The Direct Index
Report · Newcastle upon Tyne tours, attractions and museums · scanned 2026-11-14

Peelers Travel

npssc.co.uk is largely invisible to agents.

Listed by Overture Maps.

CallWebsite

Ways to reach Peelers Travel directly, with no marketplace in between. Checked 2026-11-14. Report a mistake

Ncle North Police Station. Etal Lane,, NE5 4AW, Newcastle upon Tyne · +441914373570

Nearby, also direct

Places near Peelers Travel that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Peelers Travel's website. It can't find a menu or price list, so it answers from other sites. It can't find a link to book or order online.

38.5%

25 of 65 points available

1/5

agent-readiness level, Basic Web Presence

4

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Where it stands

How Peelers Travel compares

Where it stands

49 of 76 in Newcastle upon Tyne tours, attractions and museums

Top 64% of the sites scanned in this index. Just above: Hertz Car Sales Newcastle-upon-tyne F, Key Travel F. Just below: The Co-operative Travel F, Newburn Hall Motor Museum F.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain90%no
Publish the menu or price list as HTML30%no
Let AI crawlers in (no block at the server or in robots.txt)100%yes
Structured data with address, phone and hours30%no
Have an llms.txt10%no

Compared with its peers

Average scoreA or BThis site
Sites built with WordPress 270,003 sites55%25%38.5%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Cragside, Rothbury, Northumberland.1.2 kmAyes
West Denton Primary School1.4 kmDno
Norseman Travel Ltd.2.7 kmDno
Hadrian's Wall, Northumberland2.7 kmDno
Benwell Vallum Crossing3.0 kmDno
Dara Travels3.3 kmCno
Ashin City Tours and Travels3.4 kmFno
Caesars Travel3.5 kmFno
Local Minibus Hire Newcastle3.6 kmFno
Not Just Travel Newcastle3.7 kmCno
Businesses like yours

Businesses like Peelers Travel in Newcastle upon Tyne tours, attractions and museums

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Newcastle upon Tyne tours, attractions and museums7645%18%38.5%
Sites built with WordPress in Newcastle upon Tyne tours, attractions and museums1954%21%38.5%

After the top fixes

With the three fixes above (No structured data for the business; No ticket link on the website; No tickets and prices found), the score would be about 95.4%, which would be first of 76 in Newcastle upon Tyne tours, attractions and museums.

Findings

What to fix first

  1. No structured data for the business +15 points

    Add schema.org JSON-LD for the business (TouristAttraction, Museum, TravelAgency or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. No ticket link on the website +15 points

    There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a ticket or booking page on your own domain. How to fix it

  3. No tickets and prices found +7 points

    Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. How to fix it

  4. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Newcastle upon Tyne tours, attractions and museums. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.

Builder: wordpress · contact page /contact/: nothing new · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details