The Direct Index
Report · Melbourne · scanned 2026-10-18

Rice Queen

ricequeen.com.au is mostly ready for agents.

Listed by Overture Maps.

BookOrderMenuCallWebsite

Ways to reach Rice Queen directly, with no marketplace in between. Checked 2026-10-18. On the business's own site. Report a mistake

389-391 Brunswick St, 3065, Melbourne · +61394196624

Owners

The website's grade

An AI assistant can open Rice Queen's website. It can read what Rice Queen offers. It finds a way to book or order directly on the site.

73.8%

48 of 65 points available

1/5

agent-readiness level, Basic Web Presence

1

thing to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Melbourne and named 56 places. Rice Queen wasn't one of them. See who was named →

Where it stands

How Rice Queen compares

Where it stands

1,109 of 4,399 in Melbourne

Top 25% of the sites scanned in this index. Just above: Residence at the Potter B, Ribs & Schnitzel Co. B. Just below: Richmond Oysters B, Roccella B.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%yes
Publish the menu or price list as HTML91%yes
Let AI crawlers in (no block at the server or in robots.txt)95%yes
Structured data with address, phone and hours51%no
Have an llms.txt27%yes

The top 10% are the 445 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites built with Wix 10,627 sites49%24%73.8%
Sites using Square 1,644 sites65%41%73.8%

Nearest places with a similar menu

PlaceDistanceGradeDirect booking or ordering
Kleo's Dining Room asian_fusion751 mFno
Famil-Lee asian_fusion1.7 kmByes
Regale's asian_fusion1.8 kmFno
Khao • Soi - カオ•ソーイ - Melbourne asian_fusion2.0 kmCno
Burma Lane asian_fusion2.1 kmDyes
Ming Dining asian_fusion2.5 kmFno
Red Spice Road asian_fusion2.7 kmAyes
Baba Hawker asian_fusion2.8 kmDno
Cha Ching asian_fusion2.8 kmCno
Lexy Restaurant and Bar asian_fusion2.9 kmCno
Businesses like yours

Businesses like Rice Queen in Melbourne

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Melbourne4,39956%32%73.8%
Sites built with Wix in Melbourne37769%54%73.8%
Sites using Square in Melbourne13273%58%73.8%
Sites built with Wix and using Square in Melbourne2174%62%73.8%

The best of the sites built with Wix and using Square in Melbourne

Damian Malone A 95.4% · Dante A 92.3% · Suzie Q A 90.8% · Tall Timber A 90.8% · Vegie Bar A 87.7%

After the top fixes

With the fix above (No structured data for the business), the score would be about 95.4%. That would be 96th of 4,399 in Melbourne, up from 1109th.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Melbourne. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

Builder: wix · Front: cloudflare · contact page /contact: nothing new; menu page /copy-of-menu: nothing new; booking page /bookings: nothing new

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on wix.

Where to paste it on Wix: Settings, then Custom Code under Development & integrations, then Add Custom Code; choose All pages and Head. The site must be published with a connected domain. the official help page.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Rice Queen",
  "url": "http://www.ricequeen.com.au",
  "telephone": "+61394196624",
  "address": "389-391 Brunswick St, 3065, Melbourne",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -37.79556527,
    "longitude": 144.97878438
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.ricequeen.com.au/bookings",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://rice-queen-oriental-diner-and-bar-takeaway.square.site/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

Rescan now · Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score B

<a href="https://directindex.org/r/ricequeen.com.au"><img src="https://directindex.org/badge/ricequeen.com.au.svg" alt="Agent-Direct Score B" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Rice Queen

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/ricequeen.com.au, through the MCP tool direct_record and in the city feed /city/melbourne/direct.json.

PathLinkStatus
Bookwww.ricequeen.com.au/bookings own sitefound by the scan of 2026-10-18, not yet tested
Orderrice-queen-oriental-diner-and-bar-takeaway.square.site/ vendor on own site: Squarefound by the scan of 2026-10-18, not yet tested
Menuwww.ricequeen.com.au/copy-of-menu html_pagefrom the scan
Hoursnone on record
Phone+61394196624

Stable links that count: /go/ricequeen.com.au/book, /go/ricequeen.com.au/order, /go/ricequeen.com.au/menu answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
yes
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square
yes
Agent readiness

Level 1 of 5, Basic Web Presence

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtyes
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessno