The Direct Index
Report · Stockholm · scanned 2026-10-14

Eataly

eataly.se is hard for agents to use.

Listed by OpenStreetMap · Overture Maps.

BookCallWebsite

Ways to reach Eataly directly, with no marketplace in between. Checked 2026-10-14. Through bokabord acting for the business. Report a mistake

Hours, from OpenStreetMap · Overture Maps: Mon–Thu 09:00–22:00 · Fri 09:00–00:00 · Sat 11:00–00:00 · Sun 11:00–22:00

+46840017500

Languages: English, Swedish

Nearby, also direct

Places near Eataly that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Eataly's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Bokabord.

53.8%

35 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

The footer says © 2021.

Visitors and assistants may read that year as the last time anyone looked after the site. In Stockholm, 70% of comparable sites that show a year say 2025 or later.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 22 everyday questions about Stockholm and named 134 places. Eataly wasn't one of them. See who was named →

Where it stands

How Eataly compares

Where it stands

945 of 1,805 in Stockholm

Top 52% of the sites scanned in this index. Just above: Celeste D, Daisy's Express D. Just below: Esperanza D, Etoile D.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain96%yes
Publish the menu or price list as HTML49%no
Let AI crawlers in (no block at the server or in robots.txt)94%yes
Structured data with address, phone and hours44%no
Have an llms.txt30%no

Compared with its peers

Average scoreA or BThis site
Sites built with WordPress 236,086 sites55%25%53.8%
Sites using Bokabord 524 sites65%36%53.8%

Nearest places with a similar menu

PlaceDistanceGradeDirect booking or ordering
Ricordi italian236 mBno
Café Milano italian245 mDno
PositanoYes italian269 mDyes
Italiano Papà italian289 mFno
Vapiano italian336 mCyes
Ciccio's italian337 mCno
Il Molo italian462 mDno
Ciao Ciao Grande italian533 mCyes
La Fiamma italian536 mAyes
The French Kiss italian536 mCyes
Businesses like yours

Businesses like Eataly in Stockholm

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Stockholm1,80554%23%53.8%
Sites built with WordPress in Stockholm70959%27%53.8%
Sites using Bokabord in Stockholm27966%38%53.8%
Sites built with WordPress and using Bokabord in Stockholm13167%40%53.8%

After the top fixes

With the two fixes above (No structured data for the business; No menu or price list found), the score would be about 87.7%. That would be 63rd of 1,805 in Stockholm, up from 945th.

Findings

What to fix first

  1. No structured data for the business +15 points

    Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. No menu or price list found +7 points

    Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. How to fix it

  3. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Stockholm. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Booking through bokabord on your own domain There's no marketplace commission, and the customer stays yours.

Builder: wordpress · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details