysviaggi.it | F 38.5% | none | none | open |
| 78 | MUDA Museo dell'assicurazione museodellassicurazione.com | F 38.5% | none | none | open |
| 79 | MUSA unimi.it | F 38.5% | none | none | open |
| 80 | Museo Delle Illusioni moimilano.it | F 38.5% | none | none | open |
| 81 | Museo d'arte Paolo Pini mapp-arca.it | F 38.5% | none | none | open |
| 82 | Museo della Permanente lapermanente.it | F 38.5% | none | none | open |
| 83 | Studio Museo Achille Castiglioni fondazioneachillecastiglioni.it | F 38.5% | none | none | open |
| 84 | Taver Viaggi taverviaggi.it | F 38.5% | none | none | open |
| 85 | Tu Viaggi tuviaggimilano.com | F 38.5% | none | none | open |
| 86 | Uvet uvet.com | F 38.5% | none | none | open |
| 87 | Museo della Basilica di Sant'Ambrogio basilicasantambrogio.it | F 38% | none | none | blocked |
| 88 | Changchun changchuntravel.it | F 35.4% | none | none | open |
| 89 | Fonderia Napoleonica Eugenia fonderianapoleonica.it | F 35.4% | none | none | open |
| 90 | Lux Viaggi luxviaggi.it | F 35.4% | none | none | open |
| 91 | Museo Nazionale Scienza e Tecnologia Leonardo da Vinci museoscienza.org | F 35.4% | none | none | open |
| 92 | Museo dei Cappuccini museodeicappuccini.it | F 35.4% | none | none | open |
| 93 | Proposta viaggi propostaviaggi.it | F 35.4% | none | none | open |
| 94 | Welcome Travel Shop welcometravelshop.it | F 35.4% | none | none | open |
| 95 | Basilica di San Babila sanbabila.org | F 33.8% | none | none | open |
| 96 | Basilica di San Lorenzo Maggiore sanlorenzomaggiore.com | F 33.8% | none | none | open |
| 97 | Padiglione d'Arte Contemporanea pacmilano.it | F 33.8% | none | none | open |
| 98 | Standard Travel standardtravel.it | F 32.8% | none | none | blocked |
| 99 | Civica raccolta delle stampe Achille Bertarelli bertarelli.org | F 30.8% | none | none | open |
| 100 | Palazzo Morando - Costume Moda Immagine comune.milano.it | F 29.2% | none | blocked | |
| 101 | Astesani Vacanze astesanivacanze.it | F 23.1% | none | none | open |
| 102 | Please Give Way pgw.it | F 15.4% | none | none | open |
| 103 | Archivio Giovanni Sacchi archiviosacchi.it | F 0% | unreachable | none | blocked |
| 104 | Armani/Silos armanisilos.com | F 0% | unreachable | none | open |
| 105 | Conti Travel contitravel.it | F 0% | unreachable | none | open |
| 106 | Fondazione Prada fondazioneprada.org | F 0% | unreachable | none | blocked |
| 107 | Frigerio Viaggi frigerioviaggi.com | F 0% | unreachable | none | blocked |
| 108 | L'angolo dell'esploratore lesploratore.it | F 0% | unreachable | none | blocked |
| 109 | Museo d'arte e scienza museoartescienza.com | F 0% | unreachable | none | blocked |
| 110 | Museo del Profumo museodelprofumo.it | F 0% | unreachable | none | blocked |
| 111 | The Hub the-hub.net | F 0% | unreachable | none | open |