The Direct Index
Assistants · Seoul hairdressers and beauty salons, KR · November 2026

Where assistants send people in Seoul hairdressers and beauty salons

24 answers from ChatGPT and Gemini, asked on 2026-11-04, to the questions people ask and to questions about the top businesses in the index. 100% of them link a business's own site or its booking software, and 29% link a marketplace, most often Fresha (17%).

Fewer than 30 answers, so this share is not compared with other cities.

100%

of answers link the business's own site or its booking software

29%

link a marketplace

17%

link Fresha, the marketplace named most

24

answers, 24 to the questions people ask and 0 about businesses

Of the 24 answers to the questions people ask, 100% link a business's own site or its booking software and 29% a marketplace, Fresha most often.

Updated 2026-11-04. The Seoul hairdressers and beauty salons index · Places named, question by question · Markdown · JSON · Share image · All cities.

League table

The destinations, most linked first

Each row is a place an answer can send people. Share is the percentage of all 24 answers that link to it. Each assistant's column counts only that assistant's answers.

DestinationKindAnswersShareChatGPTGemini
The businesses' own sitesown site24100%12 100%12 100%
Press, guides and forumspress and guides938%09 75%
Freshamarketplace417%04 33%
hongdaehairstudio.comother site417%04 33%
Klookmarketplace313%03 25%
koreaplug.comother site313%03 25%
myeongdong.hairother site313%1 8%2 17%
trazy.comother site313%03 25%
foreignerhome.comother site28%02 17%
lemon8-app.comdirectory28%02 17%
myeongdonghairsalon.comother site28%02 17%
beautipin.comother site14%01 8%
ciee.orgother site14%01 8%
dearroomkr.comother site14%01 8%
enlienjang.comother site14%01 8%

19 more destinations with fewer answers each are in the JSON.

By assistant

What each assistant does in Seoul hairdressers and beauty salons

ChatGPT: answered by gpt-6-luna (12).

Gemini: answered by gemini-3.8-flash (12).

Places named when people ask

Each assistant was asked the way people ask, with web search on, for up to three places and a link to book or order with each one directly. The table shows how many of the places it named came with a link to the place's own site, to a marketplace or to a directory, or with no link at all.

AssistantOwn site or directMarketplaceDirectoryNo linkPlaces
ChatGPT97%0%0%3%34
Gemini65%7%2%26%43
Question by question

Who gets named, and with which link

Asked on 2026-11-04. A place in this index links to its report. A place with its own site that isn't in the index yet links to a scan. "No link" means the assistant named the place but didn't link its site. Each question links to the full list of places named.

QuestionChatGPTGemini
A haircut this Saturday afternoon, book it.VOG Hair Hongdae own site
JUNO HAIR Hongdae Yeonnam own site
SOONSIKI Hair Hongdae own site
JUNO HAIR own site
SOONSIKI HAIR own site
The Days Hair no link
A barber for a beard trim and a cut today. Can I book online?LEKKER Barbershop no link
Hair Cut & Beard Trim own site
Koreana Hotel Barber Shop own site
LEKKER Barbershop own site
Speakeasy Barbershop Gangnam own site
Fade Black Barbershop marketplace
Hair colour and highlights next week, I want to book a slot online.KKAL SALON Apgujeong Rodeo own site
Cheongdam Lovey own site
HAUM HAIR own site
SUINstyle Hair & Spa own site
SOONSIKI Hair own site
JUNO HAIR own site
A manicure and pedicure tomorrow, where can I book?ZIA NAIL own site
ALL THAT BEAUTY PLACE own site
Trinity Nail own site
Hey Objet no link
Overview own site
Pro Beauty no link
Dakyo Nail no link
A 60-minute massage this evening, book it for me.MyeongDong Mud own site
AIRE SPA & AESTHETIC own site
Four Seasons Hotel Seoul Spa own site
Flow SPA Seoul no link
Overview own site
LAVISH SPA own site
The Spa at Four Seasons Hotel Seoul own site
Eyebrow shaping and lashes before a wedding on Friday, book online.GAEWHA EYELASH own site
The Ritual Room own site
Studio Månda own site
AYA SEOUL own site
Gaewha Eyelash own site
A men's haircut without an appointment this afternoon. Who takes walk-ins?BELLARSi The Blue own site
JUNO HAIR Posco Intersection own site
RIAHN Hair Oryu own site
Salon de Marshall Yeouido own site
JUNO Hair own site
ParkJun BeautyLab own site
Fadeblack Barbershop marketplace
Tip for walk-ins in Seoul no link
Balayage with a good colourist, book me for next week.Cheongdam Lovey own site
EcoJardin Hongdae Flagship own site
SOONSIKI Hair Hongdae own site
SOONSIKI Hair no link
Overview own site
EcoJardin own site
The Day’s Hair directory
A haircut for my kid on Saturday morning. Can I book online?RIAHN Hair Oryu own siteSOONSIKI Hair own site
JUNO HAIR own site
Hair & Joy own site
A facial this weekend, somewhere I can book online.MyeongDong Mud own site
AIRE SPA & AESTHETIC own site
Line Esthe own site
Abijou Medical Clinic no link
Focus own site
Lienjang Clinic own site
Sulwhasoo Spa own site
Gel nails for Friday. Where can I book online?TOPBROWS & NAIL own site
ALL THAT BEAUTY PLACE own site
ANOI Nail own site
Naver Booking no link
KakaoTalk / Instagram DM no link
Seoul Glow Spa own site
Hey Objet marketplace
A waxing appointment tomorrow, book it.Public Waxing own site
HouseWaxing own site
Cottage Sugaring Waxing own site
House Waxing own site
Samantha Waxing own site
Catch Up Waxing no link
Method

How this is counted

Everything here is counted in answers, using the latest answer from each assistant to each question, asked with web search on. Some questions are the ones people ask ("best pizza delivered right now", "book me a table for Saturday"). The others are three questions about each of the top-ranked businesses in the index: the official website, where to book and where to order. Every link in an answer is read. A destination counts once for each answer that links to it, whether as the place to book or as a source the assistant cited. So each share is the share of answers that link that destination, and the shares don't add up to 100%.

All the businesses' own sites share one row, whatever the business. A booking or ordering vendor on the business's own domain counts as direct. Marketplaces and directories are named. Listing, review and map sites (Tripadvisor, Google Maps, Yelp) count as directories, even where the scanner files them with the marketplaces. Newspapers, magazines, guides, forums and tourism sites share one row. Anything left is listed by its registered domain, and a model sorts each of those unknown hosts once into directory, press, marketplace, vendor, business or other, with the reason shown. Text that only looks like a host because a space is missing ("them.here") is dropped. Business names are matched against the index. A place that isn't in the index links to a scan of its site, if the assistant gave one.

Updated 2026-11-04. The data is open, and the JSON version of this page has every destination. Methodology.