The Direct Index
Report · Adelaide hairdressers, beauty salons and massage · scanned 2026-11-12

Skin Things

nourishedskin.com.au is hard for agents to use.

Listed by Overture Maps.

MenuCallWebsite

Ways to reach Skin Things directly, with no marketplace in between. Checked 2026-11-12. Report a mistake

99B Jetty Rd, Adelaide 5045 · +61882940022

Nearby, also direct

Places near Skin Things that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Skin Things's website. It can read what Skin Things offers. To book or order, it is sent to Fresha, a marketplace.

53.8%

35 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Where it stands

How Skin Things compares

Where it stands

436 of 771 in Adelaide hairdressers, beauty salons and massage

Top 57% of the sites scanned in this index. Just above: Ornate Beauty D, Rav Beauty N Brows D. Just below: Southern Cross Care John Paul II Village Residential Care D, St. Basil's Croydon Park Aged Care D.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain90%no
Publish the menu or price list as HTML69%yes
Let AI crawlers in (no block at the server or in robots.txt)95%yes
Structured data with address, phone and hours19%no
Have an llms.txt49%no

Compared with its peers

Average scoreA or BThis site
Sites built with Squarespace 36,138 sites61%41%53.8%
Sites using Fresha 2,763 sites50%3%53.8%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Australian Trichology Centre47 mFno
Mimi Nail Salon58 mDno
Beleza Hair Artistry71 mFno
Krush Hair & Beauty81 mByes
The Royal Moody87 mCno
Massage on Partridge89 mByes
Marzola Hair Skin & Wellness95 mCno
Parlour Glenelg172 mDyes
Ooh La La Beauty Boutique192 mByes
Skin4u Skin Clinic299 mFno
Businesses like yours

Businesses like Skin Things in Adelaide hairdressers, beauty salons and massage

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Adelaide hairdressers, beauty salons and massage77153%27%53.8%
Sites built with Squarespace in Adelaide hairdressers, beauty salons and massage7167%44%53.8%
Sites using Fresha in Adelaide hairdressers, beauty salons and massage5351%8%53.8%
Sites built with Squarespace and using Fresha in Adelaide hairdressers, beauty salons and massage656%0%53.8%

After the top fixes

With the two fixes above (No structured data for the business; Appointments only through fresha), the score would be about 95.4%. That would be 3rd of 771 in Adelaide hairdressers, beauty salons and massage, up from 436th.

Findings

What to fix first

  1. No structured data for the business +15 points

    Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. Appointments only through fresha +12 points

    Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. How to fix it About this vendor

  3. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Adelaide hairdressers, beauty salons and massage. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Price list of services is an HTML page Agents can read the items and prices.
  • Fresha works with agents through its partners Fresha's terms of use (August 2026) bar automated programs, bots and scraping; sanctioned assistant integrations exist (ChatGPT and Claude through Fresha's MCP server, Gemini, Alexa), and clients complete the booking on Fresha. Terms read on 2026-10-15: https://terms.fresha.com/terms-use. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

Builder: squarespace · contact page /about: nothing new; menu page /treatmentmenu: 96 prices · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details