The Direct Index
Report · scanned 2026-10-18

What an AI agent reads on The Fishmonger's Son

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from thefishmongersson.com, taken from the copy the scanner kept.

3,132

characters of text without JavaScript

none

structured data for the business

0

of 3 AI crawlers turned away at the edge

Text

The words an agent gets

Title: The Fishmonger's Son – The Fishmonger's Son American ExpressApple PayGoogle PayMastercardShop PayUnion PayVisa · language en. First 1,800 of 3,132 characters:

The Fishmonger's Son – The Fishmonger's Son Order Online Expand submenu Order Online Collapse submenu Order Online Fresh Fish Ready-made Smoked Fish Seafood Specialties Pantry Our Story News + Recipes Visit Us Cookbook Lunch + Take Away Catering Log In Create Account Click & Collect Home Delivery Closed Monday October 5 for essential repairs. Back Tuesday October 6. Site navigation Order Online Fresh Fish Ready-made Smoked Fish Seafood Specialties Pantry Our Story News + Recipes Visit Us Cookbook Lunch + Take Away Catering Log In Search Cart Cart Your cart Close Cart Freshly tubbed in-store with whole smoked rainbow trout, crème fraîche, lemon zest and dill. HOUSE-MADE TROUT PÂTÉ Shop now MADE FRESH DAILY SINCE 2020 PRAWN + CRAYFISH ROLL TRY ONE TODAY Freshly tubbed in-store with whole smoked rainbow trout, crème fraîche, lemon zest and dill. HOUSE-MADE TROUT PÂTÉ Shop now MADE FRESH DAILY SINCE 2020 PRAWN + CRAYFISH ROLL TRY ONE TODAY The Fishmonger's Son Cookbook Regular price Sale price $40.00 Unit price / per Shipping calculated at checkout. Default Title - $40.00 AUD Add to Cart Full details Share Share on Facebook Tweet Tweet on Twitter Pin it Pin on Pinterest Our Top Picks Handmade Gyoza — Regular price $12 + Kingfish Fillet — Regular price $52 The Fishmonger's Son Gift Card — Regular price $50 + Ocean Trout, Side — Regular price $130 Ōra King Salmon, Side — Regular price $158 Atlantic Salmon, Side — Regular price $115 Prawn and Crayfish Roll — Regular price $20 Raw Prawn Cutlet 1kg, Frozen — Regular price $74 Fish Pie — Regular price $42 Live Pacific Oysters — Regular price $14 + Pink Ling (Rock Ling) Fillet — Regular price $13 Cooked King Prawns (Whole) — Regular price $18 + Marinara — Regular price $14 + Whole Snapper — Regular price $17.50 + The Melbour
Facts

What it can say about the business

A business type in JSON-LDno
Nameno
Telephone0452166552 (a tel: link, not structured)
Addressno
Opening hoursno
Menu or price listnothing
Cuisine in structured datano
JSON-LD blocks0 (microdata:Offer, microdata:Organization, microdata:Product)
Actions

The links it would act on

LinkRoleWhere it goes
thefishmongersson.com/collectionsorderingthe business's own site
www.doordash.com/en-AU/store/the-fishmongers-son-carlton-north-2822206orderingdoordash, a marketplace

Everything here comes from fetching the homepage once as a crawler. The report turns it into a score and a list of fixes, with code to paste.