The Direct Index
Report · Gold Coast hairdressers, beauty salons and massage · scanned 2026-11-13

Erica Coffey

ericacoffey.com is partly visible to agents.

Listed by Overture Maps.

BookWebsite

Ways to reach Erica Coffey directly, with no marketplace in between. Checked 2026-11-13. On the business's own site. Report a mistake

1/9 Central Dr, Gold Coast 4220

Nearby, also direct

Places near Erica Coffey that take a booking or an order on their own website, with no marketplace in between.

Owners

The website's grade

An AI assistant can open Erica Coffey's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

58.5%

38 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.

See what an AI agent reads on this site →

Assistants

What assistants answer

Each assistant gets three questions about this business: the official website, where to book and where to order. Each cell shows where the answer sent people.

The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Gold Coast hairdressers, beauty salons and massage and named 58 places. Erica Coffey wasn't one of them. See who was named →

Where it stands

How Erica Coffey compares

Where it stands

365 of 706 in Gold Coast hairdressers, beauty salons and massage

Top 52% of the sites scanned in this index. Just above: Bask Brows & Beauty C, Electrolysis permanent hair removal C. Just below: Future Therapy Remedial Massage & Spa C, Gymea Eco Retreat & Spa C.

What the top 10% of the index doesTop 10%This site
Take bookings or orders on their own domain92%yes
Publish the menu or price list as HTML81%no
Let AI crawlers in (no block at the server or in robots.txt)99%yes
Structured data with address, phone and hours38%no
Have an llms.txt54%yes

Compared with its peers

Average scoreA or BThis site
Sites built with Wix 52,613 sites52%28%58.5%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
ECO Tan313 mDno
Hair by Kaori351 mFno
Liane Wild - Massage Movement Mind351 mCyes
Frontline for Hair410 mCyes
Skin Forum424 mDno
Tommytops Massage428 mCyes
Spring Spa Skin & Beauty438 mCno
Tan & Go Tanning & Wellness442 mCno
Abbi Taylor Beauty507 mCno
iBrowz Co519 mByes
Businesses like yours

Businesses like Erica Coffey in Gold Coast hairdressers, beauty salons and massage

GroupSitesAvg scoreA or BThis site
Businesses of the same kind in Gold Coast hairdressers, beauty salons and massage70655%30%58.5%
Sites built with Wix in Gold Coast hairdressers, beauty salons and massage8865%42%58.5%

After the top fixes

With the three fixes above (No structured data for the business; No price list of services found; Almost no text without JavaScript), the score would be about 95.4%, which would be first of 706 in Gold Coast hairdressers, beauty salons and massage.

Findings

What to fix first

  1. No structured data for the business +15 points

    Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. How to fix it

  2. No price list of services found +7 points

    Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. How to fix it

  3. Almost no text without JavaScript +2 points

    Crawlers that don't run scripts see an empty page. Put the menu, hours and address in plain HTML. How to fix it

Send the fixes to your web person

One email with the fixes and the link. Nothing is stored.

No one is listed yet to fix this in Gold Coast hairdressers, beauty salons and massage. List your agency or yourself. It's free, and every listing is reviewed by hand.

Already right

  • robots.txt lets AI crawlers in No rule blocks the main AI user agents.
  • AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all got a normal response.
  • Appointments on your own site Agents can book an appointment without going through a marketplace.

Builder: wix · contact page /about: nothing new; booking page /book-online: nothing new · What to paste

Owners

Own this business?

Claiming is free and takes one email to confirm. Then you can correct what assistants are told, and you get a message only when the score changes.

· Markdown · Dispute a check

Keep watching this business: the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: ten questions to each assistant, plus the places nearby. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.

Show the score

For developers and agents

What agents get, and what the site publishes

The direct record agents get for this business, the rails an agent could transact through, and the agent standards the site publishes. Show the details