# White Pine: Agent-Direct Score F (12.3%)

Site: https://white-pine.co.uk/
Report: https://directindex.org/r/white-pine.co.uk
Scanned: 2026-10-15 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
White Pine is largely invisible to agents.
AI assistants cannot open the website of White Pine, so they rely on what other sites say about it.

## What to fix first
- **The site turns every visitor without a browser away, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge); only a real browser got the page. Every AI crawler and agent is turned away the same way, so Reachable scores 0 and the rest is measured on the rendered page. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (CafeOrCoffeeShop, BarOrPub or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Ordering through an unrecognised third party.** (+9 points) Check that the provider keeps you as the merchant of record. Guide: https://directindex.org/guides/online-ordering-without-delivery-apps
- **Menu or price list lives on another site.** (+5 points) The link points to deliveroo.co.uk, so the credit and the traffic go there. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "CafeOrCoffeeShop",
  "name": "White Pine",
  "url": "https://white-pine.co.uk/",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Rathbone Place 35-36",
    "postalCode": "W1T 1JN",
    "addressLocality": "London"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.5175043,
    "longitude": -0.1341445
  },
  "hasMenu": "https://deliveroo.co.uk/menu/london/fitzrovia/white-pine"
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There is no robots.txt, which allows everything.

## Since the scan of 2026-10-14 (F then)
- Fixed: The site could not be read at all
- New: The site turned every visitor without a browser away; No structured data for the business; Menu lived on another site; Ordering through an unrecognised third party

## Where it stands
1991 of 2439 in London cafes and bars. Top 82% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 96% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 98% | no |
| Structured data with address, phone and hours | 69% | no |
| Have an llms.txt | 12% | no |

Nearest places in the index: Lavelle (B, 13 m, https://directindex.org/r/lavellecoffee.com); Omotesando Koffee (F, 111 m, https://directindex.org/r/ooo-koffee.com); Nordic Bar (B, 114 m, https://directindex.org/r/nordicbar.com); The Jack Horner (A, 196 m, https://directindex.org/r/jackhornerpub.co.uk); Kaffeine (C, 220 m, https://directindex.org/r/kaffeine.co.uk); The Adam & Eve (B, 250 m, https://directindex.org/r/theadamandevew1.co.uk); Rev. JW Simpson (A, 253 m, https://directindex.org/r/revjwsimpson.com); Jazz @ Pizza Express (F, 274 m, https://directindex.org/r/pizzaexpresslive.com); The Toucan (C, 274 m, https://directindex.org/r/thetoucansoho.co.uk); Nuttea (D, 279 m, https://directindex.org/r/nuttea.net).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with Shopify 58% (37% A or B, 1345 sites); This site 12.3%.

See what an AI agent reads on this site: https://directindex.org/r/white-pine.co.uk/agent-view

## Businesses like White Pine in London cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in London cafes and bars | 2439 | 53% | 38% | 12.3% |
| Sites built with Shopify in London cafes and bars | 89 | 47% | 33% | 12.3% |

The best of the sites built with Shopify in London cafes and bars: Kipferl Cafe & Kitchen (A 96.3%, https://directindex.org/r/kipferl.co.uk); Peggy Porschen Belgravia (A 90.8%, https://directindex.org/r/peggyporschen.com); Kybelle (A 90%, https://directindex.org/r/kybelle.co.uk); Soho Grind (A 87.7%, https://directindex.org/r/grind.co.uk); The Bike Shed (A 86.2%, https://directindex.org/r/bikeshedmoto.co.uk).

With the three fixes above (The site turns every visitor without a browser away, AI agents included; No structured data for the business; Ordering through an unrecognised third party) the score would be about 87.7%: 228th of 2,439 in London cafes and bars, up from 1991st.

## The direct record
What agents get for White Pine, as JSON: https://directindex.org/api/direct/white-pine.co.uk
- Book: none on record
- Order: none on record
- Menu: https://deliveroo.co.uk/menu/london/fitzrovia/white-pine (external; from the scan)
- Hours: none on record
- Phone: none on record
- Stable links that count: https://directindex.org/go/white-pine.co.uk/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 2 | 25 |
| Actionable | 6 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/white-pine.co.uk/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/white-pine.co.uk/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=white-pine.co.uk&force=1