--- title: Fresha: what agents find on the sites that use it · The Direct IndexFresha, day by dayFresha: sites in the index url: https://directindex.org/vendors/fresha?format=md --- [The Direct Index](https://directindex.org/) [Scanner](https://directindex.org/scan)[Cities](https://directindex.org/cities)[Rankings](https://directindex.org/rankings)[Search](https://directindex.org/search)[Guides](https://directindex.org/guides)[Why](https://directindex.org/why)[Method](https://directindex.org/methodology)[About](https://directindex.org/about) [Vendors](https://directindex.org/vendors) · booking · marketplace # Fresha: what agents find on the sites that use it 132 business websites in the index hand their booking to Fresha. They score 52% on average; 3% score A or B. Of the 6 action-tested, an agent reached the step before confirming on 67%. 132 sites in the index use it 52% average Agent-Direct Score 3% score A or B 67% action test passed, of 6 tested Fresha is a marketplace: the business's site sends the agent to Fresha, and the transaction and its commission go through it. Terms ## May an agent use Fresha? **Partners only.** Fresha's terms of use (August 2026) bar automated programs, bots and scraping; sanctioned assistant integrations exist (ChatGPT and Claude through Fresha's MCP server, Gemini, Alexa), and clients complete the booking on Fresha. Read 2026-10-15 from [terms.fresha.com/terms-use](https://terms.fresha.com/terms-use). An agent may act only through the vendor's sanctioned partner integrations; the public terms otherwise restrict automated use. The vendor's own page wins over anything written here; write to hello@directindex.org to correct it. All vendors: [vendor terms for agents](https://directindex.org/vendors/terms). Action test ## Can an agent act on the Fresha page? A browser opens the direct booking or ordering page and looks for the controls an agent needs (date, time, party size, add to cart, prices); it never fills or submits anything. | Reached the step before confirming | 4 | | A path exists but an agent would struggle | 1 | | An agent cannot act there | 1 | Over time ## Fresha, day by day | Day | Sites | Avg score | A or B | Action test passed | | --- | --- | --- | --- | --- | | 2026-10-14 | 122 | 52% | 3% | 33% | One row a day since 2026-10-14, from the daily recount over the latest scan of every site; the chart gains a point a day. Where ## Cities where Fresha is most used [London hairdressers and beauty salons](https://directindex.org/city/london-salons) 45 · [Toronto hairdressers and beauty salons](https://directindex.org/city/toronto-salons) 15 · [Vancouver hairdressers and beauty salons](https://directindex.org/city/vancouver-salons) 14 · [Edinburgh hairdressers and beauty salons](https://directindex.org/city/edinburgh-salons) 5 · [New York hairdressers and beauty salons](https://directindex.org/city/new-york-salons) 4 Examples ## Best-scoring sites using Fresha | [Dolled & Dapper](https://directindex.org/r/dolledanddapper.com) San Francisco hairdressers and beauty salons | **B** 82.5% | | [Backworks](https://directindex.org/r/backworks.london) London hairdressers and beauty salons | **B** 75.4% | | [Divas & Dudes Hair Boutique](https://directindex.org/r/divas-n-dudes.com) London hairdressers and beauty salons | **B** 72.3% | | [Eastend](https://directindex.org/r/eastendwellst.co.uk) London hairdressers and beauty salons | **B** 72.3% | | [Angelite Esthetics](https://directindex.org/r/angeliteesthetics.com) Toronto hairdressers and beauty salons | **C** 69.2% | Computed 2026-10-14 from the latest scan of every business with a website of its own, in every city index; refreshed daily. Are you Fresha? 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