Herff Travel
herfftravel.com is hard for agents to use.
Listed by Overture Maps.
Ways to reach Herff Travel directly, with no marketplace in between. Checked 2026-11-12. Report a mistake
7373 Broadway # 103, San Antonio 78209 · +12102264331
Places near Herff Travel that take a booking or an order on their own website, with no marketplace in between.
- Firefly Car Rental2.5 km
- Wonder Chamber2.8 km
The website's grade
An AI assistant can open Herff Travel's website. It can't find a menu or price list, so it answers from other sites. It can't find a link to book or order online.
31 of 65 points available
agent-readiness level, Basic Web Presence
things to fix
Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.
What assistants answer
Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.
How Herff Travel compares
76 of 147 in San Antonio tours, attractions and museums
Top 52% of the sites scanned in this index. Just above: Sand Sea Sky Travel D, Dia De Los Muertos Museum D. Just below: Best Tickets D, Spanish Governor's Palace D.
| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 80% | no |
| Publish the menu or price list as HTML | 53% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 87% | yes |
| Structured data with address, phone and hours | 13% | no |
| Have an llms.txt | 13% | no |
Compared with its peers
| Average score | A or B | This site | |
|---|---|---|---|
| Sites built with Squarespace 34,188 sites | 61% | 41% | 47.7% |
Nearest places in the index
| Place | Distance | Grade | Direct booking or ordering |
|---|---|---|---|
| Evergreen Exhibitions | 1.2 km | F | no |
| McNay Art Museum | 1.5 km | D | no |
| Gray Line Tours - San Antonio | 2.3 km | D | no |
| Star Shuttle Charter | 2.5 km | C | no |
| Firefly Car Rental | 2.5 km | B | yes |
| Wonder Chamber | 2.8 km | B | yes |
| Leasing Associates Inc | 2.9 km | C | no |
| Hertz Car Rental - San Antonio - Alamo Heights Hle (SAT) | 3.1 km | F | no |
| San Antonio air port | 3.3 km | D | no |
| American Classic Tours & Music Festivals | 3.4 km | F | no |
Businesses like Herff Travel in San Antonio tours, attractions and museums
| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in San Antonio tours, attractions and museums | 147 | 46% | 16% | 47.7% |
| Sites built with Squarespace in San Antonio tours, attractions and museums | 8 | 61% | 25% | 47.7% |
After the top fixes
With the three fixes above (No ticket link on the website; Structured data is incomplete; No tickets and prices found), the score would be about 92.3%, which would be first of 147 in San Antonio tours, attractions and museums.
What to fix first
- No ticket link on the website +15 points
There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a ticket or booking page on your own domain. How to fix it
- Structured data is incomplete +7 points
Missing: address, telephone, opening hours. How to fix it
- No tickets and prices found +7 points
Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. How to fix it
- Almost no text without JavaScript +2 points
Crawlers that don't run scripts see an empty page. Put the menu, hours and address in plain HTML. How to fix it
- No llms.txt no points, but worth doing
Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it
Send the fixes to your web person
No one is listed yet to fix this in San Antonio tours, attractions and museums. List your agency or yourself. It's free, and every listing is reviewed by hand.
Already right
- robots.txt lets AI crawlers in No rule blocks the main AI user agents.
- AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- Structured data found (LocalBusiness) no address, phone or hours in it
Builder: squarespace · contact page /about: nothing new · What to paste
Own this business?
Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.
Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
What agents get, and what the site publishes
The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details