The Direct Index
Report · amsterdam tours · scanned 2026-10-14

Art Zoo Museum

artzoo.com is mostly ready for agents.

Book directly: www.artzoo.com/nl/combi-tickets on the business's own site

Score over 2 scans since 2026-10-14: 51% → 74%

See what an AI agent reads on this site →

B
73.8%

48 of 65 points available

1/5

agent-readiness level, Basic Web Presence

3

things to fix

Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.

Since the scan of 2026-10-14 (D then): fixed No booking or ordering path at all.

Findings

What to fix first

  1. Structured data is incomplete +7 points

    Missing: address, telephone, opening hours. How to fix it

  2. No tickets and prices found +7 points

    Agents answer 'what does it cost and when' from marketplaces instead. Add a page with tickets, times and prices as text and link it from the homepage. How to fix it

  3. No llms.txt no points, still worth doing

    Optional today, cheap to add: a short text file describing the business for language models. How to fix it

No one is listed yet to fix this in Amsterdam tours, attractions and museums. List your agency or yourself: free, reviewed by hand.

Already right

Builder: squarespace · Front: cloudflare

Fix kit

What to paste

Filled from the business's own record and this scan. Check every line before it goes live; where it goes on squarespace is in the guides.

Structured data (JSON-LD)

One block in the page's <head>, or in the builder's custom-code slot. Replace anything that is wrong; add priceRange if you like. Guide.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Museum",
  "name": "Art Zoo Museum",
  "url": "https://www.artzoo.com",
  "telephone": "+31 88 518 5001",
  "email": "mail@artzoo.com",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Herengracht 368",
    "postalCode": "1016CH",
    "addressLocality": "Amsterdam"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 52.3685064,
    "longitude": 4.8861373
  },
  "openingHours": "Mo-Su 10:00-17:00; Jan 1 off; Apr 27 off; Dec 25 off",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [],
      "opens": "10:00",
      "closes": "17:00"
    }
  ],
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.artzoo.com/nl/combi-tickets",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>

llms.txt

Save as /llms.txt at the root of the site. Guide.

# Art Zoo Museum

> museum in Herengracht 368 1016CH Amsterdam, Amsterdam tours, attractions and museums. Phone +31 88 518 5001.

## Book or order directly

- Book: https://www.artzoo.com/nl/combi-tickets (on the business's own site)

## Opening hours

Mo-Su 10:00-17:00; Jan 1 off; Apr 27 off; Dec 25 off

## About

- Website: https://www.artzoo.com
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
Where it stands

31 of 127 in Amsterdam tours, attractions and museums

Top 24% of the sites scanned in this index. Just above: Fabrique des Lumières D, Saan Museum D. Just below: Banksy museum D, Beeldenbos Noord D.

What the top tenth of the index doesTop 10%This site
Take bookings or orders on their own domain93%yes
Publish the menu or price list as HTML29%no
Let AI crawlers in (no edge block, no robots.txt block)93%yes
Structured data with address, phone and hours14%no
Have an llms.txt29%no

The top tenth is the 14 best-scoring reachable sites of the index at the last refresh.

Against its peers

Average scoreA or BThis site
Sites built with Squarespace 6,916 sites64%46%73.8%

Nearest places in the index

PlaceDistanceGradeDirect booking or ordering
Grachtenhuis69 mByes
Huis Marseille131 mCyes
Felix Meritis209 mCyes
Houseboat Museum302 mCyes
Torture Museum336 mCyes
Amsterdam Museum362 mDyes
Rederij Kooij439 mAyes
The Amsterdam Dungeon451 mCyes
Allard Pierson Museum471 mCyes
Kattenkabinet489 mDyes
Agent readiness

Level 1 of 5, Basic Web Presence

The standards an agent looks for before it reads a page, on the same criteria as Cloudflare's Agent Readiness scan. Not part of the score; each missing item links to a how-to.

Link headers on the homepageno how
sitemap.xmlyes
AI bot rules in robots.txtyes
Content Signals in robots.txtno how
Markdown on Accept: text/markdownno how
llms.txtno how
API catalog (RFC 9727)no how
MCP server cardno how
A2A agent cardno how
Agent Skills indexno how
OAuth or OIDC discoveryno how
OAuth protected resource metadatano how
auth.mdno how
Web Bot Auth key directoryno how
ARD capability manifestno how
DNS-AID recordsno how
WebMCP tools on the pageno how
JSON-LD for the businessyes
Assistants

What assistants answer

Each assistant is asked three questions about this business: the official website, where to book, where to order. The cell says where the answer sent people.

Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Badge

Show the score

Owners who score well embed the badge; it links back here and updates with every scan.

Agent-Direct Score B

<a href="https://directindex.org/r/artzoo.com"><img src="https://directindex.org/badge/artzoo.com.svg" alt="Agent-Direct Score B" width="236" height="40"></a>
Owners

Own this business?

Fixed something, or think a check is wrong? Rescans are free. Claiming takes one email to confirm; after that the three assistants are asked about the business right away, the site is rescanned weekly, and you get a message only when the score changes.

Rescan now Markdown

Send the fixes to your web person
One email, the fixes and the link; nothing stored.