The Direct Index
Report · Brighton tours, attractions and museums · scanned 2026-11-14

Fitzroy Travel

fitzroy-travel.com is partly visible to agents.

Listed by Overture Maps.

MenuCallWebsite

Ways to reach Fitzroy Travel directly, with no marketplace in between. Checked 2026-11-14. Report a mistake

UNIT 8, 25 DITCHLING RISE, BN1 4QL, BRIGHTON · 441273074734

Nearby, also direct

Places near Fitzroy Travel that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Fitzroy Travel's website. It can read what Fitzroy Travel offers. It finds a phone number, but no link to book or order online.

69.2%

45 of 65 points available

1/5

agent-readiness level, Basic Web Presence

4

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Brighton tours, attractions and museums and named 40 places. Fitzroy Travel wasn't one of them. See who was named →

Where it stands

How Fitzroy Travel compares

Where it stands

23 of 102 in Brighton tours, attractions and museums

Top 23% of the sites scanned in this index. Just above: Brighton Watertours B, Pura Aventura B. Just below: Ski Beat C, Virgin Holidays C.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain91%no
Publish the menu or price list as HTML82%yes
Let AI crawlers in (no block at the server or in robots.txt)91%yes
Structured data with address, phone and hours18%no
Have an llms.txt18%no

Compared with its peers

Average scoreA or BThis site
Sites built with WordPress 270,003 sites55%25%69.2%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Ocean Blue Holidays212 mAyes
Alamo Rent A Car245 mCyes
Work the World427 mBno
Tours Of Brighton456 mCyes
Cogo Travel554 mDno
Family Adventure Holidays554 mCyes
Voyager School Travel554 mByes
Take Shelter590 mFno
Great British Wine Tours666 mCyes
Brighton Toy and Model Museum692 mCyes
Businesses like yours

Businesses like Fitzroy Travel in Brighton tours, attractions and museums

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Brighton tours, attractions and museums10250%22%69.2%
Sites built with WordPress in Brighton tours, attractions and museums3063%30%69.2%

After the top fixes

With the two fixes above (No ticket link on the website; Structured data is incomplete), the score would be about 95.4%, which would be first of 102 in Brighton tours, attractions and museums.

Findings

What to fix first

  1. No ticket link on the website +13 points

    There's only a phone number or WhatsApp, and agents can't use those yet. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a ticket or booking page. How to fix it

  2. Structured data is incomplete +4 points

    Missing: telephone, opening hours. How to fix it

  3. No llms.txt no points, but worth doing

    Optional for now and cheap to add. It's a short text file that describes the business for language models. How to fix it

  4. The phone number on the site doesn't match the open map data

    The site shows +15855056307, but OpenStreetMap or Overture Maps lists 441273074734. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Brighton tours, attractions and museums. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Structured data found (Organization) address
  • Tickets and prices is an HTML page Agents can read the items and prices.

Builder: wordpress · contact page /about-us/: nothing new · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details