# Vince’s Pizzeria Fishtown: Agent-Direct Score C (67.7%)

Site: http://www.vincespizzeria.com/
Report: https://directindex.org/r/vincespizzeria.com
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Vince’s Pizzeria Fishtown is partly visible to agents.
An AI assistant can open Vince’s Pizzeria Fishtown's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Toast.

## Direct links
- Order directly: https://order.toasttab.com/online/vinces-pizzeria-fishtown-965-frankford-ave (through toast acting for the business)
- Phone: +12156609800
- Address: 965 Frankford Ave, 19125, Philadelphia

## Nearby, also direct
Places near Vince’s Pizzeria Fishtown that take a booking or an order on their own website, with no marketplace in between.
- PIZZA Shackamaxon (390 m): https://directindex.org/r/pizzashackamaxon.com
- Scusi Pizza (450 m): https://directindex.org/r/scusipizza.com
- Tailgate Sports Bar Philly (500 m): https://directindex.org/r/tailgatesportsbarphilly.com
- Pizzeria Beddia (550 m): https://directindex.org/r/pizzeriabeddia.com
- Bar 1010 (710 m): https://directindex.org/r/bar1010.com

## What to fix first
- **No menu or price list found.** (+7 points) Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## What the site tells visitors (Measured, not scored)
- **The footer says © 2024.** Visitors and assistants may read that year as the last time anyone looked after the site. In Philadelphia, 81% of comparable sites that show a year say 2025 or later.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Vince’s Pizzeria Fishtown",
  "url": "http://www.vincespizzeria.com/",
  "telephone": "+12156609800",
  "address": "965 Frankford Ave, 19125, Philadelphia",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 39.96581322,
    "longitude": -75.13430815
  },
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://order.toasttab.com/online/vinces-pizzeria-fishtown-965-frankford-ave",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Vince’s Pizzeria Fishtown

> organization (pizza) in 965 Frankford Ave, 19125, Philadelphia, Philadelphia. Phone +12156609800.

## Book or order directly

- Order: https://order.toasttab.com/online/vinces-pizzeria-fishtown-965-frankford-ave (through toast acting for the business)

## About

- Website: http://www.vincespizzeria.com/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it
- **Ordering through toast on your own domain.** There's no marketplace commission, and the customer stays yours.
- **Toast works with agents through its partners.** Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Terms read on 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
731 of 2163 in Philadelphia. Top 34% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 85% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 86% | yes |
| Structured data with address, phone and hours | 67% | no |
| Have an llms.txt | 26% | no |

Nearest places with a similar menu: Diablo Pizza (F, 351 m, https://directindex.org/r/diablospizzas.com); Paradise Pizza (D, 375 m, https://directindex.org/r/paradisepizza.com); PIZZA Shackamaxon (D, 385 m, https://directindex.org/r/pizzashackamaxon.com); Scusi Pizza (B, 446 m, https://directindex.org/r/scusipizza.com); Tailgate Sports Bar Philly (A, 504 m, https://directindex.org/r/tailgatesportsbarphilly.com); Pizzeria Beddia (B, 550 m, https://directindex.org/r/pizzeriabeddia.com); Rustica (C, 561 m, https://directindex.org/r/rusticaphilly.com); Spuntino Philly (C, 702 m, https://directindex.org/r/spuntinowoodfiredpizzeria.com); Bar 1010 (A, 710 m, https://directindex.org/r/bar1010.com); Fishtown Pizza (F, 904 m, https://directindex.org/r/fishtownpizza.us).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 22 everyday questions about Philadelphia and named 105 places. Vince’s Pizzeria Fishtown wasn't one of them. See who was named: https://directindex.org/city/philadelphia/recommended


Compared with its peers: Sites built with WordPress 55% (24% A or B, 224455 sites); Sites using Toast 73% (62% A or B, 6097 sites); This site 67.7%.

See what an AI agent reads on this site: https://directindex.org/r/vincespizzeria.com/agent-view

## Businesses like Vince’s Pizzeria Fishtown in Philadelphia

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Philadelphia | 2163 | 50% | 32% | 67.7% |
| Sites built with WordPress in Philadelphia | 453 | 61% | 39% | 67.7% |
| Sites using Toast in Philadelphia | 170 | 71% | 59% | 67.7% |
| Sites built with WordPress and using Toast in Philadelphia | 51 | 70% | 51% | 67.7% |

The best of the sites built with WordPress and using Toast in Philadelphia: High Street On Market (A 90.8%, https://directindex.org/r/highstreetonmarket.com); Veda (A 90.8%, https://directindex.org/r/vedaphilly.com); Root & Sprig (A 87.7%, https://directindex.org/r/rootandsprig.com); Fat Jack's BBQ (A 86.2%, https://directindex.org/r/fatjacks.net); Guppy's Good Times (A 86.2%, https://directindex.org/r/guppysgoodtimes.com).

With the two fixes above (No menu or price list found; Structured data is incomplete), the score would be about 87.7%. That would be 190th of 2,163 in Philadelphia, up from 731st.

## The direct record
What agents get for Vince’s Pizzeria Fishtown, as JSON: https://directindex.org/api/direct/vincespizzeria.com
- Book: none on record
- Order: https://order.toasttab.com/online/vinces-pizzeria-fishtown-965-frankford-ave (vendor on own site: Toast; found by the scan of 2026-10-24, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: +12156609800
- Stable links that count: https://directindex.org/go/vincespizzeria.com/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Toast): yes
- Vendor terms for agents, Toast: Through partners. Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Read 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 9 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/vincespizzeria.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/vincespizzeria.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/vincespizzeria.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=vincespizzeria.com&force=1
