Kramer & Kramer

What to fix first

1. No price list of services found +7 points

   Agents answer 'what do they offer and what does it cost' from marketplaces and directories instead. Add a page with services and prices as text and link it from the homepage. How to fix it

2. Structured data is incomplete +6 points

   Missing: address, telephone, opening hours. How to fix it

No one is listed yet to fix this in Hamburg hairdressers and beauty salons. List your agency or yourself: free, reviewed by hand.

Already right

• robots.txt lets AI crawlers in No rule blocks the key AI user agents.
• AI crawlers get the page GPTBot, ClaudeBot and PerplexityBot all received a normal response.
• Structured data present (Organization) but without address, phone or hours
• Appointments on your own site Agents can book an appointment without a marketplace in the loop.
• Ordering on your own site Agents can order without a marketplace in the loop.

Builder: wordpress · Front: cloudflare

What to paste

Filled from the business's own record and this scan. Check every line before it goes live; where it goes on wordpress is in the guides.

Structured data (JSON-LD) Copy

One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HairSalon",
  "name": "Kramer & Kramer",
  "url": "https://kramer-und-kramer.de",
  "telephone": "+49 40 5231636",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Achternfelde 11",
    "postalCode": "22850",
    "addressLocality": "Norderstedt"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.6825881,
    "longitude": 9.9792183
  },
  "openingHours": "Mo off; Tu,We,Fr 08:30-13:00; Th 14:00-17:00; Sa 07:30-13:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Tuesday",
        "Wednesday",
        "Friday"
      ],
      "opens": "08:30",
      "closes": "13:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Thursday"
      ],
      "opens": "14:00",
      "closes": "17:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday"
      ],
      "opens": "07:30",
      "closes": "13:00"
    }
  ],
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://kramer-und-kramer.de/termine/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://kramer-und-kramer.de/pflanzenhaarfarbe/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>

23 of 424 in Hamburg hairdressers and beauty salons

Top 5% of the sites scanned in this index. Just above: Twinkle Browbar B, Babor B. Just below: Wellness Alstertal B, Rund um Nägel C.

The top tenth is the 44 best-scoring reachable sites of the index at the last refresh.

Against its peers

Nearest places in the index

Businesses like Kramer & Kramer in Hamburg hairdressers and beauty salons

The best of Built with WordPress in Hamburg hairdressers and beauty salons

Ploy Massage A 87.9% · [S]HE B 83.8% · Babor Beauty Spa B 77.5% · Holz's Köpfe B 77.5% · SmartSun B 77.5%

The climb

With the two fixes above (No price list of services found; Structured data is incomplete) the score would be about 86.3%: 2nd of 424 in Hamburg hairdressers and beauty salons, up from 23rd.

Peers are the businesses of the same index with a reachable site, latest scan of each; the rank uses the index's current ranking.

What agents get for Kramer & Kramer

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/kramer-und-kramer.de, through the MCP tool direct_record and in the city feed /city/hamburg-salons/direct.json.

Stable links that count: /go/kramer-und-kramer.de/book, /go/kramer-und-kramer.de/order answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

Not measured at this scan; the next scan measures it.

The next scan also reads the contact, menu and booking pages one hop deeper; facts found there can change the score.

Level 1 of 5, Basic Web Presence

The standards an agent looks for before it reads a page, on the same criteria as Cloudflare's Agent Readiness scan. Not part of the score; each missing item links to a how-to. Cloudflare's report.

What assistants answer

Each assistant is asked three questions about this business: the official website, where to book, where to order. The cell says where the answer sent people.

Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Show the score

Owners who score well embed the badge; it links back here and updates with every scan.

<a href="https://directindex.org/r/kramer-und-kramer.de"><img src="https://directindex.org/badge/kramer-und-kramer.de.svg" alt="Agent-Direct Score B" width="236" height="40"></a>

Own this business?

Fixed something, or think a check is wrong? Rescans are free. Claiming takes one email to confirm; after that the three assistants are asked about the business right away, the site is rescanned weekly, and you get a message only when the score changes.

Rescan now Markdown

Deep report Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.