# U-Travel Reforma: Agent-Direct Score D (51.2%) Site: http://www.utravel.com.mx/ Report: https://directindex.org/r/utravel.com.mx Scanned: 2026-10-22 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.) U-Travel Reforma is hard for agents to use. Some AI assistants are turned away by U-Travel Reforma's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through utravel.paquetedinamico.com. ## Direct links - Phone: +525541240396 - Address: Paseo de la Reforma 180, 06600, Cuauhtémoc ## Nearby, also direct Places near U-Travel Reforma that take a booking or an order on their own website, with no marketplace in between. - Museo del Chocolate (330 m): https://directindex.org/r/mucho.org.mx - SIMI CASA (350 m): https://directindex.org/r/simicasa.com - Globos Aerostáticos MX (450 m): https://directindex.org/r/globosaerostaticos.org ## What to fix first - **Tickets through an unrecognised third party.** (+9 points) Check that the provider keeps your business as the seller of record. Guide: https://directindex.org/guides/book-direct-on-your-own-website - **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai - **The server turns AI crawlers away at the door.** (+6.7 points) Requests as GPTBot (http_403), ClaudeBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing - **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant - **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## What the site tells visitors (Measured, not scored) - **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Mexico City, 17% of comparable sites declare one. ## Fix kit: What to paste Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # U-Travel Reforma > organization in Paseo de la Reforma 180, 06600, Cuauhtémoc, Mexico City tours, attractions and museums. Phone +525541240396. ## About - Website: http://www.utravel.com.mx/ - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents. - **Structured data found (Organization).** no address, phone or hours in it ## Where it stands 132 of 432 in Mexico City tours, attractions and museums. Top 31% of the sites scanned in this index. | What the top 10% of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 89% | no | | Publish the menu or price list as HTML | 16% | no | | Let AI crawlers in (no block at the server or in robots.txt) | 86% | no | | Structured data with address, phone and hours | 9% | no | | Have an llms.txt | 30% | no | Nearest places in the index: El Viaje de Tu Vida (F, 130 m, https://directindex.org/r/elviajedetuvida.com.mx); Estur VIP Teotihuacan Pyramids Tour (D, 261 m, https://directindex.org/r/deviajemexico.com); Viajes Bojorquez Corporativo - Travellers By Bojorquez - Enjoy Travel Group (F, 310 m, https://directindex.org/r/viajesbojorqueztravellers.com); Museo del Chocolate (D, 331 m, https://directindex.org/r/mucho.org.mx); SIMI CASA (C, 354 m, https://directindex.org/r/simicasa.com); Museo de Ripley (D, 402 m, https://directindex.org/r/museodecera.com.mx); Canada Incredible (C, 434 m, https://directindex.org/r/canadaincredible.com); Globos Aerostáticos MX (B, 449 m, https://directindex.org/r/globosaerostaticos.org); La Casa del Viaje (F, 502 m, https://directindex.org/r/lacasadelviaje.com.mx); Vámonos de Viaje - CDMX (C, 513 m, https://directindex.org/r/vamonosdeviaje.com.mx). ## What assistants answer The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included. The assistants were asked 12 everyday questions about Mexico City tours, attractions and museums and named 54 places. U-Travel Reforma wasn't one of them. See who was named: https://directindex.org/city/mexico-city-tours/recommended Compared with its peers: Sites built with WordPress 55% (25% A or B, 236087 sites); This site 51.2%. See what an AI agent reads on this site: https://directindex.org/r/utravel.com.mx/agent-view ## Businesses like U-Travel Reforma in Mexico City tours, attractions and museums | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Businesses of the same kind in Mexico City tours, attractions and museums | 432 | 43% | 7% | 51.2% | | Sites built with WordPress in Mexico City tours, attractions and museums | 139 | 49% | 9% | 51.2% | The best of the sites built with WordPress in Mexico City tours, attractions and museums: Atayan Viajes (A 86.2%, https://directindex.org/r/atayan.viajes); Globos Aerostáticos MX (B 84.6%, https://directindex.org/r/globosaerostaticos.org); 2bTRAVEL (B 76.9%, https://directindex.org/r/2btravel.com.mx); Lucha Mexico Experience Tours (B 76.9%, https://directindex.org/r/luchamexicoexperience.com); Fundación Herdez (B 75.4%, https://directindex.org/r/fundacionherdez.com). With the three fixes above (Tickets through an unrecognised third party; No tickets and prices found; The server turns AI crawlers away at the door), the score would be about 86.2%, which would be first of 432 in Mexico City tours, attractions and museums. ## The direct record What agents get for U-Travel Reforma, as JSON: https://directindex.org/api/direct/utravel.com.mx - Book: none on record - Order: none on record - Menu: none on record - Hours: none on record - Phone: +525541240396 ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 18.3 | 25 | | Readable | 9 | 25 | | Actionable | 6 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/utravel.com.mx - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: yes - AI bot rules in robots.txt: yes - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: yes Keep watching this business (https://directindex.org/r/utravel.com.mx/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/utravel.com.mx/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=utravel.com.mx&force=1