# Vanity: Agent-Direct Score B (75.4%)

Site: https://www.vanity.ch/
Report: https://directindex.org/r/vanity.ch
Scanned: 2026-10-15 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Vanity is mostly ready for agents.

## Direct links
- Book directly: https://phorest.com/book/salons/vanitytheartofbeauty1#/ (through phorest acting for the business)
- Phone: +41445102177

## What to fix first
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost' from marketplaces and directories instead. Add a page with services and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+1 points) Missing: telephone. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "BeautySalon",
  "name": "Vanity",
  "url": "https://www.vanity.ch/",
  "telephone": "+41445102177",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 47.3675657,
    "longitude": 8.5388452
  },
  "openingHours": "Mo-Fr 09:00-18:30; Fr 08:00-18:30; Sa 08:00-17:00; PH closed",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday"
      ],
      "opens": "09:00",
      "closes": "18:30"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Friday"
      ],
      "opens": "08:00",
      "closes": "18:30"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday"
      ],
      "opens": "08:00",
      "closes": "17:00"
    }
  ],
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://phorest.com/book/salons/vanitytheartofbeauty1#/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Vanity

> beauty salon in Zurich hairdressers and beauty salons. Phone +41445102177.

## Book or order directly

- Book: https://phorest.com/book/salons/vanitytheartofbeauty1#/ (through phorest acting for the business)

## Opening hours

Mo-Fr 09:00-18:30; Fr 08:00-18:30; Sa 08:00-17:00; PH closed

## About

- Website: https://www.vanity.ch/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (LocalBusiness).** address, opening hours
- **Appointments through phorest on your own domain.** No marketplace commission, and the guest stays yours.
- **Phorest works with agents through its partners.** Phorest's consumer booking terms do not mention bots or automated use; its API is issued on request to a business or its partner developers, and Reserve with Google sends clients to the Phorest booking site. Read 2026-10-15: https://www.phorest.com/termsandconditions-consumer/. An assistant that is not a partner may not finish the step there; a direct path on your own domain works for all of them.

## Since the scan of 2026-10-14 (C then)
- Fixed: No booking or ordering path at all
- New: nothing

## Where it stands
24 of 317 in Zurich hairdressers and beauty salons. Top 8% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 97% | yes |
| Publish the menu or price list as HTML | 9% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 94% | yes |
| Structured data with address, phone and hours | 16% | no |
| Have an llms.txt | 34% | no |

Nearest places in the index: Création Mikula (D, 124 m, https://directindex.org/r/creationmikula.ch); Leocata Barberi Siciliani (C, 147 m, https://directindex.org/r/leocata-bs.ch); Color Nails (D, 255 m, https://directindex.org/r/colornails.ch); Genki (B, 349 m, https://directindex.org/r/genki.ch); RB Beauty Lounge (F, 359 m, https://directindex.org/r/rb-beautylounge.ch); Miracolo (D, 361 m, https://directindex.org/r/coiffure-miracolo.ch); Varibelle (C, 375 m, https://directindex.org/r/varibelle.ch); Art of ghel (C, 382 m, https://directindex.org/r/ghel.ch); Wax in the City (B, 384 m, https://directindex.org/r/wax-in-the-city.com); The Nail Bar (A, 397 m, https://directindex.org/r/thenailbar.ch).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Score over 2 scans since 2026-10-14: 2026-10-14 63%, 2026-10-15 75%.

Against its peers: Sites built with Squarespace 65% (48% A or B, 7098 sites); Sites using Phorest 60% (15% A or B, 146 sites); This site 75.4%.

See what an AI agent reads on this site: https://directindex.org/r/vanity.ch/agent-view

## Businesses like Vanity in Zurich hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Zurich hairdressers and beauty salons | 317 | 38% | 12% | 75.4% |
| Built with Squarespace in Zurich hairdressers and beauty salons | 14 | 66% | 43% | 75.4% |
| Using Phorest in Zurich hairdressers and beauty salons | 7 | 59% | 29% | 75.4% |
| Built with Squarespace and using Phorest in Zurich hairdressers and beauty salons | 2 | 75% | 100% | 75.4% |

The best of Using Phorest in Zurich hairdressers and beauty salons: Jean-Marie Cannazza Coiffure (B 75.4%, https://directindex.org/r/cannazza.ch); 7 Sense (C 55.4%, https://directindex.org/r/7sensehairsalon.ch); Hair Solutions (C 55.4%, https://directindex.org/r/hairspring.ch); SHY+FLO (C 55.4%, https://directindex.org/r/shyandflo.ch); Hair-1 (D 53.8%, https://directindex.org/r/coiffina.ch).

With the two fixes above (No price list of services found; Structured data is incomplete) the score would be about 87.7%: first of 317 in Zurich hairdressers and beauty salons.

## The direct record
What agents get for Vanity, as JSON: https://directindex.org/api/direct/vanity.ch
- Book: https://phorest.com/book/salons/vanitytheartofbeauty1#/ (vendor on own site: Phorest; found by the scan of 2026-10-15, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: Mo-Fr 09:00-18:30; Fr 08:00-18:30; Sa 08:00-17:00; PH closed (open now) (from OpenStreetMap)
- Phone: +41445102177
- Stable links that count: https://directindex.org/go/vanity.ch/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Phorest: Through partners. Phorest's consumer booking terms do not mention bots or automated use; its API is issued on request to a business or its partner developers, and Reserve with Google sends clients to the Phorest booking site. Read 2026-10-15: https://www.phorest.com/termsandconditions-consumer/

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 14 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/vanity.ch
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Deep report: https://directindex.org/r/vanity.ch/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=vanity.ch&force=1