The Direct Index
Report · Toronto dentists, clinics and vets · scanned 2026-10-14

Dr. Martin Frankel Cosmetic Dentist / SMILES by design

drmartyfrankel.ca is partly visible to agents.

Book directly: drmartyfrankel.ca/appointment/ on the business's own site

See what an AI agent reads on this site →

C
63.1%

41 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.

Findings

What to fix first

  1. No structured data for the business +14 points

    Add schema.org JSON-LD for the business (Dentist, MedicalClinic, Physiotherapy or the closest type, with name, address, telephone and openingHoursSpecification). It is the one block every assistant reads first; the fix kit below has it filled in. How to fix it

  2. No list of services and prices found +7 points

    Agents answer 'what do they treat and what does it cost' from directories instead. Add a page with services and prices as text and link it from the homepage. How to fix it

  3. No llms.txt no points, still worth doing

    Optional today, cheap to add: a short text file describing the business for language models. How to fix it

No one is listed yet to fix this in Toronto dentists, clinics and vets. List your agency or yourself: free, reviewed by hand.

Already right

Builder: wordpress · Front: cloudflare

Fix kit

What to paste

Filled from the business's own record and this scan. Check every line before it goes live; where it goes on wordpress is in the guides.

Structured data (JSON-LD)

One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Dentist",
  "name": "Dr. Martin Frankel Cosmetic Dentist / SMILES by design",
  "url": "https://drmartyfrankel.ca/",
  "telephone": "+14167708526",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Yonge Street #3030 - 3080",
    "postalCode": "M4N3N1"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 43.7255009,
    "longitude": -79.4029854
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://drmartyfrankel.ca/appointment/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# Dr. Martin Frankel Cosmetic Dentist / SMILES by design

> dentist in Yonge Street #3030 - 3080 M4N3N1, Toronto dentists, clinics and vets. Phone +14167708526.

## Book or order directly

- Book: https://drmartyfrankel.ca/appointment/ (on the business's own site)

## About

- Website: https://drmartyfrankel.ca/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Where it stands

201 of 544 in Toronto dentists, clinics and vets

Top 37% of the sites scanned in this index. Just above: Dr Shams Eye Care Clinic C, Dr. Joseph Tabri Dentistry C. Just below: Dr. Michael Paltsev C, Dr. Stephen Kay and Dr. Melvyn Kay C.

What the top tenth of the index doesTop 10%This site
Take bookings or orders on their own domain100%yes
Publish the menu or price list as HTML7%no
Let AI crawlers in (no edge block, no robots.txt block)96%yes
Structured data with address, phone and hours47%no
Have an llms.txt29%no

The top tenth is the 55 best-scoring reachable sites of the index at the last refresh.

Against its peers

Average scoreA or BThis site
Sites built with WordPress 36,926 sites58%29%63.1%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Dr. Adam Chapnick | Cosmetic Dentist Toronto4 mByes
Allen Dental131 mCyes
MDDirect1.3 kmCno
Art of Smile Dentistry1.4 kmCno
Five Points Family Health1.7 kmDno
Yonge Eglinton Dental1.9 kmCyes
Pollin Fertility1.9 kmByes
Dr. Anca Jivan2.1 kmCyes
Bluewater Imaging2.1 kmCyes
Flossy Dentistry & Hygiene Clinic2.1 kmByes
Businesses like yours

Businesses like Dr. Martin Frankel Cosmetic Dentist / SMILES by design in Toronto dentists, clinics and vets

GroupSitesAvg scoreA or BThis site
Same kind in Toronto dentists, clinics and vets54449%25%63.1%
Built with WordPress in Toronto dentists, clinics and vets24865%41%63.1%

The best of Built with WordPress in Toronto dentists, clinics and vets

Advanced White A 87.5% · Christie Park Dental A 87.5% · Infinity Dental A 87.5% · Midtown Dental A 87.5% · Star Veterinary Hospital A 87.5%

The climb

With the two fixes above (No structured data for the business; No list of services and prices found) the score would be about 95.4%: 2nd of 544 in Toronto dentists, clinics and vets, up from 201st.

Peers are the businesses of the same index with a reachable site, latest scan of each; the rank uses the index's current ranking.

The direct record

What agents get for Dr. Martin Frankel Cosmetic Dentist / SMILES by design

The links an assistant is sent when it books, orders or reads the menu for this business, where each leads, and when a browser last checked it. The same record is served as JSON at /api/direct/drmartyfrankel.ca, through the MCP tool direct_record and in the city feed /city/toronto-clinics/direct.json.

PathLinkStatus
Bookdrmartyfrankel.ca/appointment/ own sitefound by the scan of 2026-10-14, not yet tested
Ordernone on record
Menunone on record
Hoursnone on record
Phone+14167708526

Stable links that count: /go/drmartyfrankel.ca/book answer 302 to the links above; the count is the line "followed N direct links" on this page.

Owners: claim the business below to correct this record; the claim email carries the link.

Transactable

Can an agent transact?

Measured, not scored: the Agent-Direct Score stays at specification v1.0. This says which rails an agent could transact through today, and what the booking or ordering vendor's terms allow.

UCP profile
/.well-known/ucp, Google and Shopify's Universal Commerce Protocol
not measured
ACP discovery document
/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol
not measured
MCP server card
/.well-known/mcp/server-card.json
no
Ordering vendor that takes agent orders
Square, Toast, or a vendor whose terms allow agents
not measured

Not measured at this scan; the next scan measures it.

The next scan also reads the contact, menu and booking pages one hop deeper; facts found there can change the score.

Agent readiness

Level 1 of 5, Basic Web Presence

The standards an agent looks for before it reads a page, on the same criteria as Cloudflare's Agent Readiness scan. Not part of the score; each missing item links to a how-to. Cloudflare's report.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessno
Assistants

What assistants answer

Each assistant is asked three questions about this business: the official website, where to book, where to order. The cell says where the answer sent people.

Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Badge

Show the score

Owners who score well embed the badge; it links back here and updates with every scan.

Agent-Direct Score C

<a href="https://directindex.org/r/drmartyfrankel.ca"><img src="https://directindex.org/badge/drmartyfrankel.ca.svg" alt="Agent-Direct Score C" width="236" height="40"></a>
Owners

Own this business?

Fixed something, or think a check is wrong? Rescans are free. Claiming takes one email to confirm; after that the three assistants are asked about the business right away, the site is rescanned weekly, and you get a message only when the score changes.

Rescan now Markdown

Deep report Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.

Send the fixes to your web person
One email, the fixes and the link; nothing stored.