The Direct Index
Assistants · New York hairdressers and beauty salons, US · October 2026

Where assistants send people in New York hairdressers and beauty salons

36 answers from ChatGPT, Claude and Gemini, asked on 2026-10-26, to the questions people ask and to questions about the top businesses in the index. 92% of them link a business's own site or its booking software, and 17% link a marketplace, most often Fresha (14%).

92%

of answers link the business's own site or its booking software

17%

link a marketplace

14%

link Fresha, the marketplace named most

36

answers, 36 to the questions people ask and 0 about businesses

Of the 36 answers to the questions people ask, 92% link a business's own site or its booking software and 17% a marketplace, Fresha most often.

Updated 2026-11-08. The New York hairdressers and beauty salons index · Places named, question by question · Markdown · JSON · Share image · All cities.

League table

The destinations, most linked first

Each row is a place an answer can send people. Share is the percentage of all 36 answers that link to it. Each assistant's column counts only that assistant's answers.

DestinationKindAnswersShareChatGPTClaudeGemini
The businesses' own sitesown site3392%12 100%9 75%12 100%
Freshamarketplace514%02 17%3 25%
Google Mapsdirectory26%002 17%
m.studioother site26%1 8%01 8%
Setmorevendor, direct26%2 17%00
sharkeyscutsforkidsuppereastside.comother site26%1 8%01 8%
alluredayspanyc.comother site13%001 8%
atly.comdirectory13%01 8%0
Booksymarketplace13%01 8%0
deardearsundays.comother site13%001 8%
glossgenius.comvendor, direct13%001 8%
newyorkloveskids.comother site13%001 8%
Press, guides and forumspress and guides13%001 8%
redmarketnewyork.comother site13%001 8%
secretnyc.coother site13%001 8%

4 more destinations with fewer answers each are in the JSON.

By assistant

What each assistant does in New York hairdressers and beauty salons

ChatGPT: answered by gpt-6-luna (12).

Claude: answered by claude-sonnet-5-5 (12).

Gemini: answered by gemini-2.5-flash (12).

Places named when people ask

Each assistant was asked the way people ask, with web search on, for up to three places and a link to book or order with each one directly. The table shows how many of the places it named came with a link to the place's own site, to a marketplace or to a directory, or with no link at all.

AssistantOwn site or directMarketplaceDirectoryNo linkPlaces
ChatGPT100%0%0%0%35
Claude60%14%3%23%35
Gemini97%0%0%3%35
Question by question

Who gets named, and with which link

Asked on 2026-10-26. A place in this index links to its report. A place with its own site that isn't in the index yet links to a scan. "No link" means the assistant named the place but didn't link its site. Each question links to the full list of places named.

QuestionChatGPTClaudeGemini
A haircut this Saturday afternoon, book it.Salon Ziba own site
Dramatics NYC own site
Mark Ryan Salon own site
Mure Salon own site
Bloom Beauty Lounge own site
Roman K Salon own site
Sassoon Salon own site
Shampoo Avenue B own site
A barber for a beard trim and a cut today. Can I book online?Court Square Barbershop own site
Mankind Barbers NYC own site
Signature Barbershop own site
Pall Mall Barbers NYC own site
Barber Shop NYC own site
On the Mark own site
The Kinsman own site
Made Man Barbershop own site
Elegant Barbershop NYC own site
Hair colour and highlights next week, I want to book a slot online.Fiona Hair NYC own site
Frontstage own site
Rita Hazan Salon own site
Kennaland own site
Mark Ryan Salon own site
Spoke & Weal own site
Marie Robinson Salon own site
Salon V own site
Dubé New York own site
A manicure and pedicure tomorrow, where can I book?Nail Lab NYC own site
New York Nails & Spa own site
One L Professional own site
Sundays Nontoxic Nail Studio own site
Ten Over Ten own site
Vanity Projects no link
Chillhouse own site
sundays own site
QQ Nails & Spa own site
A 60-minute massage this evening, book it for me.New Energy Spa Massage own site
Amara Thai Spa own site
Union Spa NYC own site
Great Jones Spa own site
Haven Spa own site
Bliss Spa no link
PRESS Modern Massage own site
Allure Day Spa & Hair Design own site
Eyebrow shaping and lashes before a wedding on Friday, book online.Brow Society NYC own site
M.STUDIO own site
Whitney in the City own site
V Lash Studio no link
The Beauty NYC no link
Lashes and the City no link
CC Brow own site
M.STUDIO own site
The Lash Loft own site
A men's haircut without an appointment this afternoon. Who takes walk-ins?Elite Barbers NYC own site
Das’it Barbershop own site
Pall Mall Barbers Midtown own site
Fellow Barber own site
Blind Barber own site
Jacks Barbershop directory
Georges Barbershop no link
Park Avenue Barbershop own site
Made Man Barbershop own site
Balayage with a good colourist, book me for next week.Dubé New York own site
Balayage Studio own site
Color And Andy own site
Jeffrey Stein Salon marketplace
Self Bushwick marketplace
Mark Ryan Salon marketplace
Balayage Studio own site
Red Market Salon own site
Salon V own site
A haircut for my kid on Saturday morning. Can I book online?Kidville Upper West Side own site
Manhattan Barber Shop own site
Snip-its Haircuts for Kids own site
Cozys Cuts for Kids own site
Kiddie Cuts own site
Kidville Upper West Side own site
Rockin Locks Salon for Kids own site
Sharkeys Cuts for Kids own site
A facial this weekend, somewhere I can book online.SKIN PEACE by Josie B own site
LING own site
Haven Spa own site
Joanna Vargas Skin Care own site
Heyday own site
Dorit Baxter New York Day Spa marketplace
Heyday Skincare own site
Skin Laundry own site
Rescue Spa own site
Gel nails for Friday. Where can I book online?Kirei House own site
West Nail own site
GelMe own site
Sundays own site
Chillhouse own site
Vanity Projects marketplace
Sundays Studio own site
L.A.K Nail Salon own site
QQ Nails own site
A waxing appointment tomorrow, book it.Hello Sugar own site
Heena’s Salon own site
Dyanna Spa own site
Uni K Wax Center no link
European Wax Center no link
Simply Fresh Aesthetics no link
Brows Zone own site
European Wax Center own site
Haven Spa NYC own site
Method

How this is counted

Everything here is counted in answers, using the latest answer from each assistant to each question, asked with web search on. Some questions are the ones people ask ("best pizza delivered right now", "book me a table for Saturday"). The others are three questions about each of the top-ranked businesses in the index: the official website, where to book and where to order. Every link in an answer is read. A destination counts once for each answer that links to it, whether as the place to book or as a source the assistant cited. So each share is the share of answers that link that destination, and the shares don't add up to 100%.

All the businesses' own sites share one row, whatever the business. A booking or ordering vendor on the business's own domain counts as direct. Marketplaces and directories are named. Listing, review and map sites (Tripadvisor, Google Maps, Yelp) count as directories, even where the scanner files them with the marketplaces. Newspapers, magazines, guides, forums and tourism sites share one row. Anything left is listed by its registered domain, and a model sorts each of those unknown hosts once into directory, press, marketplace, vendor, business or other, with the reason shown. Text that only looks like a host because a space is missing ("them.here") is dropped. Business names are matched against the index. A place that isn't in the index links to a scan of its site, if the assistant gave one.

Updated 2026-11-08. The data is open, and the JSON version of this page has every destination. Methodology.