# Wild Rose Brewery & Tap Room: Agent-Direct Score F (29.2%)

Site: https://wildrosebrewery.com/pages/taproom
Report: https://directindex.org/r/wildrosebrewery.com
Scanned: 2026-10-16 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Wild Rose Brewery & Tap Room is largely invisible to agents.
AI assistants can't open Wild Rose Brewery & Tap Room's website, so they go by what other sites say about it.

## Direct links
- Order directly: https://wildrosebrewery.com/pages/grab-a-keg (on the business's own site)
- Menu: https://cdn.shopify.com/s/files/1/0772/2077/4126/files/WR_Menu_v08_-_June_2026_WEB.pdf?v=1784040382
- Phone: +1-403-727-5451

## What to fix first
- Prices: 8 prices on the site, the middle one CA$7.25

## What the site tells visitors (Measured, not scored)
- **8 prices on the landing page, the middle one CA$7.25.** In Calgary, the middle price of comparable sites that show prices is CA$20.00.

- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (CafeOrCoffeeShop, BarOrPub or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Menu or price list is a PDF.** (+3 points) Most agents skip PDFs or read them badly. Publish it as an HTML page and keep the PDF as a download. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "BarOrPub",
  "name": "Wild Rose Brewery & Tap Room",
  "url": "https://wildrosebrewery.com/pages/taproom",
  "telephone": "+1-403-727-5451",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Quesnay Wood Drive SW 4580",
    "postalCode": "T3E 7J3",
    "addressLocality": "Calgary"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.0145625,
    "longitude": -114.122834
  },
  "openingHours": "Mo-Sa 11:00-23:00; Su 11:00-21:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday",
        "Saturday"
      ],
      "opens": "11:00",
      "closes": "23:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Sunday"
      ],
      "opens": "11:00",
      "closes": "21:00"
    }
  ],
  "hasMenu": "https://cdn.shopify.com/s/files/1/0772/2077/4126/files/WR_Menu_v08_-_June_2026_WEB.pdf?v=1784040382",
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://wildrosebrewery.com/pages/grab-a-keg",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
387 of 449 in Calgary cafes and bars. Top 86% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 98% | yes |
| Publish the menu or price list as HTML | 96% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | no |
| Structured data with address, phone and hours | 26% | no |
| Have an llms.txt | 22% | no |

Nearest places in the index: Veranda at The Stables (C, 274 m, https://directindex.org/r/verandayyc.com); Barrow Coffee Roasters (F, 437 m, https://directindex.org/r/barrowespresso.com); Gong Cha (D, 995 m, https://directindex.org/r/gong-cha.com); The Garrison (B, 1018 m, https://directindex.org/r/garrisonpub.com); Choux & C (F, 1190 m, https://directindex.org/r/choux-and-c.com); Vaycay Brew Co (A, 1230 m, https://directindex.org/r/vaycaybrew.co); Sidehustle (C, 1244 m, https://directindex.org/r/sidehustleyyc.com); Sammie Cafe (C, 1265 m, https://directindex.org/r/sammiecafe.ca); Varbar (F, 1297 m, https://directindex.org/r/myflodesk.com); Avitus Wine Bar (C, 1494 m, https://directindex.org/r/avituswinebar.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Shopify 46% (24% A or B, 3402 sites); This site 29.2%.

See what an AI agent reads on this site: https://directindex.org/r/wildrosebrewery.com/agent-view

## Businesses like Wild Rose Brewery & Tap Room in Calgary cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Calgary cafes and bars | 449 | 52% | 27% | 29.2% |
| Sites built with Shopify in Calgary cafes and bars | 31 | 39% | 10% | 29.2% |

The best of the sites built with Shopify in Calgary cafes and bars: Tea & Collection (B 76.9%, https://directindex.org/r/teacollection.com); DAVIDsTEA (B 75.4%, https://directindex.org/r/davidstea.com); Hammer and Chip Coffee (B 73.8%, https://directindex.org/r/hammerandchip.com); Fratello Coffee Roasters (C 64.6%, https://directindex.org/r/fratellocoffee.com); Coffee Addicts Inc (C 63.1%, https://directindex.org/r/coffeeaddicts.ca).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; No structured data for the business; Menu or price list is a PDF), the score would be about 95.4%. That would be 2nd of 449 in Calgary cafes and bars, up from 387th.

## The direct record
What agents get for Wild Rose Brewery & Tap Room, as JSON: https://directindex.org/api/direct/wildrosebrewery.com
- Book: none on record
- Order: https://wildrosebrewery.com/pages/grab-a-keg (own site; found by the scan of 2026-10-16, not yet tested)
- Menu: https://cdn.shopify.com/s/files/1/0772/2077/4126/files/WR_Menu_v08_-_June_2026_WEB.pdf?v=1784040382 (pdf; from the scan)
- Hours: Mo-Sa 11:00-23:00; Su 11:00-21:00 (open now) (from OpenStreetMap)
- Phone: +1-403-727-5451
- Stable links that count: https://directindex.org/go/wildrosebrewery.com/order, https://directindex.org/go/wildrosebrewery.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 4 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/wildrosebrewery.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/wildrosebrewery.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=wildrosebrewery.com&force=1