The Direct Index
Report · Hamburg tours, attractions and museums · scanned 2026-10-14

Internationales Maritimes Museum Hamburg

imm-hamburg.de is mostly ready for agents.

Diese Seite auf Deutsch

Book directly: imm-hamburg.de/tickets-kaufen/ on the business's own site

See what an AI agent reads on this site →

B
80%

64 of 80 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Action test, 2026-10-14: completed, an agent can reach the step before confirming. A WooCommerce widget renders on the page and can be used without a login.

Provisional: the assistant citation check still to come; the hatched part of the bar is not measured yet.

Findings

What to fix first

  1. No tickets and prices found +7 points

    Agents answer 'what does it cost and when' from marketplaces instead. Add a page with tickets, times and prices as text and link it from the homepage. How to fix it

  2. Structured data is incomplete +6 points

    Missing: address, telephone, opening hours. How to fix it

  3. No llms.txt no points, still worth doing

    Optional today, cheap to add: a short text file describing the business for language models. How to fix it

No one is listed yet to fix this in Hamburg tours, attractions and museums. List your agency or yourself: free, reviewed by hand.

Already right

Builder: wordpress · Front: cloudflare

Fix kit

What to paste

Filled from the business's own record and this scan. Check every line before it goes live; where it goes on wordpress is in the guides.

Structured data (JSON-LD)

One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Museum",
  "name": "Internationales Maritimes Museum Hamburg",
  "url": "https://www.imm-hamburg.de/",
  "telephone": "+49 40 3009230-0",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Koreastraße 1",
    "postalCode": "20457",
    "addressLocality": "Hamburg",
    "addressCountry": "DE"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.5433529,
    "longitude": 9.9998236
  },
  "openingHours": "Mo-Su,PH 10:00-18:00",
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "http://imm-hamburg.de/tickets-kaufen/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# Internationales Maritimes Museum Hamburg

> museum in Koreastraße 1 20457 Hamburg, Hamburg tours, attractions and museums. Phone +49 40 3009230-0.

## Book or order directly

- Book: http://imm-hamburg.de/tickets-kaufen/ (on the business's own site)

## Opening hours

Mo-Su,PH 10:00-18:00

## About

- Website: https://www.imm-hamburg.de/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Where it stands

4 of 289 in Hamburg tours, attractions and museums

Top 1% of the sites scanned in this index. Just above: WIWA Baggerplatz B, Kröger Reisen B. Just below: Puppenstube Otterndorf B, Reisebüro Biehl GmbH B.

What the top tenth of the index doesTop 10%This site
Take bookings or orders on their own domain100%yes
Publish the menu or price list as HTML17%no
Let AI crawlers in (no edge block, no robots.txt block)93%yes
Structured data with address, phone and hours20%no
Have an llms.txt13%no

The top tenth is the 30 best-scoring reachable sites of the index at the last refresh.

Against its peers

Average scoreA or BThis site
Sites built with WordPress 36,794 sites58%28%80%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Design Zentrum Hamburg156 mDyes
PROTOTYP -Das Automuseum177 mCyes
Greenpeace Ausstellung197 mFno
Kaffeemuseum Burg252 mDyes
Port des Lumières263 mByes
Deutsches Zollmuseum312 mDyes
Dialoghaus Hamburg341 mByes
Haus der Photographie537 mDyes
Chocoversum542 mDyes
Chilehaus Hamburg570 mFno
Businesses like yours

Businesses like Internationales Maritimes Museum Hamburg in Hamburg tours, attractions and museums

GroupSitesAvg scoreA or BThis site
Same kind in Hamburg tours, attractions and museums28947%8%80%
Built with WordPress in Hamburg tours, attractions and museums11553%16%80%

The best of Built with WordPress in Hamburg tours, attractions and museums

fun-reisen A 86.3% · WIWA Baggerplatz B 83.4% · Kröger Reisen B 82.5% · Reisebüro Biehl GmbH B 80% · Stadtteilarchiv Ottensen e.V. B 80%

The climb

With the two fixes above (No tickets and prices found; Structured data is incomplete) the score would be about 96.3%: first of 289 in Hamburg tours, attractions and museums.

Peers are the businesses of the same index with a reachable site, latest scan of each; the rank uses the index's current ranking.

The direct record

What agents get for Internationales Maritimes Museum Hamburg

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/imm-hamburg.de, through the MCP tool direct_record and in the city feed /city/hamburg-tours/direct.json.

PathLinkStatus
Bookimm-hamburg.de/tickets-kaufen/ own siteverified direct, 2026-10-14
Ordernone on record
Menunone on record
HoursMo-Su,PH 10:00-18:00 (closed now)from OpenStreetMap
Phone+49 40 3009230-0

Stable links that count: /go/imm-hamburg.de/book answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
not measured
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
not measured
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
not measured

Not measured at this scan; the next scan measures it.

The next scan also reads the contact, menu and booking pages one hop deeper; facts found there can change the score.

Agent readiness

Level 1 of 5, Basic Web Presence

The standards an agent looks for before it reads a page, on the same criteria as Cloudflare's Agent Readiness scan. Not part of the score; each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessyes
Assistants

What assistants answer

Each assistant is asked three questions about this business: the official website, where to book, where to order. The cell says where the answer sent people.

Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Badge

Show the score

Owners who score well embed the badge; it links back here and updates with every scan.

Agent-Direct Score B

<a href="https://directindex.org/r/imm-hamburg.de"><img src="https://directindex.org/badge/imm-hamburg.de.svg" alt="Agent-Direct Score B" width="236" height="40"></a>
Owners

Own this business?

Fixed something, or think a check is wrong? Rescans are free. Claiming takes one email to confirm; after that the three assistants are asked about the business right away, the site is rescanned weekly, and you get a message only when the score changes.

Rescan now Markdown

Deep report Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.

Send the fixes to your web person
One email, the fixes and the link; nothing stored.