The Direct Index
Report · Belfast tours, attractions and museums · scanned 2026-11-14

Ski McNeill

skimcneill.com is hard for agents to use.

Listed by OpenStreetMap · Overture Maps.

MenuWebsite

Ways to reach Ski McNeill directly, with no marketplace in between. Checked 2026-11-14. Report a mistake

Lisburn Road 421 BT9 7EW Belfast

Prices: 28 prices on the site, the middle one £259

Nearby, also direct

Places near Ski McNeill that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Ski McNeill's website. It can read what Ski McNeill offers. It can't find a link to book or order online.

49.2%

32 of 65 points available

1/5

agent-readiness level, Basic Web Presence

2

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

What the site tells visitors Measured, not scored

These don't change the grade.

28 prices on the landing page, the middle one £259.

Every city compared →
Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Where it stands

How Ski McNeill compares

Where it stands

72 of 105 in Belfast tours, attractions and museums

Top 69% of the sites scanned in this index. Just above: Giant's Causeway Experiences D, Mcveigh Contracts Ltd. D. Just below: Ulster Museum D, Away A Wee Walk - Giant's Causeway Cliff Hikes, Private Day Tours With Hiking, Self Guided Walking Holidays D.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain100%no
Publish the menu or price list as HTML64%yes
Let AI crawlers in (no block at the server or in robots.txt)100%yes
Structured data with address, phone and hours64%no
Have an llms.txt36%yes

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Irish FA Tours416 mByes
Thrifty Car And Van Rental Belfast674 mCyes
Cockatiel Agency997 mDno
Travel Counsellors1.0 kmFno
Ulster Museum1.1 kmDno
Belfast Celtic Museum1.4 kmFno
Thomas Cook Travel Store1.4 kmDno
McCombs Coaches1.5 kmByes
Allens Tours Belfast1.5 kmAyes
James Connolly Visitor Centre Belfast1.6 kmDyes
Businesses like yours

Businesses like Ski McNeill in Belfast tours, attractions and museums

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Belfast tours, attractions and museums10555%31%49.2%

After the top fixes

With the two fixes above (No structured data for the business; No ticket link on the website), the score would be about 95.4%, which would be first of 105 in Belfast tours, attractions and museums.

Findings

What to fix first

  1. No structured data for the business +15 points

    Add schema.org JSON-LD for the business (TouristAttraction, Museum, TravelAgency or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. No ticket link on the website +15 points

    There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a ticket or booking page on your own domain. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Belfast tours, attractions and museums. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Tickets and prices is an HTML page Agents can read the items and prices.

Builder: unknown · contact page /ski-holidays/about-skimcneill: nothing new; menu page /ski/france/les_menuires: nothing new · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details