The Direct Index
Report · Wellington · scanned 2026-11-14

The Chippery

thechippery.co.nz is mostly ready for agents.

Listed by OpenStreetMap · Overture Maps.

OrderWebsite

Ways to reach The Chippery directly, with no marketplace in between. Checked 2026-11-14. On the business's own site. Report a mistake

Hours, from thechippery.co.nz: Mon–Sun 12:00–20:45

Majoribanks Street 5 Wellington

Nearby, also direct

Places near The Chippery that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open The Chippery's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

81.5%

53 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 22 everyday questions about Wellington and named 122 places. The Chippery wasn't one of them. See who was named →

Where it stands

How The Chippery compares

Where it stands

66 of 285 in Wellington

Top 23% of the sites scanned in this index. Just above: Fritz's Wieners B, Spices Karori B. Just below: Le Saigon B, Logan Brown B.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%yes
Publish the menu or price list as HTML100%no
Let AI crawlers in (no block at the server or in robots.txt)100%yes
Structured data with address, phone and hours47%no
Have an llms.txt30%no

Compared with its peers

Average scoreA or BThis site
Sites built with Squarespace 39,056 sites61%42%81.5%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Capitol27 mByes
Koji asian, indonesian38 mAyes
Ortega Fish Shack48 mCyes
Rosella54 mCyes
Ngon! vietnamese55 mAyes
Saigon Taste vietnamese72 mFno
The Tasting Room82 mAyes
Napoli pizza97 mAyes
The Royal Thai Restaurant thai102 mFyes
Sweet Mother's Kitchen Southern_US105 mCyes
Businesses like yours

Businesses like The Chippery in Wellington

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Wellington28564%49%81.5%
Sites built with Squarespace in Wellington4275%64%81.5%

After the top fixes

With the two fixes above (No menu or price list found; Structured data is incomplete), the score would be about 95.4%. That would be 4th of 285 in Wellington, up from 66th.

Findings

What to fix first

  1. No menu or price list found +7 points

    Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. How to fix it

  2. Structured data is incomplete +2 points

    Missing: telephone. How to fix it

  3. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Wellington. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Structured data found (LocalBusiness) address, opening hours
  • Ordering on your own site Agents can order without going through a marketplace.

Builder: squarespace · booking page /order: answered 404 · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details