---
title: 19% of business websites outside English-speaking countries declare an English version, in the 484 indexes read so far · The Direct Index
url: https://directindex.org/stats/english
---

[The Direct Index](https://directindex.org/)
[Scanner](https://directindex.org/scan)[Cities](https://directindex.org/cities)[Numbers](https://directindex.org/stats)[Rankings](https://directindex.org/rankings)[Search](https://directindex.org/search)[Guides](https://directindex.org/guides)[About](https://directindex.org/about)

 [The numbers](https://directindex.org/stats) / Visitor facts · live, 2026-10-17

# 19% of business websites outside English-speaking countries declare an English version, in the 484 indexes read so far

93,226 business websites read in 484 indexes outside English-speaking countries, as of 17 October 2026. 73 of 675 indexes have enough pages read to be compared so far.

Main points

- That is **19%** of 93,226 business websites read outside English-speaking countries.
- By kind of business: highest among tours, attractions and museums (40%), lowest among hairdressers and beauty salons (10%).
- Among 44 restaurant indexes, Barcelona is highest at 49%; the median is 21%.

Figure 1

## By kind of business

| Kind | Share | Of | |
| --- | --- | --- | --- |
| [restaurants](https://directindex.org/stats/english) | 21% | 42,374 |
**
 |
| [cafes and bars](https://directindex.org/stats/english?kind=cafes) | 19% | 14,977 |
**
 |
| [hairdressers and beauty salons](https://directindex.org/stats/english?kind=salons) | 10% | 10,175 |
**
 |
| [dentists, clinics and vets](https://directindex.org/stats/english?kind=clinics) | 11% | 19,360 |
**
 |
| [tours, attractions and museums](https://directindex.org/stats/english?kind=tours) | 40% | 6,340 |
**
 |

Figure 2

## Restaurants, city by city

[restaurants](https://directindex.org/stats/english)[cafes and bars](https://directindex.org/stats/english?kind=cafes)[hairdressers and beauty salons](https://directindex.org/stats/english?kind=salons)[dentists, clinics and vets](https://directindex.org/stats/english?kind=clinics)[tours, attractions and museums](https://directindex.org/stats/english?kind=tours)

Highlight a cityNoneAmsterdamAntwerpBarcelonaBerlinBremenBrusselsBudapestCologneCopenhagenDresdenDüsseldorfFrankfurtGhentGothenburgHamburgHanoverHelsinkiLeipzigLisbonLyonMadridMilanMunichNantesNiceNurembergOsloParisPortoPragueRomeRotterdamSingaporeStockholmStrasbourgStuttgartThe HagueTokyoToulouseUtrechtVeronaViennaWarsawZurichShow

**another restaurant index**median, 21%

0%25%50%

44 restaurant indexes. The median is 21%; the highest is Barcelona at 49%.

| # | Index | Share | Of |
| --- | --- | --- | --- |
| 1 | [Barcelona](https://directindex.org/city/barcelona) ES | 49% | 553 |
| 2 | [Budapest](https://directindex.org/city/budapest) HU | 42% | 740 |
| 3 | [Lisbon](https://directindex.org/city/lisbon) PT | 38% | 867 |
| 4 | [Porto](https://directindex.org/city/porto) PT | 36% | 378 |
| 5 | [Brussels](https://directindex.org/city/brussels) BE | 35% | 683 |
| 6 | [Prague](https://directindex.org/city/prague) CZ | 35% | 1,062 |
| 7 | [Paris](https://directindex.org/city/paris) FR | 34% | 2,419 |
| 8 | [Nice](https://directindex.org/city/nice) FR | 34% | 304 |
| 9 | [Helsinki](https://directindex.org/city/helsinki) FI | 33% | 709 |
| 10 | [Verona](https://directindex.org/city/verona) IT | 31% | 538 |

 All 44 restaurant indexes

| # | Index | Share | Of |
| --- | --- | --- | --- |
| 1 | [Barcelona](https://directindex.org/city/barcelona) ES | 49% | 553 |
| 2 | [Budapest](https://directindex.org/city/budapest) HU | 42% | 740 |
| 3 | [Lisbon](https://directindex.org/city/lisbon) PT | 38% | 867 |
| 4 | [Porto](https://directindex.org/city/porto) PT | 36% | 378 |
| 5 | [Brussels](https://directindex.org/city/brussels) BE | 35% | 683 |
| 6 | [Prague](https://directindex.org/city/prague) CZ | 35% | 1,062 |
| 7 | [Paris](https://directindex.org/city/paris) FR | 34% | 2,419 |
| 8 | [Nice](https://directindex.org/city/nice) FR | 34% | 304 |
| 9 | [Helsinki](https://directindex.org/city/helsinki) FI | 33% | 709 |
| 10 | [Verona](https://directindex.org/city/verona) IT | 31% | 538 |
| 11 | [Amsterdam](https://directindex.org/city/amsterdam) NL | 30% | 1,081 |
| 12 | [Lyon](https://directindex.org/city/lyon) FR | 29% | 685 |
| 13 | [Rome](https://directindex.org/city/rome) IT | 28% | 636 |
| 14 | [Milan](https://directindex.org/city/milan) IT | 26% | 838 |
| 15 | [Warsaw](https://directindex.org/city/warsaw) PL | 26% | 541 |
| 16 | [Utrecht](https://directindex.org/city/utrecht) NL | 24% | 485 |
| 17 | [Madrid](https://directindex.org/city/madrid) ES | 23% | 865 |
| 18 | [Copenhagen](https://directindex.org/city/copenhagen) DK | 23% | 947 |
| 19 | [Strasbourg](https://directindex.org/city/strasbourg) FR | 23% | 328 |
| 20 | [The Hague](https://directindex.org/city/the-hague) NL | 22% | 467 |
| 20 | [Zurich](https://directindex.org/city/zurich) CH | 22% | 633 |
| 22 | [Antwerp](https://directindex.org/city/antwerp) BE | 21% | 359 |
| 23 | [Ghent](https://directindex.org/city/ghent) BE | 21% | 400 |
| 24 | [Tokyo](https://directindex.org/city/tokyo) JP | 20% | 384 |
| 25 | [Rotterdam](https://directindex.org/city/rotterdam) NL | 20% | 345 |
| 26 | [Vienna](https://directindex.org/city/vienna) AT | 20% | 2,231 |
| 27 | [Oslo](https://directindex.org/city/oslo) NO | 19% | 372 |
| 28 | [Stockholm](https://directindex.org/city/stockholm) SE | 16% | 1,218 |
| 29 | [Berlin](https://directindex.org/city/berlin) DE | 14% | 3,986 |
| 30 | [Munich](https://directindex.org/city/munich) DE | 14% | 1,493 |
| 31 | [Gothenburg](https://directindex.org/city/gothenburg) SE | 13% | 382 |
| 32 | [Frankfurt](https://directindex.org/city/frankfurt) DE | 12% | 808 |
| 33 | [Düsseldorf](https://directindex.org/city/dusseldorf) DE | 11% | 497 |
| 33 | [Toulouse](https://directindex.org/city/toulouse) FR | 11% | 368 |
| 35 | [Nuremberg](https://directindex.org/city/nuremberg) DE | 11% | 520 |
| 36 | [Cologne](https://directindex.org/city/cologne) DE | 10% | 831 |
| 37 | [Stuttgart](https://directindex.org/city/stuttgart) DE | 9.7% | 668 |
| 38 | [Hamburg](https://directindex.org/city/hamburg) DE | 9.6% | 1,743 |
| 38 | [Nantes](https://directindex.org/city/nantes) FR | 9.6% | 301 |
| 40 | [Hanover](https://directindex.org/city/hanover) DE | 9.4% | 394 |
| 41 | [Dresden](https://directindex.org/city/dresden) DE | 9.3% | 333 |
| 42 | [Singapore](https://directindex.org/city/singapore) SG | 8.4% | 404 |
| 43 | [Bremen](https://directindex.org/city/bremen) DE | 8.1% | 394 |
| 43 | [Leipzig](https://directindex.org/city/leipzig) DE | 8.1% | 322 |

Indexes are compared once 300 pages, and half of the scanned sites, have been read. The "Of" column is the base each figure rests on.

[Data, CSV](https://directindex.org/stats/english.csv)[JSON](https://directindex.org/stats/english.json)[Method](https://directindex.org/methodology)[Link to this figure](https://directindex.org/stats/english#figure-2)

**About these numbers**
Counted when a page declares English beside another language, by a language link (hreflang) or a visible switcher on the site. A page that only says lang="en" doesn't count, because templates set that by default. Machine translations count; whether the English is good isn't measured.

Cite this

19% of business websites outside English-speaking countries declare an English version, in the 484 indexes read so far (The Direct Index, 17 October 2026, directindex.org/stats/english).

[CSV](https://directindex.org/stats/english.csv)[JSON](https://directindex.org/stats/english.json)[Markdown](https://directindex.org/stats/english.md)[Method](https://directindex.org/methodology)[Every number](https://directindex.org/stats)

Data: ODbL. Business data from OpenStreetMap contributors and Overture Maps; website facts from the Direct Index scanner, which reads each site's public pages.

#### The Direct Index

[Why direct](https://directindex.org/why)[What agent-direct means](https://directindex.org/agent-direct)[About and principles](https://directindex.org/about)[Methodology](https://directindex.org/methodology)[Privacy](https://directindex.org/privacy)[Terms](https://directindex.org/terms)

#### Use it

[Free scanner](https://directindex.org/scan)[City indexes](https://directindex.org/cities)[Search the index](https://directindex.org/search)[Rankings](https://directindex.org/rankings)[What assistants recommend](https://directindex.org/assistants)[Ask the index](https://directindex.org/ask)

#### Vendors and help

[Booking and ordering vendors](https://directindex.org/vendors)[Do their terms allow agents?](https://directindex.org/vendors/terms)[Vendor verification](https://directindex.org/vendors/verification)[Website builders](https://directindex.org/builders)[Who can fix this](https://directindex.org/providers)[For agencies](https://directindex.org/agency)

#### For agents

[llms.txt](https://directindex.org/llms.txt)[llms-full.txt](https://directindex.org/llms-full.txt)[OpenAPI](https://directindex.org/openapi.json)[MCP server](https://directindex.org/.well-known/mcp/server-card.json)[A2A agent](https://directindex.org/.well-known/agent-card.json)[Direct feeds](https://directindex.org/direct.json)

#### Data

[Open data, CSV and JSON](https://directindex.org/data)[The quarterly edition](https://directindex.org/editions)[City data, JSON and Markdown](https://directindex.org/cities)[Sitemap](https://directindex.org/sitemap.xml)

Business listings from OpenStreetMap contributors, ODbL. Scores under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","founder":{"@type":"Person","name":"Antonio Curado"},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
{"@context":"https://schema.org","@type":"Dataset","name":"19% of business websites outside English-speaking countries declare an English version, in the 484 indexes read so far","url":"https://directindex.org/stats/english","description":"19% of business websites outside English-speaking countries declare an English version, in the 484 indexes read so far. 93,226 business websites read in 484 indexes outside English-speaking countries, as of 17 October 2026. 73 of 675 indexes have enough pages read to be compared so far. Counted when a page declares English beside another language, by a language link (hreflang) or a visible switcher on the site. A page that only says lang=\"en\" doesn't count, because templates set that by default. Machine translations count; whether the English is good isn't measured.","license":"https://opendatacommons.org/licenses/odbl/","creator":{"@id":"https://directindex.org/#org"},"dateModified":"2026-10-17T20:20:59.298Z","distribution":[{"@type":"DataDownload","encodingFormat":"text/csv","contentUrl":"https://directindex.org/stats/english.csv"},{"@type":"DataDownload","encodingFormat":"application/json","contentUrl":"https://directindex.org/stats/english.json"}]}
```
