The Direct Index
Report · Dubai · scanned 2026-10-18

Russo's New York Pizzeria

nypizzeria.com is hard for agents to use.

Listed by Overture Maps.

OrderMenuCallWebsite

Ways to reach Russo's New York Pizzeria directly, with no marketplace in between. Checked 2026-10-18. On the business's own site. Report a mistake

Jumeirah Centre, Dubai · 04 385 6549

Owners

The website's grade

AI assistants can't open Russo's New York Pizzeria's website, so they go by what other sites say about it.

52.3%

34 of 65 points available

–

agent-readiness level

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Dubai and named 67 places. Russo's New York Pizzeria wasn't one of them. See who was named →

Where it stands

How Russo's New York Pizzeria compares

Where it stands

766 of 1,620 in Dubai

Top 47% of the sites scanned in this index. Just above: Joga - Your Salads, Wraps & Bowls Neighborhood Eatery - Media City D, Mashrou3 Tabkha – Akl Yawmi D. Just below: Samurai Sushi & Grill Dubai D, The Beach House D.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%yes
Publish the menu or price list as HTML90%yes
Let AI crawlers in (no block at the server or in robots.txt)90%no
Structured data with address, phone and hours50%no
Have an llms.txt31%no

The top 10% are the 169 highest-scoring reachable sites in the index at the last update.

Compared with its peers

Average scoreA or BThis site
Sites built with Webflow 3,358 sites58%26%52.3%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Wingstop Jumeirah chicken24 mFno
مطعم وشاورما أبو الزوز - Abu Zouz Restaurant middle_eastern28 mDno
Alrozana Restaurant - مطعم الروزانا76 mFno
Fuddruckers burger108 mByes
Old Castello vegetarian201 mFno
Yashar Palace Restaurant persian234 mByes
Loca Restaurant and Bar mexican293 mByes
Suvoroff Restaurant and Lounge russian302 mAyes
Phantomlamer seafood316 mFno
SPICA Dubai323 mDyes
Businesses like yours

Businesses like Russo's New York Pizzeria in Dubai

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Dubai1,62049%25%52.3%
Sites built with Webflow in Dubai6265%45%52.3%

The best of the sites built with Webflow in Dubai

Turkish Village A 100% · Papa Johns - Kitopi Motor City A 95.4% · Paros Rooftop Bar and Restaurant A 95.4% · Rare A 90% · Novikov Cafe A 87.7%

After the top fixes

With the two fixes above (The site turns away every visitor that isn't a browser, AI agents included; Structured data is incomplete), the score would be about 95.4%. That would be 34th of 1,620 in Dubai, up from 766th.

Peers are the businesses in the same index that have a reachable site, using the latest scan of each. The rank comes from the index's current ranking.

Findings

What to fix first

  1. The site turns away every visitor that isn't a browser, AI agents included +25 points

    A plain fetch was refused (http_403). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. How to fix it

  2. Structured data is incomplete +3 points

    Missing: opening hours. How to fix it

  3. The phone number on the site doesn't match the open map data

    The site shows (832) 477-7597, but OpenStreetMap or Overture Maps lists 04 385 6549. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Dubai. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

Builder: webflow · Front: cloudflare · A plain fetch got http_403; a real browser got the page, so the scan continues on the rendered page.

Fix kit

What to paste

Filled in from the business's own record and this scan. Check every line before it goes live. The guides show where it goes on webflow.

Where to paste it on Webflow: the site's custom code settings, in the head code field. the official help page.

Show the code to paste

Structured data (JSON-LD)

Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Russo's New York Pizzeria",
  "url": "http://nypizzeria.com",
  "telephone": "04 385 6549",
  "address": "Jumeirah Centre, Dubai",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 25.230857348781598,
    "longitude": 55.26280917948445
  },
  "servesCuisine": [
    "pizza"
  ],
  "hasMenu": "https://www.nypizzeria.com/menu",
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.nypizzeria.com/locations",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
Owners

Own this business?

If you fixed something or think a check is wrong, rescan. Rescans are free. Claiming takes one email to confirm. After that, the three assistants are asked about the business right away and the site is rescanned every week. You get a message only when the score changes.

Rescan now · Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

Owners who score well put the badge on their site. It links back here and updates with every scan.

Agent-Direct Score D

<a href="https://directindex.org/r/nypizzeria.com"><img src="https://directindex.org/badge/nypizzeria.com.svg" alt="Agent-Direct Score D" width="236" height="40"></a>
For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes.

Show the details
The direct record

What agents get for Russo's New York Pizzeria

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/nypizzeria.com, through the MCP tool direct_record and in the city feed /city/dubai/direct.json.

PathLinkStatus
Booknone on record
Orderwww.nypizzeria.com/locations own sitefound by the scan of 2026-10-18, not yet tested
Menuwww.nypizzeria.com/menu html_pagefrom the scan
Hoursnone on record
Phone04 385 6549

Stable links that count: /go/nypizzeria.com/order, /go/nypizzeria.com/menu answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
no
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
no
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
no

Only a real browser got this page (a plain fetch got http_403); Readable and Actionable were measured on the rendered page.

Agent readiness

Not measured

These are the standards an agent looks for before it reads a page, checked the same way as Cloudflare's Agent Readiness scan. They don't count toward the score. Each missing item links to a how-to. Cloudflare's report.

JSON-LD for the businessyes