The Direct Index
Report · Dublin dentists, clinics and vets · scanned 2026-10-14

Mercer's Medical Centre

mercersmedicalcentre.com is partly visible to agents.

Book directly: www.mercersmedicalcentre.com/appointments/fees/ on the business's own site

Score over 2 scans since 2026-10-14: 43% → 63%

See what an AI agent reads on this site →

C
63.1%

41 of 65 points available

0/5

agent-readiness level, Not Ready

3

things to fix

Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.

Since the scan of 2026-10-14 (D then): fixed No booking or ordering path at all.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (Dentist, MedicalClinic, Physiotherapy or the closest type, with name, address, telephone and openingHoursSpecification). It is the one block every assistant reads first; the fix kit below has it filled in. How to fix it

  2. No list of services and prices found +7 points

    Agents answer 'what do they treat and what does it cost' from directories instead. Add a page with services and prices as text and link it from the homepage. How to fix it

  3. No llms.txt no points, still worth doing

    Optional today, cheap to add: a short text file describing the business for language models. How to fix it

No one is listed yet to fix this in Dublin dentists, clinics and vets. List your agency or yourself: free, reviewed by hand.

Already right

Builder: unknown · Front: cloudflare

Fix kit

What to paste

Filled from the business's own record and this scan. Check every line before it goes live; where it goes on your builder is in the guides.

Structured data (JSON-LD)

One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Physician",
  "name": "Mercer's Medical Centre",
  "url": "https://www.mercersmedicalcentre.com/",
  "telephone": "+353 1 402 2300",
  "email": "gpreception@rcsi.com",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Stephen Street Lower",
    "postalCode": "D02P294",
    "addressLocality": "Dublin"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.340861,
    "longitude": -6.2637689
  },
  "openingHours": "Mo-Tu 09:00-17:30; Fr 09:00-16:30; Sa-Su Off",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday"
      ],
      "opens": "09:00",
      "closes": "17:30"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Friday"
      ],
      "opens": "09:00",
      "closes": "16:30"
    }
  ],
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.mercersmedicalcentre.com/appointments/fees/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# Mercer's Medical Centre

> physician in Stephen Street Lower D02P294 Dublin, Dublin dentists, clinics and vets. Phone +353 1 402 2300.

## Book or order directly

- Book: https://www.mercersmedicalcentre.com/appointments/fees/ (on the business's own site)

## Opening hours

Mo-Tu 09:00-17:30; Fr 09:00-16:30; Sa-Su Off

## About

- Website: https://www.mercersmedicalcentre.com/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Where it stands

44 of 139 in Dublin dentists, clinics and vets

Top 32% of the sites scanned in this index. Just above: Hampton Dental C, McEvoy C. Just below: Meridian Clinic C, North City Dental C.

What the top tenth of the index doesTop 10%This site
Take bookings or orders on their own domain100%yes
Publish the menu or price list as HTML7%no
Let AI crawlers in (no edge block, no robots.txt block)100%yes
Structured data with address, phone and hours29%no
Have an llms.txt36%no

The top tenth is the 14 best-scoring reachable sites of the index at the last refresh.

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
MHR Clinic230 mByes
Fitzgerald Private Clinic272 mByes
The Wicklow Street Clinic312 mCyes
Dame Street Medical Centre359 mDyes
Suffolk Street Surgery393 mFno
Travel Health Clinic419 mCyes
Honan & Associates431 mFno
Dr John McCormack436 mCyes
Parliament Street Medical Practice486 mFno
Temple Bar Medical Centre539 mFno
Businesses like yours

Businesses like Mercer's Medical Centre in Dublin dentists, clinics and vets

GroupSitesAvg scoreA or BThis site
Same kind in Dublin dentists, clinics and vets13953%24%63.1%

The best of Same kind in Dublin dentists, clinics and vets

PREP Physio B 84.6% · Smiles Creation B 84.6% · Ultrasound Dimensions B 84.6% · Inchicore Family Doctors B 81.5% · Booterstown Dental Practice B 80%

The climb

With the two fixes above (No structured data for the business; No list of services and prices found) the score would be about 95.4%: first of 139 in Dublin dentists, clinics and vets.

Peers are the businesses of the same index with a reachable site, latest scan of each; the rank uses the index's current ranking.

The direct record

What agents get for Mercer's Medical Centre

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/mercersmedicalcentre.com, through the MCP tool direct_record and in the city feed /city/dublin-clinics/direct.json.

PathLinkStatus
Bookwww.mercersmedicalcentre.com/appointments/fees/ own sitefound by the scan of 2026-10-14, not yet tested
Ordernone on record
Menunone on record
HoursMo-Tu 09:00-17:30; Fr 09:00-16:30; Sa-Su Off (closed now)from OpenStreetMap
Phone+353 1 402 2300

Stable links that count: /go/mercersmedicalcentre.com/book answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
not measured
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
not measured
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
not measured

Not measured at this scan; the next scan measures it.

The next scan also reads the contact, menu and booking pages one hop deeper; facts found there can change the score.

Agent readiness

Level 0 of 5, Not Ready

The standards an agent looks for before it reads a page, on the same criteria as Cloudflare's Agent Readiness scan. Not part of the score; each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtno how
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessno
Assistants

What assistants answer

Each assistant is asked three questions about this business: the official website, where to book, where to order. The cell says where the answer sent people.

Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Badge

Show the score

Owners who score well embed the badge; it links back here and updates with every scan.

Agent-Direct Score C

<a href="https://directindex.org/r/mercersmedicalcentre.com"><img src="https://directindex.org/badge/mercersmedicalcentre.com.svg" alt="Agent-Direct Score C" width="236" height="40"></a>
Owners

Own this business?

Fixed something, or think a check is wrong? Rescans are free. Claiming takes one email to confirm; after that the three assistants are asked about the business right away, the site is rescanned weekly, and you get a message only when the score changes.

Rescan now Markdown

Deep report Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.

Send the fixes to your web person
One email, the fixes and the link; nothing stored.