The Direct Index
Report · Belfast · scanned 2026-11-14

FireStone

thefirestone.co.uk is partly visible to agents.

Listed by OpenStreetMap · Overture Maps.

BookMenuCallWebsite

Ways to reach FireStone directly, with no marketplace in between. Checked 2026-11-14. Through opentable acting for the business. Report a mistake

Shaftesbury Square 16-19 BT2 7DB Belfast · +44%202890244677

Nearby, also direct

Places near FireStone that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open FireStone's website. What FireStone offers is in a PDF or an image, and assistants read those badly. It finds a way to book or order directly, through OpenTable.

61.5%

40 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 22 everyday questions about Belfast and named 90 places. FireStone wasn't one of them. See who was named →

Where it stands

How FireStone compares

Where it stands

233 of 429 in Belfast

Top 54% of the sites scanned in this index. Just above: 3 levels-Asian Fusion C, Delizia C. Just below: Harry D's - Crusaders FC C, Haymarket Belfast C.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%yes
Publish the menu or price list as HTML86%no
Let AI crawlers in (no block at the server or in robots.txt)98%yes
Structured data with address, phone and hours45%no
Have an llms.txt16%no

Compared with its peers

Average scoreA or BThis site
Sites built with WordPress 263,486 sites55%25%61.5%
Sites using OpenTable 7,461 sites70%53%61.5%

Nearest places with a similar menu

PlaceDistanceGradeDirect booking or ordering
3 levels-Asian Fusion chinese, japanese, asian360 mCyes
Wagamama asian1.2 kmAyes
Mizo asian1.9 kmCyes
Dumpling Library asian2.0 kmAyes
Waka Asian Fusion asian2.1 kmDno
Businesses like yours

Businesses like FireStone in Belfast

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Belfast42958%32%61.5%
Sites built with WordPress in Belfast9766%48%61.5%
Sites using OpenTable in Belfast868%50%61.5%
Sites built with WordPress and using OpenTable in Belfast463%50%61.5%

After the top fixes

With the two fixes above (No structured data for the business; Menu or price list is a PDF), the score would be about 87.7%. That would be 35th of 429 in Belfast, up from 233rd.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. Menu or price list is a PDF +3 points

    Most agents skip PDFs or read them badly. Publish it as an HTML page and keep the PDF as a download. How to fix it

  3. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Belfast. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Booking through opentable on your own domain There's no marketplace commission, and the customer stays yours.
  • OpenTable works with agents through its partners OpenTable's terms page could not be fetched on 2026-10-15; OpenTable names over 200 authorized partners, Google, Meta and OpenAI among them, as the channels through which agents book. Terms read on 2026-10-15: https://mynews13.com/fl/orlando/business/2026/07/14/opentable-new-terms. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

Builder: wordpress · contact page /contact: nothing new · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details