The Direct Index
Assistants · Auckland hairdressers and beauty salons, NZ · November 2026

Where assistants send people in Auckland hairdressers and beauty salons

24 answers from ChatGPT and Gemini, asked on 2026-11-02, to the questions people ask and to questions about the top businesses in the index. 100% of them link a business's own site or its booking software, and 4% link a marketplace, most often Fresha (4%).

Fewer than 30 answers, so this share is not compared with other cities.

100%

of answers link the business's own site or its booking software

4%

link a marketplace

4%

link Fresha, the marketplace named most

24

answers, 24 to the questions people ask and 0 about businesses

Of the 24 answers to the questions people ask, 100% link a business's own site or its booking software and 4% a marketplace, Fresha most often.

Updated 2026-11-08. The Auckland hairdressers and beauty salons index · Places named, question by question · Markdown · JSON · Share image · All cities.

League table

The destinations, most linked first

Each row is a place an answer can send people. Share is the percentage of all 24 answers that link to it. Each assistant's column counts only that assistant's answers.

DestinationKindAnswersShareChatGPTGemini
The businesses' own sitesown site24100%12 100%12 100%
Press, guides and forumspress and guides417%04 33%
bestsalons.comdirectory14%01 8%
Freshamarketplace14%01 8%
gettimely.comvendor, direct14%01 8%
Google Mapsdirectory14%01 8%
hotcity.co.nzother site14%01 8%
thewaxingroom.netother site14%01 8%
By assistant

What each assistant does in Auckland hairdressers and beauty salons

ChatGPT: answered by gpt-6-luna (12).

Gemini: answered by gemini-2.5-flash (12).

Places named when people ask

Each assistant was asked the way people ask, with web search on, for up to three places and a link to book or order with each one directly. The table shows how many of the places it named came with a link to the place's own site, to a marketplace or to a directory, or with no link at all.

AssistantOwn site or directMarketplaceDirectoryNo linkPlaces
ChatGPT100%0%0%0%36
Gemini100%0%0%0%36
Question by question

Who gets named, and with which link

Asked on 2026-11-02. A place in this index links to its report. A place with its own site that isn't in the index yet links to a scan. "No link" means the assistant named the place but didn't link its site. Each question links to the full list of places named.

QuestionChatGPTGemini
A haircut this Saturday afternoon, book it.SmartHair own site
Mika Styles own site
ANCO Studio own site
The Following Hair own site
Killer Hair own site
Blunt Edition own site
A barber for a beard trim and a cut today. Can I book online?Hava & Co own site
The Parnell BarberShop own site
Heavy Kuttz own site
Hava & Co own site
The Parnell BarberShop own site
Kirkwoods Barbershop own site
Hair colour and highlights next week, I want to book a slot online.Senso Hair Studio own site
The Terraces Salon own site
Kess Hair & Beauty Onehunga own site
French Revolver Studio own site
Forever Blonde Hair Studio own site
The Following Hair Co own site
A manicure and pedicure tomorrow, where can I book?Joie Nails & Beauty own site
Verdo Nails & More own site
The Art of Nails own site
Urban Beauty own site
The Art of Nails own site
Super Star Nails own site
A 60-minute massage this evening, book it for me.Massage Eden own site
Leelawadee Thai Massage own site
Pim Wellness & Spa own site
Hana own site
Pim Wellness & Spa own site
Aura Wellbeing own site
Eyebrow shaping and lashes before a wedding on Friday, book online.En Beauty own site
Shirin Brows own site
Urban Beauty own site
The Beauty Chambers own site
A Beauty Story own site
Lash Loft own site
A men's haircut without an appointment this afternoon. Who takes walk-ins?The Barberhood own site
Hava & Co own site
Ritual Barbers own site
Maloneys Barber Shop own site
Hava & Co own site
Xtreme Barbers own site
Balayage with a good colourist, book me for next week.UNA own site
Blunt Edition own site
Meikayla at her. Hair Lounge own site
Forever Blonde Hair Studio own site
Blunt Edition own site
Ryder Salon own site
A haircut for my kid on Saturday morning. Can I book online?Little Garage own site
The Parnell Barber Shop own site
Fade O’Clock own site
Roots to Ends own site
Little Garage Hair Salon own site
GrooveKuttz own site
A facial this weekend, somewhere I can book online.The Facialist own site
YUNARA Korean Skin Studio own site
En Beauty own site
The Facialist own site
Skin Ritual own site
iGlow Spa own site
Gel nails for Friday. Where can I book online?The Art of Nails own site
Nails by Anna own site
Verdo Nails & More own site
Urban Beauty own site
Super Star Nails own site
The Nail Story own site
A waxing appointment tomorrow, book it.Bare Waxing & Skin Centre own site
Massage Eden own site
Nakyd Body Wax Studio own site
Bare Waxing & Skin Centre own site
Bonita Brazilian Ltd own site
The Waxing Room own site
Method

How this is counted

Everything here is counted in answers, using the latest answer from each assistant to each question, asked with web search on. Some questions are the ones people ask ("best pizza delivered right now", "book me a table for Saturday"). The others are three questions about each of the top-ranked businesses in the index: the official website, where to book and where to order. Every link in an answer is read. A destination counts once for each answer that links to it, whether as the place to book or as a source the assistant cited. So each share is the share of answers that link that destination, and the shares don't add up to 100%.

All the businesses' own sites share one row, whatever the business. A booking or ordering vendor on the business's own domain counts as direct. Marketplaces and directories are named. Listing, review and map sites (Tripadvisor, Google Maps, Yelp) count as directories, even where the scanner files them with the marketplaces. Newspapers, magazines, guides, forums and tourism sites share one row. Anything left is listed by its registered domain, and a model sorts each of those unknown hosts once into directory, press, marketplace, vendor, business or other, with the reason shown. Text that only looks like a host because a space is missing ("them.here") is dropped. Business names are matched against the index. A place that isn't in the index links to a scan of its site, if the assistant gave one.

Updated 2026-11-08. The data is open, and the JSON version of this page has every destination. Methodology.